کسب‌وکار خانگی شما: بینش‌ها، استراتژی‌ها و مشاوره‌های راه‌اندازی برای کارآفرینان آینده، ویرایش دوم

Working from home is the smart career move of the 2000s. Are you looking for a change? Why not join the one million Australians and 200 000 New Zealanders who have already escaped the grind of the daily commute and corporate life to set up their own successful businesses at home. Photographers and web designers, plumbers, artists, artisans and architects, writers, caterers, gardeners, consultants-whatever your calling, you can be your own boss and work from home. Read about the experiences of other home business operators to learn all the inside information on starting and running your own business from home, including: - getting started in your business with minimal cost - setting up a work environment - keeping work and home life apart - marketing and promotions - using the internet to advertise and promote your home-based business - and much more! This invaluable book will help you begin your promising new life today as a successful home-based entrepreneur! A snappy guide to the potentials of running a business from home, with practical advice from people who've taken the plunge.Working from home is the smart career move of the 2000s.Are you looking for a change? Why not join the one million Australians and 200 000 New Zealanders who have already escaped the grind of the daily commute and corporate life to set up their own successful businesses at home.Photographers and web designers, plumbers, artists, artisans and architects, writers, caterers, gardeners, consultants whatever your calling, you can be your own boss and work from home.Read about the experiences of other home business operators to learn all the inside information on starting and running your own business from home, including:- getting started in your business with minimal cost- setting up a work environment- keeping work and home life apart- marketing and promotions- using the internet to advertise and promote your home-based business- and much more!This invaluable book will help you begin your promising new life today as a successful home-based entrepreneur! Title page......Page 3 Contents......Page 5 Acknowledgments......Page 7 Introduction......Page 9 1 A new life beckons......Page 11 2 Getting started......Page 48 3 Home sweet office......Page 80 4 Money matters......Page 115 5 Performance and presentation......Page 148 6 Selling yourself and your business......Page 173 7 Dealing with stress and other health issues......Page 198 8 Making it work......Page 229 9 New technology......Page 269 10 Useful contacts......Page 312 Index......Page 320 Offers practical guidelines and moral support to anyone contemplating setting up a home-based business in Australasia. Uses case studies to give information on such topics as getting started in your business with minimal cost, setting up a work environment, marketing and promoting your business, and keeping work and home life apart