Wow! That's what I call service! : stories of great customer service from the Wow! Awards

Every once in a while you fall in love. Someone makes a connection with you, and you want to buy from that person or organisation. And it's not necessarily because they provide a superior product. They give something of themselves that makes you say, "WOW! This book includes stories about people and businesses that cause customers to fall in love. Every once in a while you fall in love.Someone makes a connection with you in such a way that you want to buy from that person or that organisation over and over again. And it's not necessarily because they provide a superior product. They give something of themselves that makes you say, WOW! That's what I call service!It could be the organisation as a whole. It could be just one checkout operator in an otherwise bland supermarket. But once you have fallen in love you will probably stick with that supplier through thick and thin. You will forgive them their failings and their shortcomings, just as you would forgive a close relative.This little book is full of stories about people and businesses that cause customers to fall in love; brought together in order that they may serve as an inspiration to others. And not just for the benefit of individual businesses but in order to raise standards of customer service throughout the UK. So that visitors from around the world might say. WOW! that's what I call service!Don Hales (Chairman of judges for the National Customer Service Awards) and Derek Williams (Creator of The WOW! Awards) are leading lights in the development of UK Customer Service.A fantastic compilation of great customer services stories, anecdotes and examples.Julian Richer, Chairman of Richer Sounds Every once in a while you fall in love. Someone makes a connection with you in such a way that you want to buy from that person or that organisation over and over again. And it's not necessarily because they provide a superior product. They give something of themselves that makes you say,'WOW! That's what I call service!'It could be the organisation as a whole. It could be just one checkout operator in an otherwise bland supermarket. But once you have fallen in love you will probably stick with that supplier through thick and thin. You will forgive them their failings and their shortcomings, just as you would forgive a close relative. This little book is full of stories about people and businesses that cause customers to fall in love; brought together in order that they may serve as an inspiration to others. And not just for the benefit of individual businesses but in order to raise standards of customer service throughout the UK. So that visitors from around the world might say. WOW! that's what I call service! Every once in a while you fall in love. Someone makes a connection with you in such a way that you want to buy from that person or that organisation over and over again. And it's not necessarily because they provide a superior product. They give something of themselves that makes you say, WOW! That's what I call service! It could be the organisation as a whole. It could be just one checkout operator in an otherwise bland supermarket. But once you have fallen in love you will probably stick with that supplier through thick and thin. You will forgive them their failings and their shortcomings, just as you would forgive a close relative. This little book is full of stories about people and businesses that cause customers to fall in love; brought together in order that they may serve as an inspiration to others. And not just for the benefit of individual businesses but in order to raise standards of customer service throughout the UK. So that visitors from around the world might... Cover; Title Page; Copyright; Dedication; Contents; What's it all about?; Individuals; That Perfect Day; Catching People Doing Things Right - Ladbrokes; Far Away Places - BA Holidays; The Human Whirlwind - Basil Martinez, Gingham's Coffee Shop; School Dinners; Looking After Dad - Sian Robinson at Marriott Hotel, Swansea; Not Quite Florence - Julie Nightingale, Marks & Spencer; Dan the Man - Dan Lewis, Orange Retail; Vision; Mid Kent College - Frontliners: training with real customer service experience; Where Does the Pilot Stay? The Arora International Hotel, Heathrow