Winning through innovation : a practical guide to leading organizational change and renewal
معرفی کتاب «Winning through innovation : a practical guide to leading organizational change and renewal» نوشتهٔ Michael L. Tushman, Charles A. O'Reilly III، منتشرشده توسط نشر Boston در سال 1997. این کتاب در فرمت chm، زبان انگلیسی ارائه شده است.
The experiences of managers in top companies like Disney, 3M, Compaq, and FedEx demonstrate that short-term success actually increases the chances of long-term failure. The authors present a framework for overcoming this ''success syndrome'' and for developing action plans to meet these challenges. Winning Through Innovation Reveals Why Short-term Corporate Success Often Increases The Chances Of Long-term Failure. To Avoid This Success Syndrome, Managers Must Learn To Sustain Incremental Change While Simultaneously Leading Revolutionary Change. Drawing On Lessons From The Authors' Research And Consulting Practice As Well As On The Practical Experiences Of Managers In Dozens Of Companies Worldwide - Including Hewlett-packard, Ericsson, Southwest Airlines, Ciba-geigy. (now Novartis), Xerox, And Abb - The Book Presents A Complete Manager's Tool Kit For Overcoming The Success Syndrome. It Explains How You Can Identify And Diagnose The Causes Of Performance Gaps In Your Organization And Develop Action Plans To Attain - And Maintain - Industry Leadership. Unlike Other Books On Innovation, This Is The First To Provide Systematic, Integrated Tools And Tangible Steps That You Can Begin Using Today To Gain Rich Practical Insights For Managing. Innovation Streams And Evolutionary And Revolutionary Change In Your Own Organization. Tyranny Of Success -- Ambidextrous Organizations: Leading Evolutionary And Revolutionary Change -- Defining Problems And Opportunities: A Foundation For Success -- Managerial Problem Solving: A Congruence Model -- Leveraging Culture For Innovation And Competitive Advantage -- Shaping Organizational Culture -- Managing Innovation Streams In Ambidextrous Organizations -- Implementing Strategic Change -- Winning Through Innovation. Michael L. Tushman, Charles A. O'reilly Iii. Includes Bibliographical References And Index. Drawing on the experience of managers in companies like Disney, FedEx and 3M as well as their own consulting practice, the authors show that short-term success actually increases the chances of long-term failure. This text presents a framework for developing action plans to meet these challenges.
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