Why Good Girls Don't Get Ahead... But Gutsy Girls Do: Nine Secrets Every Career Woman Must Know

Career women looking to get ahead will find straight answers and nine proven strategies in this guide from one of the most savvy, successful, powerful women in American business. Top magazine executive Kate White shares the systematic plan that took her from being a "good girl" to a "gutsy girl". BUS012000 For years Kate White lived as a good girl - a rule follower, a people pleaser, a busy beaver - until she was passed over for the job of editor-in-chief of a magazine she had been running for months. She finally realized that being gutsy, not good, was the only way to succeed. And did she ever! Kate went on to create a bold new editorial position at one magazine, she accepted the top spot at another when she was seven months pregnant, and she became editor-in-chief at McCall's magazine as a working mother who intended to spend time with her kids. Today she is the editor-in-chief of Redbook, one of the hottest magazines in the country. Now Kate White tells you how she changed her style and self-image - and gives you specific, straight-from-the-shoulder advice about how to put your life in high gear and make your own career dreams come true. Based on how the real world works, her nine-step program shows you how to get ahead and get what you want. Beginning with a revealing self-test for you to determine how good, or gutsy, you are right now, White reveals the nine strategies every career woman must know, while she shares the inside stories of how other gutsy women - like Revlon's Andrea Robinson, television host Nancy Glass, renowned decorator Alexandra Stoddard, Easy Spirit shoe exec Claire Brinker, and former Reagan media advisor Merrie Spaeth - became stars in their fields.

In the bestselling tradition of Betty Harragan's Games Mother Never Taught You and Helen Gurley Brown's Having It All comes a primer for working women in the '90s--the nine rules it takes to get to the top, a place where one can work less and enjoy it more.

Career women looking to get ahead will find straight answers and nine proven strategies in this guide from one of the most savvy, successful, powerful women in American business. A top magazine executive, the author shares the systematic plan that took her from being a "good girl" to a "gutsy girl." This is a book for all professional women, from bosses to those entering the market. A number of successful "Gutsy Girls" contribute their advice to a strategy that claims to be imaginative, practical and - above all - to work. Shows businesswomen how to talk like winners, face trouble directly, take smart risks, and bend the rules to their own advantage