Turkeys Public Diplomacy (Palgrave Macmillan Series in Global Public Diplomacy)

As a bridge between Europe and Asia, the West and the Middle East, Turkey sees its influence increasing. Its foreign policy is becoming more complex, making sophisticated public diplomacy an essential tool. This volume - the first in English about the subject - examines this rising power's path toward being a more consequential global player. With its complex political history, its strategic location, and its determination to play a larger role in world affairs, Turkey is a rising power in the international arena. Turkey's Public Diplomacy is the first detailed English-language study of Turkey's public diplomacy. A theme running throughout the chapters is Turkey's quest for influence and how it tailors its public diplomacy to meet diverse needs - working warily with Iran, reemerging in former Ottoman territory in the Balkans, reaching out to the 'virtual state' of Kurdistan, providing humanitarian aid to build a reputation as a valuable ally, among other examples. Emerging from this book is a picture of Turkey as a nation expanding its influence and possessing an increasingly sophisticated approach to international relations. Like some other nations, notably China, Turkey is relying not on military muscle but on softer forms of power as the key element of its strategy. Public diplomacy is an essential part of the foundation on which this strategy is built.-- Provided by publisher Front Matter....Pages i-viii Introduction: Why Turkey’s Public Diplomacy Matters....Pages 1-11 Turkey’s Public Diplomacy: Its Actors, Stakeholders, and Tools....Pages 13-42 Historical Perspective: Ottomans and the Republican Era....Pages 43-65 Engaging with the Middle East: The Rise and Fall of Turkish Leadership in the 2000s....Pages 67-84 Dominance in the Neighborhood: Turkey and Iran....Pages 85-97 Elsewhere in the Neighborhood: Reaching Out to the Western Balkans....Pages 99-120 The Benefactor: NGOs and Humanitarian Aid....Pages 121-152 Turkish Foreign Policy in a Transatlantic Context: A Case for Soft Power and Public Diplomacy....Pages 153-171 Addressing Controversy I: Public Diplomacy between Turkey and Armenia....Pages 173-191 Addressing Controversy II: Turkey and the Kurds....Pages 193-211 Expanding Perspective: Reaching Out to China and the East....Pages 213-231 Noor and Friends: Turkish Culture in the World....Pages 233-253 Back Matter....Pages 255-264