The Vulnerability of Corporate Reputation : Leadership for Sustainable Long-Term Value

The Vulnerability of Corporate Reputation explores the role that reputation plays in the success and failures of companies and their board members. It asserts that reputation should be acknowledged by boards to promote and establish good governance within existing legal and regulatory contexts, allowing organizations to create more 'sustainable' and meaningful results. This book focuses on the traditional topic of reputation risk management, the process of reputation, reputational excellence and examines leaders whose reputation and foresight could benefit the organization they steer, and whose managerial wisdom makes organizations excel. It concludes that reputation is both vulnerable and intangible, but remains a valuable way to create good relationships with critical stakeholders, and a useful tool for boards and top executives to set strategies and policies Front Matter....Pages i-vii Introductory Remarks: The Traps of Maximizing Shareholder Value....Pages 1-13 Front Matter....Pages 14-15 Winning the “Hearts and Minds” of Stakeholders....Pages 16-41 Reputation under Direct and Indirect Reciprocity....Pages 42-67 Front Matter....Pages 68-69 Reputation in a Digitized World: Act Responsibly, Always....Pages 70-93 Boards Acting Wisely: Be Different, Beyond Compliance....Pages 94-108 Concluding Remarks: The Vulnerability of Corporate Reputation....Pages 109-124 Back Matter....Pages 125-147 The Vulnerability Of Corporate Reputation Explores The Role That Reputation Plays In The Success And Failures Of Companies.this Book Focuses On The Traditional Topic Of Reputation Risk Management, The Process Of Reputation, Reputational Excellence And Examines Leaders Whose Reputation And Foresight Could Benefit The Organization They Steer. By Peter Verhezen.