وبلاگ بلیان

The Sustainable MBA : A Business Guide to Sustainability

معرفی کتاب «The Sustainable MBA : A Business Guide to Sustainability» نوشتهٔ Giselle Weybrecht، منتشرشده توسط نشر Wiley & Sons در سال 2013. این کتاب در فرمت pdf، زبان انگلیسی ارائه شده است.

Whether you are an employee, a manager, an entrepreneur or a CEO, The Sustainable MBA Second Edition provides the knowledge and tools to help you 'green' your job and organization, to turn sustainability talk into action for the benefit of your bottom line and society as a whole. Based on more than 150 interviews with experts in business, international organizations, NGOs and universities from around the world, this book brings together all the pieces of the business and sustainability puzzle including: \* What sustainability is, why you should be interested, how to get started, and what a sustainable organization looks like. \* A wide range of tools, guidelines, techniques and concepts that you can use to implement sustainability practices. \* Information on how to be a sustainability champion or intrapraneur in your organization including how to sell these ideas to your team and how to incorporate them into any job. \* A survey of the exciting trends in sustainable business happening around the world. \* A wealth of links to interesting resources for more information. The Sustainable MBA Second Edition is organized like a business school course, allowing you easy access to the relevant information you need about sustainability as it relates to Accounting, Economics, Entrepreneurship, Ethics, Finance, Marketing, Organizational Behavior and HR, Operations and Strategy. The Sustainable MBA Second Edition has been updated to reflect global developments in this evolving field to remain the definitive guide to sustainable business. Additional resources to accompany the book are available at www.thesustainablemba.com. IThe Sustainable MBA/i provides the knowledge and tools to help you "green" your job and organization, to turn sustainability btalk/b into baction/b for the benefit of your bottom line and society as a whole. Based on more than 100 interviews with experts in business, international organizations, NGOs and universities from around the world, this first of its kind guide brings together all the pieces of the business and sustainability puzzle including:ulliThe basics on what sustainability is, why you should be interested, how to get started, and what a sustainable organization looks like.liA wide range of tools, guidelines, techniques and concepts that you can use to implement sustainability practices.liTools and tips on how to "green" your job, including how to sell these ideas to your team, how to make green choices as a consumer and how to organize green meetings.liA survey of the exciting trends in sustainable business happening around the world.liA wealth of links to interesting resources for more information./ul iThe Sustainable MBA/i is organized like a business school course ' allowing you easy access to the relevant information you need about sustainability and bAccounting, Economics, Entrepreneurship, Ethics, Finance, Marketing, Organizational Behaviour, Operations and Strategy./b bGiselle Weybrecht's/b commitment to sustainable development goes back to before her university years. Since then she has expanded her reach to local and national government, business, social entrepreneurs, and the international community. She worked for the United Nations World Water Assessment Programme, is a fellow of the UC Berkeley-based Beahrs Environmental Leadership Programme, and holds an MBA from London Business School. She is currently developing new approaches to raise awareness among managers of how they can incorporate sustainability into their businesses and everyday professional lives "Whether you are an employee, a manager, an entrepreneur or a CEO, The Sustainable MBA Second Edition provides the knowledge and tools to help you ‘green’ your job and organization, to turn sustainability talk into action for the benefit of your bottom line and society as a whole.Based on more than 150 interviews with experts in business, international organizations, NGOs and universities from around the world, this book brings together all the pieces of the business and sustainability puzzle including: What sustainability is, why you should be interested, how to get started, and what a sustainable organization looks like. A wide range of tools, guidelines, techniques and concepts that you can use to implement sustainability practices. Information on how to be a sustainability champion or intrapraneur in your organization including how to sell these ideas to your team and how to incorporate them into any job. A survey of the exciting trends in sustainable business happening around the world. A wealth of links to interesting resources for more information.The Sustainable MBA Second Edition is organized like a business school course, allowing you easy access to the relevant information you need about sustainability as it relates to Accounting, Economics, Entrepreneurship, Ethics, Finance, Marketing, Organizational Behavior and HR, Operations and Strategy.The Sustainable MBA Second Edition has been updated to reflect global developments in this evolving field to remain the definitive guide to sustainable business."-- Site de l'éditeur Turn green talk into action for the benefit of your bottom line - and the rest of us too. Based on more than 100 interviews with experts in business, international organizations, NGOs, and universities from around the world, this one-of-a-kind business book brings together all of the pieces of the business and sustainability puzzle, including the basics on what sustainable organizations look like, how to get started on the road to becoming one, tools and techniques you need to implement sustainable practices, how to sell sustainability to other team members, the latest trends in sustainable business, and much more. More than just an overview of sustainable business practices, the book is organized to help you apply sustainability initiatives in specific areas of business, like accounting, entrepreneurship, ethics, finance, marketing, operations, and business strategy. It is updated to include a new introduction and a new section on sustainability in information management, as well as updates on the latest trends, new insight on sustainable business models, additional input from noted experts, and new information on sustainable intrapreneurship. It features practical guidance on virtually all aspects of sustainability in business, a wide range of tools and resources, and links to outside information. It is written by a well-known, highly visible expert on the subject. Ideal for business leaders and managers intent on running environmentally responsible business, The Sustainable MBA is the perfect guide to green business practices
دانلود کتاب The Sustainable MBA : A Business Guide to Sustainability