The Speaker's Edge : The Ultimate Go-To Guide for Locating and Landing Lots of Speaking Gigs

Speakers for business and nonprofit events are sought out every day by meeting planners and program directors. Those who get the call are typically those who fill a specific need and can boast appropriate credentials and experience. The Speaker's Edge shows you how to land these speaking engagements, especially ones that pay. This comprehensive book covers all the conventional means for locating and winning speaking engagements as well as clever, innovative tactics practiced by the most successful veteran speakers. You'll learn how to: Position yourself as the go-to thought leader in your field of expertise; Use effective tools to highlight your speaker value, including videos, speaker sheets, and speaker bureaus; Consider a variety of speaking opportunities, such as serving on panels, hosting events, and participating in webinars; Locate attractive speaking venues, and successfully use the proposal systems such venues require; Consider what volunteering for pro bono gigs offer as venues for practice and visibility; Negotiate great deals, including setting fees, requesting expenses, and offering options to meeting planners; Maximize your speaking experience, including selling products, arranging follow-up gigs, and soliciting referrals. By employing the recommendations in this book, you will elevate your speaking career and and business to new heights. Speakers for business and nonprofit events are sought out every day by meeting planners and program directors. Those who get the call are typically those who fill a specific need and can boast appropriate credentials and experience. The Speaker's Edge shows you how to land these speaking engagements, especially ones that pay.

This comprehensive book covers all the conventional means for locating and winning speaking engagements as well as clever, innovative tactics practiced by the most successful veteran speakers. You'll learn how to: Position yourself as the go-to thought leader in your field of expertise; Use effective tools to highlight your speaker value, including videos, speaker sheets, and speaker bureaus; Consider a variety of speaking opportunities, such as serving on panels, hosting events, and participating in webinars; Locate attractive speaking venues, and successfully use the proposal systems such venues require; Consider what volunteering for pro bono gigs offer as venues for practice and visibility; Negotiate great deals, including setting fees, requesting expenses, and offering options to meeting planners; Maximize your speaking experience, including selling products, arranging follow-up gigs, and soliciting referrals.

By employing the recommendations in this book, you will elevate your speaking career and and business to new heights. Até mesmo os palestrantes profissionais capazes de encantar qualquer público com o seu brilho podem ter dificuldades em receber convites regulares. Muitos ótimos oradores simplesmente não têm a menor noção de como encontrar oportunidades de darem palestras. Quando encontram palestrantes com a agenda cheia eles mal podem esperar para perguntar: "Como você consegue?" O especialista em apresentações e palestrante profissional Ken Lizotte fornece informações detalhadas sobre as técnicas que os palestrantes profissionais utilizam para receberem convites, um atrás do outro. Lizotte oferece uma infinidade de ideias que você pode aplicar para se introduzir no mercado. Como muitos autores de guias práticos, Lizotte utiliza uma narrativa clara e fornece dicas úteis e gráficos de fácil compreensão. Ele tende a fazer as coisas parecerem fáceis demais, como quando orienta os aspirantes a palestrantes a escreverem livros e artigos sem lhes dar o caminho das pedras. A getAbstract sugere este guia a palestrantes experientes que sabem como conquistar o público, mas precisam de ajuda para obterem novos convites para palestras Even professional speakers who can charm any room with their brilliance may have difficulty securing their next engagements. Many people who give great speeches simply haven't a clue how to go about finding gigs. When they meet fully booked public speakers, they can't wait to ask, "How did you do it?" Showcasing expert and professional speaker Ken Lizotte provides in-depth information about the techniques busy professional speakers use to gain engagements. He offers a cornucopia of ideas that speakers can use to market themselves. Like many guidebook authors, he writes in a clear, conversational tone that's easy to follow and he provides useful tips and charts. He can be a bit facile, as when he tells aspiring speakers to write books and articles without telling them how to get it done or get published. getAbstract suggests this guidebook to practiced speakers who know how to win over audiences, but need help lining up gigs