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The Routledge Companion to the Makers of Global Business (Routledge Companions in Business, Management and Marketing)

معرفی کتاب «The Routledge Companion to the Makers of Global Business (Routledge Companions in Business, Management and Marketing)» نوشتهٔ Teresa da Silva Lopes, Christina Lubinski, Heidi J. S. Tworek, Heidi Tworek، منتشرشده توسط نشر Routledge/Taylor & Francis Group در سال 2019. این کتاب در فرمت pdf، زبان انگلیسی ارائه شده است.

The Routledge Companion to the Makers of Global Business draws together a wide array of state-of-the-art research on multinational enterprises. The volume aims to deepen our historical understanding of how firms and entrepreneurs contributed to transformative processes of globalization. This book explores how global business facilitated the mechanisms of cross-border interactions that affected individuals, organizations, industries, national economies and international relations. The 37 chapters span the Middle Ages to the present day, analyzing the emergence of institutions and actors alongside key contextual factors for global business development. Contributors examine business as a central actor in globalization, covering myriad entrepreneurs, organizational forms and key industrial sectors. Taking a historical view, the chapters highlight the intertwined and evolving nature of economic, political, social, technological and environmental patterns and relationships. They explore dynamic change as well as lasting continuities, both of which often only become visible – and can only be fully understood – when analyzed in the long run. With dedicated chapters on challenges such as political risk, sustainability and economic growth, this prestigious collection provides a one-stop shop for a key business discipline. Chapter 31 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license. This chapter analyses risks arising from political phenomena including nationalism. Such "non-market risks" include political as well as natural disasters. Taking an historical perspective, the authors interrogate several key research questions, including: What impact did political risk and nationalism have on global business? Have wars and other conficts caused by national interests and identities retarded or even reversed the trend towards globalization? When faced with political and geopolitical threats such as war, occupation, expropriation, economic blockade and sanctions, requisition, persecution, or boycott, how did multinational enterprises (MNEs) and other international economic actors manage (or fail) to overcome the situation they found themselves in? How did the response of economic entities like MNEs transform global business, or change political risks and the sovereign state system? Fundamentally, the chapter shows how the examination of such phenomena provides key insights into business history and international business research [edited By] Teresa Da Silva Lopes, Christina Lubinski And Heidi J.s. Tworek. Includes Bibliographical References And Index. Global Business; Business History; Nationalism; Geopolitics; Non-Market Strategy
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