The Real Business of Blockchain : How Leaders Can Create Value in a New Digital Age

Blockchain is transforming business. What's your strategy? Leaders of forward-thinking organizations are exploring how blockchain can transform the way they create and seek value. Whether it's used to streamline multiparty processes, create and trade new assets, or leverage artificial intelligence and the internet of things, blockchain enables entirely new business opportunities. This is just the start. As blockchain becomes more widely adopted, it has the potential to radically change the way companies and societies operate, as transformative a paradigm shift as the launch of the internet. The Real Business of Blockchain is one of the first books on this transformative technology written for business leaders. Authors David Furlonger and Christophe Uzureau—both of Gartner, the world-renowned research and advisory company—will help you: Assess how blockchain will impact your business Explore the value proposition that blockchain offers Make smart near- and midterm investments Position your organization in a new competitive landscape Timely, visionary, and accessible, The Real Business of Blockchain cuts through the hype and helps you unlock the vast capabilities of this powerful and potentially world-changing technology. Blockchain Is Transforming Business. What's Your Strategy? Forward-thinking Organizations Such As The Australian Stock Exchange, Equinor, The City Of Austin, And Dozens Of Others Are Exploring How Blockchain Can Transform The Way They Create And Seek Value. Whether To Streamline Multi-party Processes, Create And Trade New Assets, Or Leverage Artificial Intelligence And The Internet Of Things, Blockchain Enables Entirely New Business Opportunities. This Is Just The Start. As Blockchain Is More Widely Adopted, It Has The Potential To Radically Reinvent The Way Companies And Societies Operate, As Radical A Paradigm Shift As Happened With The Launch Of The Internet. The Real Business Of Blockchain Is One Of The First Books On This Transformative Technology Written For Business Leaders. Authors David Furlonger And Christophe Uzureau--both Of Gartner, The World-renowned Research And Advisory Company--will Help You: Assess How Blockchain Will Impact Your Business By Cutting Through The Hype And Finding The Real Story Explore The Value Proposition That Blockchain Technologies Offer Make Smart Near- And Mid-term Investments In Your Blockchain Strategy. Position You And Your Organization In A New Competitive Landscape In The Future Timely, Visionary, And Practical, The Real Business Of Blockchain Cuts Through The Hype And Helps You Unlock The Vast Potential Of This Transformative And Potentially World-changing Technology-- The Real Business Of Blockchain -- Part 1. Blockchain-inspired Solutions: Seeking Value -- Consorting With The Enemy -- Part 2. Complete Blockchain Solutions: Game On For Tokenization -- Embracing Consensus Through Decentralization -- Market Access & Participation -- Part 3. Enhanced Blockchain Solutions -- Unleashing The Power Of Smart Things -- The Blockchain Organization -- The Blockchain Society. David Furlonger And Christophe Uzureau. "Blockchain is transforming business. What's your strategy? Forward-thinking organizations such as the Australian Stock Exchange, Equinor, the City of Austin, and dozens of others are exploring how blockchain can transform the way they create and seek value. Whether to streamline multi-party processes, create and trade new assets, or leverage artificial intelligence and the Internet of Things, blockchain enables entirely new business opportunities. This is just the start. As blockchain is more widely adopted, it has the potential to radically reinvent the way companies and societies operate, as radical a paradigm shift as happened with the launch of the internet. The Real Business of Blockchain is one of the first books on this transformative technology written for business leaders. Authors David Furlonger and Christophe Uzureau--both of Gartner, the world-renowned research and advisory company--will help you: Assess how blockchain will impact your business by cutting through the hype and finding the real story Explore the value proposition that blockchain technologies offer Make smart near- and mid-term investments in your blockchain strategy. Position you and your organization in a new competitive landscape in the future Timely, visionary, and practical, The Real Business of Blockchain cuts through the hype and helps you unlock the vast potential of this transformative and potentially world-changing technology"-- Provided by publisher