The Political Economy of Sport

Sport studies has become one of the largest and fastest growing international industries. This collection of essays from a range of international contributors analyzes all aspects of the political economy of this industry, including media sports production, urban growth politics and capital accumulation and the economic effects of Olympism. The Political Economy of Sport provides and understanding of sport in a political-economic context set against the backdrop of increasing globalization. The contributors view globalization as contested terrain in which economic, technological, and cultural features are intertwined. The chapters, grouped in three parts, offer a remarkably topical discussion of sport while locating sport within trends and characteristics of advanced capitalism. Considered together, they provide evidence of similar forces effecting, and being effected by the internationalization of sport and sport-related enterprises. Issues addressed include the expansion of neo-liberalist ideology/deregulation, vertical integration of media and sport markets, competition for capital investment at all geographical levels, and brand-name marketing of sport and sport-related goods and services. In addition, the contributors include perspectives of non-elites: school children, grassroots supporters of sport clubs and urban residents The Political Economy Of Sport Provides An Understanding Of Sport In A Political-economic Context Set Against The Backdrop Of Increasing Globalization. The Contributors View Globalization As Contested Terrain In Which Economic, Technological And Cultural Features Are Intertwined. The Chapters, Grouped In Three Parts, Offer A Remarkable Topical Discussion Of Sport While Locating Sport Within Trends And Characteristics Of Advanced Capitalism. Considered Together, They Provide Evidence Of Similar Forces Affecting, And Being Affected By The Internationalization Of Sports And Sport-related Enterprises. Issues Addressed Include The Expansion Of Neo-liberalist Ideology/deregulation, Vertical Integration Of Media And Sport Markets, Competition For Capital Investment At All Geographical Levels, And Brand-name Marketing Of Sport And Sport-related Goods And Services. In Addition, The Contributors Include Perspectives Of Non-elites: Schoolchildren, Grassroots Supporters Of Sports Clubs And Urban Residents.--jacket. Sport And International Political Economy: An Introduction / Kimberly S. Schimmel -- Playing An Aerial Game: The New Political Economy Of Soccer / Richard Gulianotti -- Recapturing Olympic Mystique: The Corporate Invasion Of The Classroom / Tara Magdalinski, Kimbertly S. Schimmel And Timothy J.l. Changler -- Global Struggles, Local Impacts: Rugby League, Rupert Murdoch's 'global Vision' And Cultural Identities / Mark Falcous -- The Media Sport Cultural Complex: Football And Fan Resistance In Australia / Murray G. Phillips, Brett Hutchins And Bob Stewart -- Paradoxes Of Material Culture: The Political Economy Of Surfing / Douglas Booth -- Selling Places: Hallmark Events And The Reimaging Of Sydney And Toronto / C. Michael Hall -- Public Policy, Sports Investments And Regional Development Initiatives In Japan / Wolfram Manzenreiter And John Horne -- The 'green' Games Sydney 2000 Played / Gordon Waitt -- Conclusion: The Political Economy Of Sport In The Twenty-first Century / John Nauright. Edited By John Nauright And Kimberly S. Schimmel. Includes Bibliographical References And Index. The Political Economy of Sport provides an understanding of sport in a political-economic context set against the backdrop of increasing globalization. The contributors view globalization as contested terrain in which economic, technological and cultural features are intertwined. The chapters, grouped in three parts, offer a remarkably topical discussion of sport while locating sport within trends and characteristics of advanced capitalism. Considered together, they provide evidence of similar forces affecting, and being affected by the internationalization of sports and sport-related enterprises. Issues addressed include the expansion of neo-liberalist ideology/deregulation, vertical integration of media and sport markets, competition for capital investment at all geographical levels, and brand-name marketing of sport and sport-related goods and services. In addition, the contributors include perspectives of non-elites: schoolchildren, grassroots supporters of sports clubs and urban residents. Annotation Sport studies has become one of the largest and fastest growing international industries. This collection of essays from a range of international contributors analyzes all aspects of the political economy of this industry, including media sports production, urban growth politics, and capital accumulation and the economic effects of Olympism.