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The Network Imperative : How to Survive and Grow in the Age of Digital Business Models

معرفی کتاب «The Network Imperative : How to Survive and Grow in the Age of Digital Business Models» نوشتهٔ Barry Libert, Megan Beck, Jerry Wind، منتشرشده توسط نشر Harvard Business Review Press در سال 2016. این کتاب در فرمت epub، زبان انگلیسی ارائه شده است.

Digital networks are changing all the rules of business. New, scalable, digitally networked business models, like those of Amazon, Google, Uber, and Airbnb, are affecting growth, scale, and profit potential for companies in every industry. But this seismic shift isn’t unique to digital start-ups and tech superstars. Digital transformation is affecting every business sector, and as investor capital, top talent, and customers shift toward network-centric organizations, the performance gap between early and late adopters is widening.So the question isn’t whether your organization needs to change, but when and how much.__The Network Imperative__ is a call to action for managers and executives to embrace network-based business models. The benefits are indisputable: companies that leverage digital platforms to co-create and share value with networks of employees, customers, and suppliers are fast outpacing the market. These companies, or __network orchestrators__, grow faster, scale with lower marginal cost, and generate the highest revenue multipliers.Supported by research that covers fifteen hundred companies, authors Barry Libert, Megan Beck, and Jerry Wind guide leaders and investors through the ten principles that all organizations can use to grow and profit regardless of their industry. They also share a five-step process for pivoting an organization toward a more scalable and profitable business model.__The Network Imperative__, brimming with compelling case studies and actionable advice, provides managers with what they really need: new tools and frameworks to generate unprecedented value in a rapidly changing age. Digital Networks Are Changing All The Rules Of Business. New, Scalable, Networked Business Models, Like Those Of Amazon, Google, Uber, And Airbnb, Are Affecting The Growth, Scale, And Profit Potential Of Companies. But This Seismic Shift Isn't Unique To Digital Start-ups And Tech Superstars. Digital Transformation Is Impacting All Businesses, And As Investor Capital, Top Talent, And Market Buzz Continue To Shift Toward Network Organizations, The Performance Gap Between Fast And Slow Adopters Is Widening. So The Question Isn't Whether Your Organization Needs To Change, But When And How Much. The Network Imperative Is A Call To Action For All Leaders To Embrace Network-based Business Models. The Benefits Are Indisputable: Companies That Leverage Digital Platforms To Co-create And Share With Networks Of Employees, Customers, And Suppliers Are Fast Outpacing The Market. These Companies, Or Network Orchestrators, Grow Faster, Scale With Lower Marginal Cost, And Generate The Highest Revenue Multipliers. Based On Research Of Over A Thousand Companies, Barry Libert, Megan Beck, And Jerry Wind Guide Leaders And Investors Through The Ten Principles That Network Businesses Use To Grow And Profit. They Also Share A Five-step Process For Pivoting An Organization Toward A More Scalable And Profitable Business Model. The Network Imperative, Brimming With Compelling Case Studies And Actionable Advice, Provides Managers With What They Really Need: New Tools And Frameworks To Thrive In This Rapidly Changing Age.-- Prologue: Digital Networks Are Eating The World -- Part I. The Promise: The Value Is In The Network -- Networks Have Big Advantages -- To Be A Network Leader, You Need To Think And Act Differently -- Part Ii. The 10 Principles: Creating Network Value -- Principle 1. Technology: From Physical To Digital -- Principle 2. Assets: From Tangible To Intangible -- Principle 3. Strategy: From Operator To Allocator -- Principle 4. Leadership: From Commander To Co-creator -- Principle 5. Customers: From Customer To Contributor -- Principle 6. Revenues: From Transaction To Subscription -- Principle 7. Employees: From Employee To Partner -- Principle 8. Measurement: From Accounting To Big Data -- Principle 9. Boards: From Governance To Representation -- Principle 10. Mindset: From Closed To Open -- Part Iii. The Pivot: Implementing Network Value -- Pinpoint: Identify Your Starting Point -- Inventory: Take Stock Of What You Have And What You Need -- Visualize: Create Your New Network Business Model -- Operate: Invest And Realize Your Network Business -- Track: Measure Your Progress And Performance With Big Data -- Epilogue: May The Power Of The Network Be With You. Barry D. Libert With Megan Beck And Yoram (jerry) Wind. Includes Bibliographical References And Index. Pivot your organization toward a more scalable and profitable business model.Digital networks are changing all the rules of business. New, scalable, digitally networked business models, like those of Amazon, Google, Uber, and Airbnb, are affecting growth, scale, and profit potential for companies in every industry. But this seismic shift isn't unique to digital start-ups and tech superstars. Digital transformation is affecting every business sector, and as investor capital, top talent, and customers shift toward network-centric organizations, the performance gap between early and late adopters is widening.So the question isn't whether your organization needs to change, but when and how much.The Network Imperative is a call to action for managers and executives to embrace network-based business models. The benefits are indisputable: companies that leverage digital platforms to co-create and share value with networks of employees, customers, and suppliers are fast outpacing the market. These companies, or network orchestrators, grow faster, scale with lower marginal cost, and generate the highest revenue multipliers.Supported by research that covers fifteen hundred companies, authors Barry Libert, Megan Beck, and Jerry Wind guide leaders and investors through the ten principles that all organizations can use to grow and profit regardless of their industry. They also share a five-step process for pivoting an organization toward a more scalable and profitable business model.The Network Imperative, brimming with compelling case studies and actionable advice, provides managers with what they really need: new tools and frameworks to generate unprecedented value in a rapidly changing age. Pivot your organization toward a more scalable and profitable business model. Digital networks are changing all the rules of business. New, scalable, digitally networked business models, like those of Amazon, Google, Uber, and Airbnb, are affecting growth, scale, and profit potential for companies in every industry. But this seismic shift isnt unique to digital start-ups and tech superstars. Digital transformation is affecting every business sector, and as investor capital, top talent, and customers shift toward network-centric organizations, the performance gap between early and late adopters is widening. So the question isnt whether your organization needs to change, but when and how much. The Network Imperative is a call to action for managers and executives to embrace network-based business models. The benefits are companies that leverage digital platforms to co-create and share value with networks of employees, customers, and suppliers are fast outpacing the market. These companies, or network orchestrators , grow faster, scale with lower marginal cost, and generate the highest revenue multipliers. Supported by research that covers fifteen hundred companies, authors Barry Libert, Megan Beck, and Jerry Wind guide leaders and investors through the ten principles that all organizations can use to grow and profit regardless of their industry. They also share a five-step process for pivoting an organization toward a more scalable and profitable business model. The Network Imperative , brimming with compelling case studies and actionable advice, provides managers with what they really new tools and frameworks to generate unprecedented value in a rapidly changing age. "Digital networks are changing all the rules of business. New, scalable, digitally networked business models, like those of Amazon, Google, Uber, and Airbnb, are affecting growth, scale, and profit potential for companies of every industry. But this seismic shift isn't unique to digital start-ups and tech superstars. Digital transformation is affecting every business sector, and as investor capital, top talent, and customers shift toward network-centric organizations, the performance gap between early and late adopters is widening. So the question isn't whether your organization needs to change, but when and how much. The Network Imperative is a call to action for managers and executives to embrace network-based business models. The benefits are indisputable: companies that leverage digital platforms to co-create and share value with networks of employees, customers, and suppliers are fast outpacing the market. These companies, or network orchestrators, grow faster, scale with lower marginal cost, and generate the highest revenue multipliers. Supported by research that covers fifteen hundred companies, authors Barry Libert, Megan Beck, and Jerry Wind guide leaders and investors through the ten principles that all organizations can use to grow and profit regardless of their industry. They also share a five-step process for pivoting an organization toward a more scalable and profitable business model. The Network Imperative, brimming with compelling case studies and actionable advice, provides managers with what they really need: new tools and frameworks to generate unprecedented value in a rapidly changing age."-- Provided by publisher Digital networks are changing all the rules of business. New, scalable, digitally networked business models, like those of Amazon, Google, Uber, and Airbnb, are affecting growth, scale, and profit potential for companies in every industry. But this seismic shift isn’t unique to digital start-ups and tech superstars. Digital transformation is affecting every business sector, and as investor capital, top talent, and customers shift toward network-centric organizations, the performance gap between early and late adopters is widening. So the question isn’t whether your organization needs to change, but when and how much. The Network Imperative is a call to action for managers and executives to embrace network-based business models. The benefits are indisputable: companies that leverage digital platforms to co-create and share value with networks of employees, customers, and suppliers are fast outpacing the market. These companies, or network orchestrators , grow faster, scale with lower marginal cost, and generate the highest revenue multipliers. Supported by research that covers fifteen hundred companies, authors Barry Libert, Megan Beck, and Jerry Wind guide leaders and investors through the ten principles that all organizations can use to grow and profit regardless of their industry. They also share a five-step process for pivoting an organization toward a more scalable and profitable business model. The Network Imperative , brimming with compelling case studies and actionable advice, provides managers with what they really need: new tools and frameworks to generate unprecedented value in a rapidly changing age. "Digital networks are changing all the rules of business. New, scalable, networked business models, like those of Amazon, Google, Uber, and Airbnb, are affecting the growth, scale, and profit potential of companies. But this seismic shift isn't unique to digital start-ups and tech superstars. Digital transformation is impacting all businesses, and as investor capital, top talent, and market buzz continue to shift toward network organizations, the performance gap between fast and slow adopters is widening. So the question isn't whether your organization needs to change, but when and how much. The Network Imperative is a call to action for all leaders to embrace network-based business models. The benefits are indisputable: companies that leverage digital platforms to co-create and share with networks of employees, customers, and suppliers are fast outpacing the market. These companies, or network orchestrators, grow faster, scale with lower marginal cost, and generate the highest revenue multipliers. Based on research of over a thousand companies, Barry Libert, Megan Beck, and Jerry Wind guide leaders and investors through the ten principles that network businesses use to grow and profit. They also share a five-step process for pivoting an organization toward a more scalable and profitable business model. The Network Imperative, brimming with compelling case studies and actionable advice, provides managers with what they really need: new tools and frameworks to thrive in this rapidly changing age."--Résumé de l'éditeur
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