The Indian Media Economy (2-volume set): Vol. I: Industrial Dynamics and Cultural Adaptation Vol. II: Market Dynamics and Social Transactions
معرفی کتاب «The Indian Media Economy (2-volume set): Vol. I: Industrial Dynamics and Cultural Adaptation Vol. II: Market Dynamics and Social Transactions» نوشتهٔ Adrian Athique; Vibodh Parthasarathi; S. V. Srinivas، منتشرشده توسط نشر Oxford University Press India در سال 2018. این کتاب در فرمت pdf، زبان انگلیسی ارائه شده است.
N/A Table of Contents 2 Volume I: Industrial Dynamics and Cultural Adaptation 6 Cover Page 6 Series Title Page 7 Title Page 9 Copyright Page 10 Table of Contents 12 List of Tables 14 Acknowledgements 15 List of Abbreviations 17 1. Media Development to Media Economy 20 Part I Resource Mobilization 41 2. The Guilty Secret: The Latter Career of Cinema’s Illegitimacy 49 3. IPL: The Global Game Changer 68 4. The Role of Offshore Financial Centres in Indian Telecoms 84 Part II Constituted Contexts 110 5. Economic Nationalism, Liberalization, and Recorded Music 121 6. Industrial Identity and Reform: The Making of Bollywood 141 7. Between Strategic Intent and Considered Silence: Regulatory Contours of the TV Business 161 Part III Embedding Processes 184 8. Rajinikanth and the Regional Blockbuster 195 9. The Artist as Entrepreneur: Talent, Taste, and Risk in Haryana and Bihar 216 10. Religion, Communication, and Political Economy in India: The Case of Gospel for Asia 233 Bibliography 252 Index 286 About the Editors and Contributors 308 Volume II: Market Dynamics and Social Transactions 312 Cover Page 312 Series Title Page 313 Title Page 315 Copyright Page 316 Contents 318 List of Tables and Figures 320 Acknowledgements 322 List of Abbreviations 324 1. Market Dynamics of the Media Economy 326 Part IV Integrated Commodities 349 2. Advertising Practices and the Making of Regional Newspaper Markets 363 3. Film as Commodity: Copyright, Piracy, and Circulation 390 4. Examining Digital Competencies in the Media Economy 410 Part V Labour Conditionalities 429 5. Professional Logics, Industrial Relations, and Indian Journalism 443 6. Unpaid Workers and Paid News: Working Conditions of Journalists in India 465 7. Associations and Networks: Inequalities in Film and TV Production 484 Part VI Spaces of Consumption 502 8. Modernity in Glass: The Environmental Conditions of Consumption 514 9. The Offline Media Economy: Digitally Marginalized Users of Mobile Phones 533 10. Aspiring Differently: Households and the Consumption of Reality Television 552 Bibliography 572 Index 610 About the Editors and Contributors 628 Présentation de l'éditeur : "Volume 2: Market Dynamics and Social Transactions provides a comprehensive analysis of the interlocking markets that constitute the media economy, focusing upon its particular commodity forms, labour conditions, and spaces of consumption. Taking account of a rich set of case studies, this volume argues for the necessary consideration of multiple and interdependent markets in explicating our everyday encounters with media." Présentation de l'éditeur : "Volume 1: Industrial Dynamics and Cultural Adaptation illustrates the distinctive industrial dynamics of India's media economy, tracking the deeply embedded cultural, political, and economic forces that determine its everyday operation. The selection of essays serves to demonstrate the unique patterns of development and the complex field of exchanges that have constituted India's media economy."
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