The Everything Guide to Starting and Running a Retail Store: All you need to get started and succeed in your own retail adventure (Everything®)

What are my start-up costs? How much will my store make? Should I sell online? How can I compete with larger stores?If you've ever considered owning a store but don't know where to start, __The Everything Guide to Starting and Running a Retail Store__ is perfect for you. This resource will help you recognize the importance of an independent retail store in community life and the opportunities it offers for a rewarding lifestyle.This comprehensive guide shows you how to:* Spot and capitalize on small retailer trends * Conduct your own market analysis * Research and select the most appropriate retailing software * Run your business day to day * Attract customers with effective advertising * Make the leap to online selling This helpful handbook offers practical advice on retail store planning and management with valuable guidelines and real-world examples that can make the difference between your store's success and failure. This guide provides all the tools you need to run a store that your customers--and you--will enjoy for many years to come! "What are my start-up costs? How much will my store make? Should I sell online? How can I compete with larger stores? If you've ever considered owning a store but don't know where to start, The Everything Guide to Starting and Running a Retail Store is perfect for you. This resource will help you recognize the importance of an independent retail store in community life and the opportunities it offers for a rewarding lifestyle. This comprehensive guide shows you how to: Spot and capitalize on small retailer trends; Conduct your own market analysis; Research and select the most appropriate retailing software; Run your business day to day; Attract customers with effective advertising; Make the leap to online selling. This helpful handbook offers practical advice on retail store planning and management with valuable guidelines and real-world examples that can make the difference between your store's success and failure. This guide provides all the tools you need to run a store that your customers--and you--will enjoy for many years to come!"--Résumé de l'éditeur "What are my start-up costs? How much will my store make? Should I sell online? How can I compete with larger stores? If you've ever considered owning a store but don't know where to start, The Everything Guide to Starting and Running a Retail Store is perfect for you. This resource will help you recognize the importance of an independent retail store in community life and the opportunities it offers for a rewarding lifestyle. This comprehensive guide shows you how to: Spot and capitalize on small retailer trends; Conduct your own market analysis; Research and select the most appropriate retailing software; Run your business day to day; Attract customers with effective advertising; Make the leap to online selling. This helpful handbook offers practical advice on retail store planning and management with valuable guidelines and real-world examples that can make the difference between your store's success and failure. This guide provides all the tools you need to run a store that your customers--and you--will enjoy for many years to come!"--Provided by publisher

If you've ever considered owning a store but don't know where to start, The Everythin® Guide to Starting and Running a Retail Store is perfect for you. This resource will help you recognize the importance of an independent retail store in community life and the opportunities it offers for a rewarding lifestyle. This comprehensive guide shows you how to:

Spot and capitalize on small retailer trends

Conduct your own market analysis

Research and select the most appropriate retailing software

Run your business day to day

Attract customers with effective advertising

Make the leap to online selling

This helpful handbook offers practical advice on retail store planning and management with valuable guidelines and real-world examples that can make the difference between your store's success and failure. This guide provides all the tools you need to run a store that your customers-and you-will enjoy for many years to come!

Content: Top Ten Things Every Successful Retailer Must Know -- Introduction -- 1. : How the Retail Business Works -- 2. : Deciding What Retail Store Fits You -- 3. : Analyzing Your Assets -- 4. : Franchises and Existing Stores -- 5. : Planning for Success -- 6. : Writing Your Business Plan -- 7. : Selecting a Profitable Location -- 8. : Setting Up Your Business -- 9. : Planning Your Retail Store Layout -- 10. : Furnishing Your Retail Store -- 11. : Selecting Initial Inventory -- 12. : Restocking Inventory -- 13. : Hiring and Training Great Employees -- 14. : Smart Store Management -- 15. : Keeping Good Records -- 16. : Promoting Your Retail Store -- 17. : Adding Profitable Lines -- 18. : Expanding Your Retail Store -- 19. : Selling Merchandise Online -- 20. : Solving Growing Challenges -- 21. : Enjoying Your Retail Store -- 22. : Selling Your Retail Store -- Appendix A. : Retailing Resources -- Appendix B. : Retailing Glossary. Suitable for people who have considered owning a retail store but just don't know where to start, how much it would cost, whether it would be profitable and, most importantly, whether they would really enjoy it. This title also includes information on small retailer trends, retailing software, and online selling.