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The entrepreneur : twenty-one golden rules for the global business manager

معرفی کتاب «The entrepreneur : twenty-one golden rules for the global business manager» نوشتهٔ William Heinecke; Jonathan Marshall، منتشرشده توسط نشر John Wiley & Sons در سال 2000. این کتاب در فرمت pdf، زبان انگلیسی ارائه شده است.

A lively and practical guide for budding and blooming entrepreneurs. So you want to be a successful entrepreneur? Fed up with taking orders from above? Want to be your own boss, make your own decisions, and go head-to-head with the big boys in the business world? This is a book for people bursting with energy and ideas. It comes from the heart of a man who has seen and done it all in one of the toughest markets of them all. Bill Heinecke started his own business when he was in high school, was a millionaire before he was twenty-one, and now runs a business empire that straddles Southeast Asia. The Entrepreneur features a road map for budding businesspeople with tips on: how to get started; why you must follow your instincts and defy conventional wisdom; what is expected of a good leader; when to listen, when to act; and where to look for new opportunities. William Heinecke (Thailand) is the world's largest manufacturer of golf gloves. He was recently valued at around US$100 million by Forbes magazine. Jonathan Marsh (Australia) is a journalist with the Sydney Morning Herald. He is a former Asia correspondent for the Independent and managing editor of the Asian Times. Find A Vacuum And Fill It -- Do Your Homework -- You Won't Be Committed If You're Not Having Fun -- Work Hard, Play Hard -- Work With Other People's Brains -- Set Goals (but Go Easy On The Vision Thing) -- Trust Your Intuition -- Reach For The Sky (at Least Once) -- Learn To Sell -- Become A Leader -- Recognize A Failure And Move On -- Make The Most Of Lucky Breaks -- Embrace Change As A Way Of Life -- Develop Your Contacts -- Use Your Time Wisely -- Measure For Measure -- Don't Put Up With Mediocrity -- Chase Quality, Not Dollars -- Act Quickly In A Crisis -- After A Fall, Get Back In The Saddle Quickly -- Be Content. William Heinecke With Jonathan Marsh. Includes Bibliographical References (p. 221) And Index. This is a book for people bursting with energy and ideas. It comes from the heart of a man who has seen and done it all in one of the toughest markets of them all. Bill Heinecke started his own business when he was in high school, was a millionaire before he was twenty-one, and now runs a business empire that straddles Southeast Asia. The Entrepreneur features a road map for budding business people with tips on: how to get started; why you must follow your instincts and defy conventional wisdom; what is expected of a good leader; when to listen, when to act; and where to look for new opportunities. So, you think you have what it takes to be an entrepreneur.
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