The Education of a Typographer

This anthology presents a variety of expert perspectives on teaching typography along with a selection of syllabi and projects.“Teaching a student graphic design before teaching her type and typography is like teaching a baby to walk before she crawls . . . Type is the single most important graphic design element, and typography is the most consequential course (or set of courses) a student can take as an undergraduate.” —Steven Heller, from the introductionIn The Education of a Typographer, more than forty experts and educators discuss the importance of typography and their approaches to teaching it. These essays run the gamut from introducing the themes of type and typography to various strategies for learning to work dynamically with type. Contributors include Allan Haley, Paul Shaw, Denis Gonzales Crisp, Johanna Drucker, and many others. Exploring The Methods For Teaching And Learning Typography, This Book Features More Than 40 Essays From Top Experts And Educators In Typography Today. These Essays Run The Gamut From Introducing The Themes Of Type And Typography To Various Complex And Rare Strategies For Learning. Introduction: Teaching Typographic Fluency / Steven Heller -- Section One: Teaching Type -- An Introduction To Typography For Students Of Graphic Design / Chuck Byrne -- Unlearned Typography / Allan Haley -- Teaching The Parameters / Paul Shaw -- The Pressure To Be Branche / Leslie Becker -- What I Have Learned About Typography. What I Teach / Denise Gonzales Crisp -- Typography: The Complete Education / Laura Chessin -- Voice / Hank Richardson -- Just Looking / Laurie Szujewska -- With Thanks To Leonard Jay: A Typographic Education / Caroline Archer -- The List / Geoffry Fried -- Teaching Typography: Integrating The Old And The New / Introduced And Compiled By Claire Hartten -- True Knowledge Derives From Knowing How To See / Huub Koch -- Concerns For Education In Today's Typographic Universe / Michael Schmidt -- Section Two: Traditions And Conventions -- What Is A Letter? / Johanna Drucker -- Fine Typography: Is It Relevant? How Can It Be Taught? / Terry Irwin -- The Crystal Goblet As A Teaching Tool / Shelley Gruendler -- Convention And Creativity In Typography / David Jury -- Back To Basics: Stopping Sloppy Typography / John D. Berry -- The Language Of Letters / Max Kisman -- Type Casting / Steven Brower -- My Backward Step To Lettering / Art Chantry. Section Three: Typographic Narratives -- The Value Of The Narrative In The Education Of A Typographer / Chris Myers -- The Letter As Such: Aleksei Kruchenykh As Closet Typographer / Jared Ash -- Alef-beit: A Typographic Journey / Martin Mendelsberg -- Charting A Course For Arabic Typography / Tarek Atrissi. Section Four: Digital Literacy -- Digital Type Decade / Emily King -- Learning Curves: Teaching Typography With The Computer / Katherine Mccoy -- The Newness In The New Typography / Teal Triggs -- Hearing Type / Frank Armstrong -- Section Five: Type Dialogues -- How To See / Doyald Young -- If It's Good It Touches Me / Stefan Sagmeister -- Kerning At Twenty Paces / Michael Johnson -- Type Is For Reading / Jeffrey Keedy -- Negative Space / Keith Godard -- Attention To Detail / Nick Bell -- The Stroke Of A Pen / Jonathan Barnbrook -- Using And Abusing / Ed Fella. Section Six: Syllabi And Projects -- Introduction To Typography / Instructor: James Craig -- Type One / Instructors: Martha Scotford And Tony Brock -- Type And Graphic Design / Instructor: Joseph Coates -- Experimental Typography / Instructor: Pablo A. Medina -- Visual Literacy / Instructor: Audrey Bennett. Edited By Steven Heller. Includes Bibliographical References And Index. Exploring the methods for teaching and learning typography, this book features more than 40 essays from top experts and educators in typography today. These essays run the gamut from introducing the themes of type and typography to various complex and rare strategies for learning. Contributors Include: Allan Haley, Art Chantry, Stefan Sagmeister, Denise Gonzales Crisp, Nick Bell, Ed Fella, David Jury and Katherine McCoy Part of the Education-of series, which includes The Education of a Graphic Designer (1-880559-99-4) This book is being copublished with the School of Visual Arts in New York City, one of the top art schools in the US Advertising to include Communication Arts and Print Magazine