The Economics Of A Rock Concert (economics Of Entertainment)

The concert is just starting - but what happened before that to get that concert on the stage? The Economics of a Rock Concert takes a fascinating look at the production process and financing of a stadium concert. Various links in the economic chain include ticket sales, management fees, advertising costs, and contracting for laborers to set up the stage, sound, and security. The concert is just starting鈥攂ut what happened before that to get that concert on the stage? The Economics of a Rock Concert takes a fascinating look at the production process and financing of a stadium concert. Various links in the economic chain include ticket sales, management fees, advertising costs, and contracting for laborers to set up the stage, sound, and security. Front Cover 1 Title Page 3 Credits and Acknowledgments 4 Contents 5 Rockonomics 6 A Musical Idea! 8 Chapter 1: The Concert Industry 10 Fan Demand 12 Chapter 2: From Concept to Concert 14 Promoters and Artists 16 To Market, To Market 18 It's Showtime! 20 Chapter 3: Who's Responsible? 22 Artist's Responsibility 24 Taking a Profit 26 Chapter 4: Tickets and Pricing 28 Price Discrimination 30 Branding a Band 32 A Word From Our Sponsor 34 Chapter 5: The Budget 36 Large-Venue Budget 38 The Things Unseen 40 Chapter 6: Rocking On 42 Looking to the Future 44 Glossary 46 Find Out More 48 Index 49 References 50 Back Cover 51 after-party;,Bieber;,Aerosmith;,Bono;,branding;,budgets;,cash,flow;,consumers;,crowd,control;,deflation;,downloading;,economics;,endorsements;,expenses;,free,market;,human,resources;,illness;,income;,insurance;,investment;,lady,Gaga;,marketing;,Perry;,promotion;,Queen;,scarcity;,talent;,unions;,videos;,yield after-party,Bieber,Aerosmith,Bono,branding,budgets,cash flow,consumers,crowd control,deflation,downloading,economics,endorsements,expenses,free market,human resources,illness,income,insurance,investment,lady Gaga,marketing,Perry,promotion,Queen,scarcity,talent,unions,videos,yield This book provides facts and statistics about the economics of rock concerts, covering such topics as cost breakdowns, fan demand, and branding