The CNN Effect in Action: How the News Media Pushed the West Toward War in Kosovo (The Palgrave Macmillan Series in International Political Communication)

This Project Advances The Existing Theoretical Work On The Cnn Effect, A Claim That Innovations In The Speed And Quality Of Technology Create Conditions In Which The Media Can Act As An Independent Factor Influencing Governments, The Military And The Public. Examining Western Media And Government Activity Relating To Kosovo, It Provides A Novel Interpretation Of The Factors That Drove Western Policy Towards Military Intervention In This Region. The Cnn Effect -- Demonstrating The Cnn Effect -- The Cnn Effect And War -- The Kosovo Crisis -- The Media During The Kosovo Crisis -- The Government During The Kosovo Crisis--the Macro Review -- The Government During The Kosovo Crisis--the Micro Review. Babak Bahador. Based On The Author's Ph. D. Dissertation--london School Of Economics. Includes Bibliographical References (p. [217]-227) And Index. "This book argues that media coverage of the Kosovo Civil War - the battle between the insurgent Kosovo Liberation Army and Milosevic's forces before NATO intervened - played a central role in shifting Western policy from one of relative neutrality to one of war. This book also makes important contributions to the CNN effect literature, provides insights on the media's growing role in foreign policy, and offers a novel interpretation of the factors behind the NATO 1999 bombing of Serbia - the largest military campaign in Europe since the Second World War."--Jacket This project advances the existing theoretical work on the CNN effect, a claim that innovations in the speed and quality of technology create conditions in which the media acts as an independent factor with significant influence. It provides a novel interpretation of the factors that drove Western policy towards military intervention in this area.