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Contemporary photographs that cleverly capture a childs mood or personality--whether thats a big, toothy grin or a teary tantrum--are easily created with the tips and techniques explored in this in-depth handbook. Often called «lifestyle photography,» modern techniques such as tightly cropped close-ups, vignettes, wide angles, and shallow depths produce images that are markedly less stiff and more expressive than traditional portraiture. From capturing great expressions and body language to integrating meaningful locations into the shoot to further express the subjects personality, this guide thoroughly explains how photographers can develop their image-storytelling skills to develop stunning portraits. Advice on creating platinum and chocolate-hued prints, vibrant color scenes, dramatic black & whites, and utilizing unusual textures or effects is also included. Table of Contents......Page 4 INTRODUCTION: The Spark That Fuels a Profession......Page 7 Summary of Business and Studio Growth to Date......Page 9 What You Are About to Learn......Page 10 What is Contemporary Photography?......Page 11 What Contemporary Photography is Not......Page 12 Why Traditional Portraiture Still Matters. A Lot......Page 13 “You’re So Good With Kids!” (How to Draw Out Every Child)......Page 15 Observe and Ask Questions......Page 17 Personality Typing......Page 19 The Performer or Superstar......Page 20 The Interactive One......Page 21 The One Who Just Needs to Warm Up......Page 27 The “Spirited Child”......Page 28 The One Who is Sick, Tired, and/or in the Middle of a Four-Hour Tantrum......Page 29 Why Falling in Love Easily is Good for This Career......Page 33 If It Doesn’t Come Naturally......Page 37 Stay Current with Kid Culture......Page 38 Be Patient!......Page 39 Watch Your Subject. A Lot......Page 40 Equipment......Page 41 Location Lighting......Page 44 Studio Lighting......Page 47 Setup A......Page 49 Setup B......Page 52 Setup C......Page 53 Adjusting the Backlight......Page 54 Night and Low-Light Shooting......Page 55 Leading Lines......Page 58 The Rule of Thirds......Page 59 Creative Cropping......Page 60 Posing......Page 62 Some Simple Rules......Page 63 Organic Directive Posing......Page 66 Environment......Page 69 Outdoors......Page 70 The Urban Setting......Page 72 The Park......Page 78 The Home......Page 79 The Studio......Page 83 A Cool Location is Best, But.........Page 84 Children’s Personalities......Page 86 Do a Reality Check......Page 87 Be Careful—It’s Crazy Out There......Page 88 Three People at Work......Page 93 Backing Up......Page 94 The Importance of Inclusive Editing......Page 96 Prepare the Proofs......Page 97 Become an Educator......Page 98 If Salesmanship Doesn’t Come Naturally......Page 100 Preparing for the Consultative Session......Page 102 Running a Consultative Sales Session (Without Selling)......Page 103 Packaging (It’s More Than Just a Box)......Page 105 The End of the Cycle is Really Just the Beginning......Page 106 Creating a Marketing Plan......Page 108 Reaching Out to Your Desired Client......Page 109 Vendor and Retail Referrals......Page 110 Charitable Marketing......Page 111 Your Web Site......Page 112 Sponsorship Opportunities......Page 113 Perceived Value in the Market......Page 114 Cost of Goods and Cost of Time......Page 115 External......Page 117 Mistakes Can Make You Stronger (But Go Ahead and Avoid These Specific Ones)......Page 118 The Family Reunion that I (Nearly) Ruined......Page 119 The Family Portrait that I Missed, Rescheduled, Then Lost......Page 120 The Revenue I Missed by Not Meeting with Clients......Page 121 Staying Current in an Ever-Changing Industry......Page 122 Keeping You Authentic......Page 123 In Conclusion......Page 124 Thank You......Page 125 Index......Page 126 Contemporary photographs that cleverly capture a child's mood or personality--whether that's a big, toothy grin or a teary tantrum--are easily created with the tips and techniques explored in this in-depth handbook. Often called "lifestyle photography," modern techniques such as tightly cropped close-ups, vignettes, wide angles, and shallow depths produce images that are markedly less stiff and more expressive than traditional portraiture. From capturing great expressions and body language to integrating meaningful locations into the shoot to further express the subject's personality, this guide thoroughly explains how photographers can develop their image-storytelling skills to develop stunning portraits. Advice oncreating platinum and chocolate-hued prints, vibrant color scenes, dramatic black & whites, and utilizing unusual textures or effectsis also included. 100% of Author proceeds go to Save The Children and the WorldWide Orphans Foundation.

Contemporary photographs that cleverly capture a child’s mood or personality—whether that’s a big, toothy grin or a teary tantrum—are easily created with the tips and techniques explored in this in-depth handbook. Often called “lifestyle photography,” modern techniques such as tightly cropped close-ups, vignettes, wide angles, and shallow depths produce images that are markedly less stiff and more expressive than traditional portraitures. From capturing great expressions and body language to integrating meaningful locations into the shoot to further express the subject’s personality, this guide thoroughly explains how photographers can develop their image-storytelling skills to develop stunning portraits. Advice on creating platinum and chocolate hued prints, vibrant color scenes, simple grayscale images, and utilizing unusual textures or effects is also included.

"Contemporary photographs that cleverly capture a childs mood or personalitywhether thats a big, toothy grin or a teary tantrumare easily created with the tips and techniques explored in this in-depth handbook. Often called lifestyle photography, modern techniques such as tightly cropped close-ups, vignettes, wide angles, and shallow depths produce images that are markedly less stiff and more expressive than traditional portraitures. From capturing great expressions and body language to integrating meaningful locations into the shoot to further express the subjects personality, this guide thoroughly explains how photographers can develop their image-storytelling skills to develop stunning portraits"--Publisher's description