Sustainability Is the New Advantage: Leadership, Change, and the Future of Business (Anthem Environment and Sustainability Initiative (Aesi))

During the last 150 years, we have stressed the oceans, warmed the planet and overextended almost every natural resource. To create real change will require a generation of leaders and businesses that think and act differently. "Sustainability Is the New Advantage" identifies the skill sets, best practices, and new ideas needed to teach a new generation to start, grow, and manage sustainable organizations.The shift to more sustainable business practices is the third act in the age of the corporation. Research tells us that during major market transitions, early adopters reign. That means only 15%-20% of businesses will make a bold transition to a sustainable business model during the next five to ten years. Everyone else will likely make incremental changes with less risk.Transformation is a difficult process for any company and 'Sustainability Is the New Advantage' offers a straightforward process for sustainability champions to advocate for accelerated change. Each company that succeeds in becoming a sustainable business is a collective win for the business community as well as future generations. To paraphrase Gandhi, we each need to be the change we want to see in the world. Cover Praise for Sustainability Is the New Advantage Anthem Environment and Sustainability Initiative Title Copyright Contents List of Illustrations Foreword Introduction Part One: Sustainability and the Evolution of Business Chapter 1: A Journey of Self-Discovery From Migrants to Citizens The Fundamental Dilemma So, Where Are We Today? Reader Reflection Chapter 2: Connecting Sustainability to Your Life Experience What Is Sustainability? Evolving Definitions of Sustainability Reader Reflection Chapter 3: Sustainability and Emerging Business Models Old Thinking and New Thinking The Link between Business Models and Talent Development Reader Reflection Chapter 4: Smaller Companies Need a Different Solution W.S. Badger’s Green Team Jana Small Finance Bank: Focused on the Urban Poor Rype Office Ltd: Matching Mission to Government Policy Fishing in East Africa: Local Challenges Are Complex SME Investment Challenges in Brazil The Four Sustainability Promises of KPPM Global Reader Reflection Part Two: Leading the Sustainability Agenda Chapter 5: It Always Starts with One Committed Leader Where Change Can Begin: The Demonstration Project Six Steps Every Sustainability Leader Can Take Reader Reflection Chapter 6: Day-to-Day Problem-Solving Accelerates Change Ancient Practices Current Problem-Solving Practices A New Seven-Step Sustainable Model Reader Reflection Chapter 7: Anchoring Sustainability into the DNA of Your Business Galaxy Entertainment: A Deep Commitment to Core Values East-West Seed Company: A Study in “Seedsmanship” Four Types of Knowledge Transfer and Their Impact Talent Development and Sustainability A Sustainability Action Model Reader Reflection Part Three: Building Talent And Operational Excellence For Sustainability Chapter 8: Discovery, Value, and the Sharing of New Knowledge Creating the Framework for the Learning Organization Organizing the Transfer of Knowledge The Changing Concept of Foundation Knowledge Types and Value of Knowledge So, What Is the Case for Making Higher Investments? Where Can I Look for Help? Reader Reflection Chapter 9: Building Your Talent Plan Authenticity and Transparency The Importance of Collaboration Creating Value with Multigenerational Talent Include Your Ecosystem in Your Talent Plan Become the Employer of Personal Growth Reader Reflection Chapter 10: Strategies for Supporting an Evolving Business Knowledge Shopping Data Management and Statistical Analysis Content Editing and Curation Discussion Leadership Experience Design Developing External Partnerships Reader Reflection Chapter 11: Key Areas for Training and Growth Changing the Way You Do Product Design Changing the Way You Do Sourcing Finance and Integrated Reporting Business Ethics Understanding the Importance of Religion and National Identity Reader Reflection Chapter 12: Can You Deliver Passion, Purpose, and High Performance? Am I Personally Prepared to Act as a Sustainability Champion? To What Degree Is My Organization Committed to Change, and What Capabilities Do We Have to Carry Out Change? How Fast Can We Scale a Business Transformation? Chapter 13: Resources for Sustainability Champions Sustainable Development Goals and Examples of Resources Closing Thoughts on Being a Sustainability Champion Afterword Acknowledgments Appendix: List of Resources Notes Index 'Sustainability Is the New Advantage' is a practical blueprint for leaders who want to start, develop, and grow sustainable organizations. The book provides stories and practical examples of how to assess challenges, create demonstrations projects, and scale the capabilities needed for sustainable business transformation 'Sustainability Is The New Advantage' is a practical blueprint for leaders who want to start, develop, and grow sustainable organisations. The book provides stories and practical examples of how to assess challenges, create demonstrations projects, and scale the capabilities needed for sustainable business transformation