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[Studyguide for a Cognitive Psychology of Mass Communication by Harris, Richard Jackson, ISBN 9780415993128] (By: Cram101 Textbook Reviews) [published: May, 2011]

معرفی کتاب «[Studyguide for a Cognitive Psychology of Mass Communication by Harris, Richard Jackson, ISBN 9780415993128] (By: Cram101 Textbook Reviews) [published: May, 2011]» نوشتهٔ Fred W. Sanborn; Richard Jackson Harris; Richard Jackson Harris، منتشرشده توسط نشر Taylor & Francis [CAM] در سال 2009. این کتاب در فرمت pdf، زبان انگلیسی ارائه شده است.

In this fifth edition of his highly successful text, author Richard Jackson Harris updates and expands his examination of how our experiences with media affect the way we acquire knowledge about the world, and how this knowledge influences our attitudes and behavior.

in This Fifth Edition Of a Cognitive Psychology Of Mass Communication, Author Richard Jackson Harris Continues His Examination Of How Our Experiences With Media Affect The Way We Acquire Knowledge About The World, And How This Knowledge Influences Our Attitudes And Behavior.

presenting Theories From Psychology And Communication Along With Reviews Of The Corresponding Research, This Text Covers A Wide Variety Of Media And Media Issues, Ranging From The Commonly Discussed Topics — Sex, Violence, Advertising — To Lesser-studied Topics, Such As Values, Sports, And Entertainment Education.

the Fifth And Fully Updated Edition Offers:



  • highly Accessible And Engaging Writing

  • contemporary References To All Types Of Media Familiar To Students

  • substantial Discussion Of Theories And Research, Including Interpretations Of Original Research Studies

  • a Balanced Approach To Covering The Breadth And Depth Of The Subject

  • discussion Of Work From Both Psychology And Media Disciplines.

the Text Is Appropriate For Media Effects, Media & Society, And Psychology Of Mass Media Coursework, As It Examines The Effects Of Mass Media On Human Cognitions, Attitudes, And Behaviors Through Empirical Social Science Research; Teaches Students How To Examine And Evaluate Mediated Messages; And Includes Mass Communication Research, Theory And Analysis.

Annotation In this fifth edition of A Cognitive Psychology of Mass Communication , author Richard Jackson Harris continues his examination of how our experiences with media affect the way we acquire knowledge about the world, and how this knowledge influences our attitudes and behavior. Presenting theories from psychology and communication along with reviews of the corresponding research, this text covers a wide variety of media and media issues, ranging from the commonly discussed topics €“ sex, violence, advertising €“ to lesser-studied topics, such as values, sports, and entertainment education. Thefifth and fully updated edition offers: highly accessible and engaging writing contemporary references to all types of media familiar to students substantial discussion of theories and research, including interpretations of original research studies abalanced approach to covering the breadth and depth of the subject discussion of work from both psychology and media disciplines. The text is appropriate for Media Effects, Media & Society, and Psychology of Mass Media coursework, as it examines the effects of mass media on human cognitions, attitudes, and behaviors through empirical social science research; teaches students how to examine and evaluate mediated messages; and includes mass communication research, theory and analysis. In this fifth edition of A Cognitive Psychology of Mass Communication, author Richard Jackson Harris continues his examination of how our experiences with media affect the way we acquire knowledge about the world, and how this knowledge influences our attitudes and behavior. Presenting theories from psychology and communication along with reviews of the corresponding research, this text covers a wide variety of media and media issues, ranging from the commonly discussed topics -- sex, violence, advertising -- to lesser-studied topics, such as values, sports, and entertainment education. The fifth and fully updated edition offers: highly accessible and engaging writing contemporary references to all types of media familiar to students substantial discussion of theories and research, including interpretations of original research studies a balanced approach to covering the breadth and depth of the subject discussion of work from both psychology and media disciplines. The text is appropriate for Media Effects, Media & Society, and Psychology of Mass Media coursework, as it examines the effects of mass media on human cognitions, attitudes, and behaviors through empirical social science research; teaches students how to examine and evaluate mediated messages; and includes mass communication research, theory and analysis "While this book is principally dedicated to describing the theory of activity as it applies to issues of design and training, this work is also offered to a general audience of psychologists and interested lay readers. This theory studies the goal-directed behavior of man and attempts to integrate the cognitive, motivational, and behavioral aspects of activity into a holistic system. Such fundamental notions as goal, action, and self-regulations are described and analyzed from totally different theoretical points of view." "This book is addressed in the first instance to Western psychologists. It compares, among other things, analyses of work from the former Soviet Union with the work from the West. Applications of activity theory to design and learning were paramount in the Soviet Union. Using their own theoretical perspective, the authors provide a comparative analysis of the various schools working in activity theory. They hope that this book may facilitate the exchange of ideas between Russian psychological scientists and Western psychologists working in ergonomics, human factors, industrial/organizational psychology, education, learning, and related areas where the theory of activity may find general application."--BOOK JACKET "With this third edition of A Cognitive Psychology of Mass Communication, Richard Jackson Harris continues his examination of mass media's influences on our perceptions of ourselves and the world around us. Updates to this edition include the television shows, films, and telecommunications technologies that have developed throughout the 1990s, with particular consideration of computer-mediated communications such as the internet and the World Wide Web. Harris incorporates a wide variety of recent research studies into this edition and integrates theoretical perspectives more strongly throughout the book, with careful attention to the articulation of the cognitive. Real-world examples offer clear, relevant, and accessible demonstrations of the points discussed."--BOOK JACKET. "Appropriate for coursework addressing mass communication and its effects. A Cognitive Psychology of Mass Communication provides a unique perspective on mass communication in today's society and enables us to see more clearly how our perceptions of our world can be created and influenced by mass media."--BOOK JACKET. Humanities Book Cover 1 Title 4 Copyright 5 Contents 8 Preface 10 Chapter 1 Mass Communication in Our Wired Society: The Changing Media Landscape 14 Chapter 2 Research and Theory in Mass Communication: How We Study Media Scientifically 36 Chapter 3 The Psychology of Media Use: Tapping into Our Deepest Selves 58 Chapter 4 Media Portrayals of Groups: Distorted Social Mirrors 77 Chapter 5 Advertising: Baiting, Catching, and Reeling Us In 120 Chapter 6 Sports, Music, and Religion: Emotion on Display 159 Chapter 7 News: Setting the Agenda About the World 199 Chapter 8 Politics: Using News and Advertising to Win Elections 238 Chapter 9 Violence: Watching All That Mayhem Really Matters 270 Chapter 10 Sex: Pornography, Innuendo, and Rape as a Turn-On 304 Chapter 11 Socially Positive Media: Teaching About Health and Other Good Things 336 Chapter 12 Responding to Media: Getting Our Two Cents In 367 References 384 Index 464 "In this fifth edition of A Cognitive Psychology of Mass Communication, author Richard Jackson Harris continues his examination of how our experiences with media affect the way we acquire knowledge about the world, and how this knowledge influences our attitudes and behavior. Presenting theories from psychology and communication along with reviews of the corresponding research, this text covers a wide variety of media and media issues, ranging from the commonly discussed topics - sex, violence, advertising - to lesser-studied topics, such as values, sports, and entertainment education."--Résumé de l'éditeur
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