Стратегическая логика. Логическая основа решения стратегических проблем бизнеса

Strategic Logic lays the foundations for a clear understanding of corporate profitability and provides the reader with innovative insights on how to develop original yet realistic strategies. Working with real-life examples and based on rigorous theory, the author analyses key managerial decisions and shows how to ensure these enhance the company's long-term profitability. Mergers and acquisitions are great opportunities for strategic development, but they can also destroyer value. The author indicates how to judge on what side a specific case will fall. "The past few years have shown a multitude of strategic failures, from disastrous mergers to very expensive forays into new technologies. Strategic Logic shows with clarity and rigour the root of these failures, by laying bare the logic that is behind sustained profitability." "Sustained strategic success does not come from following the latest slogan, be it 'grow faster than your competitors', 'capture first-mover advantage', 'compete globally', or 'concentrate on your core competences'. Sustained profitability flows from the creative, yet realistic, application of sound principles of strategic logic that indicate what decisions have a chance to improve a company's profitability and what decisions will most surely destroy it." "Working with real-life examples and rigorous theory, this book lays out those principles in a systematic way, taking the reader from the essential concepts of strategy to the analysis of complex business situations. In the end, the reader is left with a deeper understanding of the roots of long-term profitability, and with valuable insights on how to develop solid strategies."--Jacket

strategic Logic lays The Foundations For A Clear Understanding Of Corporate Profitability And Provides The Reader With Innovative Insights On How To Develop Original Yet Realistic Strategies. Working With Real-life Examples And Based On Rigorous Theory, The Author Analyses Key Managerial Decisions And Shows How To Ensure These Enhance The Company's Long-term Profitability. Mergers And Acquisitions Are Great Opportunities For Strategic Development, But They Can Also Destroy Value. The Author Indicates How To Judge On What Side A Specific Case Will Fall.

This volume draws upon logic in order to evaluate strategic plans. It begins with an explanation of the elements of logic and how these can be applied to basic decisions, develops a framework for the analysis of company strategic development, including themes such as globalization and diversification and ends with a look at strategic logic in action covering areas such as growth, mergers and acquisitions To start our journey to discover the basic rules that make up strategic logic, we can start simply by looking at the very different levels of profitability that different businesses show over the years.