Strategic Alliances: Three Ways to Make Them Work (Memo to the Ceo) (Memo to the Ceo) (Memo to the Ceo) (Memo to the Ceo)

As a top executive, you've almost certainly forged strategic alliances with other companies. Some of these deals have worked but many others have likely failed. In fact, companies worldwide launch more than two thousand strategic alliances every year, and more than half never deliver as promised.In Making Alliances Work, Steve Steinhilber proves that, despite the odds, alliances are critical to the business strategy for companies competing globally: customers want integrated solutions to their problems, and that's pushing companies to work together to create differentiated offerings. Equally crucial, well-managed alliances generate important forms of business value, including new products and accelerated growth.Drawing on his experience as the head of Cisco's Strategic Alliances group, Steinhilber has created tools and guidelines that will help you forge alliances that work. He describes the three essential building blocks of successful alliances and explains how to establish:• The right framework by articulating how an alliance will help you achieve your company's strategic business goals and identifying potential partners• The right organization by staffing your alliance organization with the right people and constantly honing their skills• The right relationships by cultivating trust among the many key internal contacts in your organization and your alliance partnersEngaging and authoritative, Making Alliances Work shows you how to manage strategic partnerships more effectively and maximize their value in a complex and changing business environment.From our new Memo to the CEO series, solutions-focused advice from today's leading practitioners. As a top executive, you've almost certainly forged strategic alliances with other companies. Some of these deals have worked--but many others have likely failed. In fact, companies worldwide launch more than two thousand strategic alliances every year, and more than half never deliver as promised. In Strategic Alliances, Steve Steinhilber proves that, despite the odds, alliances are critical to the business strategy for companies competing globally: customers want integrated solutions to their problems, and that's pushing companies to work together to create differentiated offerings. Equally crucial, well-managed alliances generate important forms of business value, including new products and accelerated growth. Drawing on his experience as the head of Cisco's Strategic Alliances group, Steinhilber has created tools and guidelines that will help you forge alliances that work. He describes the three essential building blocks of successful alliances and explains how to establish: The right framework--by articulating how an alliance will help you achieve your company's strategic business goals and identifying potential partners The right organization--by staffing your alliance organization with the right people and constantly honing their skills The right relationships--by cultivating trust among the many key internal contacts in your organization and your alliance partners Engaging and authoritative, Strategic Alliances shows you how to manage strategic partnerships more effectively and maximize their value in a complex and changing business environment. From our new Memo to the CEO series--solutions-focused advice from today's leading practitioners As a top executive, you've almost certainly forged strategic alliances with other companies. Some of these deals have worked--but many others have likely failed. In fact, companies worldwide launch more than two thousand strategic alliances every year, and more than half never deliver as promised. In Strategic Alliances , Steve Steinhilber proves that, despite the odds, alliances are critical to the business strategy for companies competing customers want integrated solutions to their problems, and that's pushing companies to work together to create differentiated offerings. Equally crucial, well-managed alliances generate important forms of business value, including new products and accelerated growth. Drawing on his experience as the head of Cisco's Strategic Alliances group, Steinhilber has created tools and guidelines that will help you forge alliances that work. He describes the three essential building blocks of successful alliances and explains how to The right framework--by articulating how an alliance will help you achieve your company's strategic business goals and identifying potential partners The right organization--by staffing your alliance organization with the right people and constantly honing their skills The right relationships--by cultivating trust among the many key internal contacts in your organization and your alliance partners Engaging and authoritative, Strategic Alliances shows you how to manage strategic partnerships more effectively and maximize their value in a complex and changing business environment. From our new Memo to the CEO series --solutions-focused advice from today's leading practitioners. All the time, companies are forging strategic alliances with each other, but more than half of them don't deliver. This is a skill that must be mastered - well-managed alliances generate business value for both parties. This book identifies the three building blocks that all great alliances are build on Why Ally? -- Using The Right Framework -- Developing The Right Organization -- Building The Right Relationships -- Managing Complexity -- Bringing It Together. Steve Steinhilber. Includes Bibliographical References (p. 145-146).