Show me the money. How to determine ROI in people, projects and programs. A step-by-step guide to forecasting and measuring six types of value

From IT to HR, from boardroom to shop floor, increased accountability for achieving high-value results for new initiatives is the norm in every organization. The Phillips', the world's leading experts on ROI strategy, distill their years of experience and research into proven tools for determining the value of any project before, during, and after implementation. They present a comprehensive method for measuring the hard-to-measure, and placing monetary value on the hard-to-value. They even show how to measure and place value on "intangible" qualities like leadership, creativity, customer loyalty, employee engagement, and more. Developed in an easy-to-read format and fortified with case studies, checklists, tips, and tools, this work clarifies and resolves the mystery surrounding the allocation of monetary value. It gives change agents everything they need to provid e detailed evaluations of the potential and actual financial ben efits of any project or program. The book offers a comprehensive, proven method for measuring and evaluating the ROI of every aspect of any organizational initiative. This book also shows how to make the business case for new projects at every stage of development - before, during, and after implementation. It includes case studies, checklists, tools, and tips to help implement this method. Show Me the Money clarifies and resolves the mystery surrounding the allocation of monetary values. It gives change agents everything they need to provide concrete, detailed evaluations of the potential and actual financial benefits of any project or program. Table of contents: * Introduction * Chapter 1. What's Different: The Challenge * Chapter 2. The Starting Point: Defining the Need * Chapter 3. Forecasting Value: In the Beginning * Chapter 4. Measuring Reaction and Perceived Value: The Consumer Viewpoint * Chapter 5. Measuring Understanding and Confidence * Chapter 6. Measuring Application and Implementation and Their Value * Chapter 7. Measuring Impact and Consequences * Chapter 8. Measuring the Hard-to-Measure * Chapter 9. Converting Data to Money * Chapter 10. Valuing the Hard-to-Value * Chapter 11. The Intangibles: Value without Money * Chapter 12. The ROI: The Ultimate Value * Chapter 13. Communicating Value: Letting the Stakeholders Know * Chapter 14. How to Make It Work: Sustaining the Process * Chapter 15. Case Studies From IT to HR, from boardroom to shop floor, increased accountability for achieving high-value results for new initiatives is increasing in every organization and department. Now the world's leading experts on ROI distill their years of experience and research into proven step-by-step tools for determining the value of any project before, during, and after implementation. Jack and Patti Phillips even show how to measure and place value on intangible qualities like leadership, creativity, customer loyalty, employee engagement, and more. Show Me the Money provides a comprehensive system that enables business leaders, analysts, and consultants to make the case for their projects and get buy-in at the beginning, refine them during development, and communicate the ultimate results to all stakeholders once the projects are completed. Easy to read and fortified with case studies, checklists, tips, and tools, Show Me the Money clarifies and resolves the mystery surrounding the allocation of monetary values. Contents 8 Preface 10 Acknowledgments 16 Chapter 1 The Value Evolution 18 Chapter 2 The ROI Methodology: A Brief Overview 30 Chapter 3 Project Needs and Objectives: Ensuring Business Alignment 52 Chapter 4 Reaction and Perceived Value 76 Chapter 5 Learning and Confidence 86 Chapter 6 Application and Implementation 100 Chapter 7 Impact and Consequences 112 Chapter 8 Isolation of Project Impact 134 Chapter 9 Show Me the Money: Converting Data to Money 154 Chapter 10 The Intangible Measures 178 Chapter 11 Project Costs and Calculating ROI 200 Chapter 12 The Business Case: Forecasting Value, Including ROI 216 Chapter 13 Results Reporting 240 Chapter 14 Implementing and Sustaining ROI 260 Notes 276 Index 280 A 280 B 280 C 280 D 281 E 281 F 281 G 281 H 281 I 281 J 282 K 282 L 282 M 282 N 282 O 282 P 282 Q 283 R 283 S 283 T 283 U 283 V 283 W 283 About the Authors 284 "In today's organizations, project sponsors and those who have responsibility for project success are held more accountable than ever for the financial impact of their programs. Show Me the Money provides managers and executives with a much-needed systematic process for determining the monetary value of those projects."