Semiotick/Semiotics: ein Handbuch zu den Zeichentheoretischen Grundlagen von Natur und Kultur/A Handbook on the Sign-Theoretic Foundations of Nature and ... Sprach- Und Kommunikationswissenschaft / H)

The conceptualization of sign processes in all their variations as a unitary phenomenon connecting living nature with human culture and distinguishing them both from inanimate nature may serve as a key to providing the human, social, engineering, and natural sciences with a common theoretical basis for a well-defined division of labor and cooperation. It is feasible to regard human behavior in all cultures as sign production and reception. Following this approach, life in family and profession, commerce and administration, art and religion can be understood in a unified way and studied in all its transdisciplinary aspects. Semiotics has made this its task. In the handbook Semiotics, consisting of 4 volumes containing 178 articles written by 175 authors from 25 countries, the current state of research in general, descriptive, and applied semiotics is presented. It introduces the reader to systematics and subject matter and gives a comprehensive overview of the historical development of sign conceptions in philosophy, aesthetics, logic, mathematics, grammar, stylistics, poetry, music, architecture, the fine arts, medicine, physics, chemistry, biology, psychology, sociology, economics, religion, and everyday life. Furthermore, the handbook compares semiotics to other interdisciplinary approaches, and demonstrates its applicability to the analysis of urgent problems of industrial and postindustrial societies. The accessibility of the handbook Semiotics is enhanced by a comprehensive index of persons and subjects which also serves as a two-way bilingual glossary (German-English and English-German) of semiotics terminology. Cover......Page 1 Title......Page 2 Inhalt / Contents......Page 6 159. Geschichte der Kommunikationstechniken......Page 18 160. Divination and futurology......Page 30 161. Work......Page 44 162. Semiotik des Sports......Page 54 163. Interspecific communication......Page 64 164. Gerontology and geriatrics......Page 70 165. Tourism......Page 81 166. Geschäftsleben......Page 94 167. Ideology......Page 109 168. Körpersignale in menschlicher Interaktion......Page 121 169. Multimediale Kommunikation......Page 160 170. Pictograms......Page 177 171. Zeichennormung für Handwerk und Industrie......Page 183 172. Fakes in arts and crafts......Page 244 173. Ciphers and other secret codes......Page 253 174. Translation......Page 267 175. Universal languages and language planning......Page 287 176. Extraterrestrial communication......Page 307 177. Semiotic organizations......Page 317 178. Semiotic reference works and periodicals......Page 365 179. Personenindex - Index of persons......Page 400 180. Sachindex - Index of subjects......Page 486 Keine ausführliche Beschreibung für'SEMIOTIK (POSNER U.A.) 4.TLBD HSK 13.4 E-BOOK'verfügbar.