Say it like Obama and win! : the power of speaking with purpose and vision

Для президента США Барака Обамы никогда не было проблемой «зажечь толпу», независимо от того, о чем он говорил - о социальных вопросах или о сложных решениях в области политики. Обама приобретает новых восторженных сторонников после каждой речи. В предлагаемой Вашему вниманию книге вы узнаете секрет поразительного успеха первого афроамериканского президента США. Вы узнаете: - как правильно планировать выступление, как отвечать на провокационные вопросы, - как влиять на отдельных людей и целые организации, - как произвести сильное первое впечатление и установить контакт с аудиторией, используя «язык тела», жесты и тембр голоса. - как использовать любую дискуссию, конфликт или провокацию для собственной выгоды. - как донести до слушателей свои идеи и «зажечь» ими окружающих. - как спланировать выступление или разговор, чтобы добиться своих целей. В книге Вы также найдете предвыборную речь Обамы, его инаугурационную речь, выступление на предвыборных дебатах, а также выступления, касающиеся экономики и международной политики. President Barack Obama never fails to fire up a crowd. Whether hes addressing societal injustices or explaining complex policy decisions, Obama gains legions of enthusiastic supporters with every speech he makes. With Say it Like Obama and Win!, you hold in your hands the secrets to the Presidents amazing success. Author Shel Leanne dissects Obamas style to reveal his remarkable communication tactics which you can put to use right away. Youll learn how to: - Make a strong first impression - Communicate using body language - Establish common ground with your audience - Gain trust and confidence - Convey your vision with imagery that resonates Build to a crescendo and leave a lasting impression. This updated edition contains brand-new material, including Obamas historic presidential election acceptance speech, the inaugural address, election-winning debates, and communications regarding the economy and foreign affairs. Say it Like Obama and Win! is about the art of persuasion, the power of presentation, and the most effective techniques of communication. From building strong arguments and facing tough issues to inspiring a team or workforce to new levels of innovation and productivity, Say It Like Obama and Win! gives you the tools you can use to instill positive change at every level of your organization.

A fully updated, expanded edition of the leadership classic!

President Barack Obama never fails to fire up a crowd. Whether he’s addressing societal injustices or explaining complex policy decisions, Obama gains legions of enthusiastic supporters with every speech he makes.

With Say it Like Obama and Win!, you hold in your hands the secrets to the President’s amazing success. Author Shel Leanne dissects Obama’s style to reveal his remarkable communication tactics—which you can put to use right away. You’ll learn how to:

• Make a strong first impression
• Communicate using body language
• Establish common ground with your audience
• Gain trust and confidence
• Convey your vision with imagery that resonates
• Build to a crescendo and leave a lasting impression

This updated edition contains brand-new material, including Obama’s historic presidential election acceptance speech, the inaugural address, election-winning debates, and communications regarding the economy and foreign affairs.

Say it Like Obama and Win! is about the art of persuasion, the power of presentation, and the most effective techniques of communication. From building strong arguments and facing tough issues to inspiring a team or workforce to new levels of innovation and productivity, Say It Like Obama and Win! gives you the tools you can use to instill positive change at every level of your organization.

Shel Leanne is president of Regent Crest

Corporation, a leadership development firm with Fortune

500 clients. She is the author of Say it Like Obama and How to

Interview Like a Top MBA.

A fully updated, expanded edition of the leadership classic! President Barack Obama never fails to fire up a crowd. Whether he's addressing societal injustices or explaining complex policy decisions, Obama gains legions of enthusiastic supporters with every speech he makes. With Say it Like Obama and Win!, you hold in your hands the secrets to the President's amazing success. Author Shel Leanne dissects Obama's style to reveal his remarkable communication tactics—which you can put to use right away. You'll learn how to: Make a strong first impression Communicate using body language Establish common ground with your audience Gain trust and confidence Convey your vision with imagery that resonates Build to a crescendo and leave a lasting impression This updated edition contains brand-new material, including Obama's historic presidential election acceptance speech, the inaugural address, election-winning debates, and communications regarding the economy and foreign affairs. Say it Like Obama and Win! is about the art of persuasion, the power of presentation, and the most effective techniques of communication. From building strong arguments and facing tough issues to inspiring a team or workforce to new levels of innovation and productivity, Say It Like Obama and Win! gives you the tools you can use to instill positive change at every level of your organization. The speech that started it all Earning trust and confidence Breaking down barriers Winning hearts and minds Conveying vision Driving points home Persuading Facing and overcoming controversy Motivating others to action and leaving strong last impressions The speeches that made history.