موفقیت در فروش (کتابخانه موفقیت برایان تریسی)

Eighty percent of all sales are made by just twenty percent of sales people. What's surprising to discover is that those top professionals perform only a bit better than their peers in certain critical areas. By excelling in these capabilities, you can earn money faster, have more success, and gain greater career satisfaction than you ever thought possible. Brian Tracy reveals how anyone can get that winning edge. He shares 21 techniques to: set clear goals and achieve them; develop a sense of urgency and make every minute count; stay motivated; know your products inside and out; analyze your competition; identify competitive advantage; develop your sales strategy; find and quickly qualify prospects; create rapport early and build trust; understand the three keys to persuasion; master effective presentation; use the power of suggestion; establish "megacredibility"; overcome the six major objections; ask for action; and advance your career by following up. --;Become brilliant on the basics -- Stay enthusiastic -- Personal management skills : the inner game -- Personal management skills : the outer game -- Develop excellent product knowledge -- Analyze your competition -- Develop competitive advantage -- Develop an effective sales strategy -- Prospect like a professional -- Qualify your prospects -- The friendship factor -- Three keys to persuasion -- Make effective presentations -- Practice the power of suggestion -- Establish megacredibility -- Handle objections effectively -- Ask the customer to take action -- Provide excellent customer service -- Keep customers for life -- Manage your time effectively -- There are no limits! The performance difference between the top salespeople in the world and the rest is smaller than you may think. Learn where you can elevate your game today and reach unprecedented new heights. Did you know that the 80/20 rule applies to the world of sales too? Eighty percent of all sales are made by only twenty percent of salespeople. How are they raking in so much money though, and how can others join them? Sales trainer extraordinaire Brian Tracy has spent years studying the world's best salespeople and their methods to discover that the difference between the top 20 and the bottom 80 boils down to only a handful of critical areas in which the top professionals perform better than their peers. In this compact and convenient guide, Tracy shares 21 tried-and-true techniques that can help any salesperson gain that winning edge. In Sales Success, you will learn how to: Set and achieve clear goals Develop a sense of urgency and make every minute count Know your products inside and out Analyze your competition Find and quickly qualify prospects Understand the three keys to persuasion Overcome the six major objections, and much more! Packed with proven strategies and priceless insights, Sales Success will get you planted firmly on the path to success, making more money than you thought possible and greater career satisfaction than you ever believed you would find. Eighty percent of all sales are made by just twenty percent of sales people. What's surprising to discover is that those top professionals perform only a bit better than their peers in certain critical areas. By excelling in these capabilities, you can earn money faster, have more success, and gain greater career satisfaction than you ever thought possible. Brian Tracy reveals how anyone can get that winning edge. He shares 21 techniques to: set clear goals and achieve them; develop a sense of urgency and make every minute count; stay motivated; know your products inside and out; analyze your competition; identify competitive advantage; develop your sales strategy; find and quickly qualify prospects; create rapport early and build trust; understand the three keys to persuasion; master effective presentation; use the power of suggestion; establish "megacredibility"; overcome the six major objections; ask for action; and advance your career by following up. -- Edited summary from book Eighty percent of all sales are made by just twenty percent of sales people. What's surprising to discover is that those top professionals perform only a bit better than their peers in certain critical areas. By excelling in these capabilities, you can earn money faster, have more success, and gain greater career satisfaction than you ever thought possible. In this compact and convenient guide, sales trainer extraordinaire Brian Tracy reveals how anyone can get that winning edge. He shares 21 tried-and-true techniques to: Set clear goals—and achieve them • Develop a sense of urgency and make every minute count • Stay motivated • Know your products inside and out • Analyze your competition • Identify competitive advantage • Develop your sales strategy • Find and quickly qualify prospects • Create rapport early and build trust • Understand the three keys to persuasion • Master... The difference between top sales professionals and their less successful peers is that they perform just a little bit better in certain critical areas. In this compact and convenient guide, sales trainer extraordinaire Brian Tracy reveals how anyone can excel in these key capabilities. Packed with proven strategies and priceless insight, this book reveals how to identify competitive advantage; develop a sense of urgency and make every minute count; find and quickly qualify prospects; create rapport and build trust; understand the three keys to persuasion; master the elements of an effective pr