Running into the wind : Bronco Mendenhall : 5 strategies for building a successful team

The Deseret Bookshelf version is enhanced with video. There is no other collegiate football program in the world like the one found at Brigham Young University. None. Certainly that has much to do with the fact that the school is the largest religious university in the United States, owned and operated by The Church of Jesus Christ of Latter-day Saints. But perhaps there is an even more unique differentiator—a head football coach who is unwavering in his unorthodox style of mentoring, strengthening, teaching, and even recruiting his players. Bronco Mendenhall's coaching style is considered jaw-dropping by many and ludicrous to some. However, no one can overlook the success the Cougars have had. How does his team consistently win ten or more games year after year? What philosophy and practices did Bronco implement to create this sustained success? One thing we know is that Bronco's system goes against the grain. He believes that "running into the wind" is an opportunity and is key to ultimately creating a sustained competitive advantage. The first section, "On the Field," discusses the challenges Bronco has faced as the head coach, the principles and practices he learned to face those challenges, and the on-field applications and results. The second section, "In the Football Offices," looks deeper into Bronco's "system" and the business principles and tools of the "five smooth stones" that Bronco was taught by Paul Gustavson. Whether you're a coach or a leader, the organization strategies and models that Paul taught Bronco can be applied to any business or team. Simply, this section is where the coach of the coach will coach you, too. There is no other collegiate football program in the world like the one found at Brigham Young University. None. Certainly that has much to do with the fact that the school is the largest religious university in the United States, owned and operated by The Church of Jesus Christ of Latter-day Saints. But perhaps there is an even more unique differentiator - a head football coach who is unwavering in his unorthodox style of mentoring, strengthening, teaching, and even recuiting his players. Bronco Mendenhall's coaching style is considered jaw-dropping by many and ludicrous to some. However, no one can overlook the success the Cougars have had. How does his team consistently win ten or more games year after year? What philosophy and practices did Bronco implement to create this sustained success? One thing we know is that Bronco's system goes against the grain. He believes that running into the wind is an opportunity and is key to ultimately creating a sustained competitive advantage. The first section, On the Field, discusses the challenges Bronco has faced as the head coach, the principles and practices he learned to face those challenges, and the on-field applications and results. The second section, In the Football Offices, looks deeper into Broncos system and the business principles and tools of the five smooth stones that Bronco was taught by Paul Gustavson. Whether you are a coach or a leader, the organization strategies and models that Paul taught Bronco can be applied to any business or team. Simple, this section is where the coach of the coach will coach you, too. There is no other collegiate football program in the world like the one found at Brigham Young University. None. Certainly that has much to do with the fact that the school is the largest religious university in the United States, owned and operated by The Church of Jesus Christ of Latter-day Saints. But perhaps there is an even more unique differentiator - a head football coach who is unwavering in his unorthodox style of mentoring, strengthening, teaching, and even recuiting his players. Bronco Mendenhalls coaching style is considered jaw-dropping by many and ludicrous to some. However, no one can overlook the success the Cougars have had. How does his team consistently win ten or more games year after year? What philosophy and practices did Bronco implement to create this sustained success? One thing we know is that Bronco's system goes against the grain. He believes that running into the wind is an opportunityu and is key to ultimately creating a sustained competitive advantage. The first section, On the Field, discusses the challenges Bronco has faced as the head coach, the principles and practices he learned to face those challenges, and the on-field applications and results. The second section, In the Football Offices, looks deeper into Broncos system and the business principles and tools of the five smooth stones that Bronco was taught by Paul Gustavson. Whether you are a coach or a leader, the organization strategies and models that Paul taught Bronco can be applied to any business or team. Simple, this section is where the coach of the coach will coach you, too. The Deseret Bookshelf version is enhanced with video. There is no other collegiate football program in the world like the one found at Brigham Young University. None. Certainly that has much to do with the fact that the school is the largest religious university in the United States, owned and operated by The Church of Jesus Christ of Latter-day Saints. But perhaps there is an even more unique differentiator -- a head football coach who is unwavering in his unorthodox style of mentoring, strengthening, teaching, and even recruiting his players. Bronco Mendenhall's coaching style is considered jaw-dropping by many and ludicrous to some. However, no one can overlook the success the Cougars have had. How does his team consistently win ten or more games year after year? What philosophy and practices did Bronco implement to create this sustained success?One thing we know is that Bronco's system goes against the grain. He believes that "running into the wind" is an .. Warrior coach Head coach Different On the bus What you designed for Champions on the field and off Work not equal Knowledge Diffusion Fully invested Impossible Everyone has their Goliath : framing the coaching experience Smooth stone #1 : organizations can craft a sustainable competitive advantage through differentiation Smooth stone #2 : organizations are perfectly designed to get the results that they get Smooth stone #3 : organizations are made up of business processes, and not all processes are created equal Smooth stone #4 : knowledge is the purest form of competitive advantage Smooth stone #5 : effective leaders capture hearts and minds Hearts knit together.