Recharge : Lessons to Revitalise Yourself, Your Team or Your Business in 60 Minutes or Less
معرفی کتاب «Recharge : Lessons to Revitalise Yourself, Your Team or Your Business in 60 Minutes or Less» نوشتهٔ Alan Hargreaves، منتشرشده توسط نشر John Wiley et Sons در سال 2011. این کتاب در فرمت pdf، زبان انگلیسی ارائه شده است.
Do you need a RECHARGE? Most people do. Even the most talented people get bogged down every now and again. The main cause of business failure is the failure to take action because making the first move can be hard! But you can start now…by reading this book! Recharge will revitalise your entire approach to business. Each of the 52 performance-enhancing lessons is designed to be read, absorbed and acted on in 60 minutes or less: from your management style to your financial decision-making to self-motivation. Inside you'll find jargon-free information that will help you achieve many of the things you have been putting off for months, or even years. Written for entrepreneurs, small business owners, executives, managers and employees, Recharge provides simple but powerful tools to: Get you over a hump Get through an issue Get fired up Get into action! Contents......Page 4 Introduction......Page 10 Part I: Recharge yourself......Page 14 Mission, strategy and action......Page 15 Begin with some simple action......Page 23 Recharge your management style......Page 31 Focus on your strengths......Page 35 Become the expert......Page 42 Start your own think tank......Page 47 Surf the cycle......Page 51 Address uncomfortable issues......Page 57 Identify your strongest assets......Page 64 Be open......Page 69 Part II: Recharge your finances......Page 76 Review the essentials......Page 77 Check your cash flow management......Page 82 Manage working capital......Page 87 Develop a clear credit policy......Page 91 Develop a range of financing options......Page 96 Work with banks......Page 100 Understand the cost of capital......Page 107 Understand the time value of money......Page 112 Know what your business is worth......Page 117 Know how to work with multiples......Page 122 Understand public funding......Page 127 Rent or buy?......Page 130 Understand forecasts and analyses......Page 133 Part III: Recharge your team......Page 136 Start serving......Page 137 Work with others......Page 142 Develop a motivated team......Page 148 Structure a functional team......Page 152 Manage the team......Page 157 Maintain performance......Page 161 Decide who will do it......Page 167 Handle difficult employees......Page 172 Let people go......Page 178 Part IV: Recharge your firm......Page 184 Manage your business ecology......Page 185 Work with suppliers......Page 190 Serve the owners......Page 196 Buy new business lines......Page 202 Assess your acquisition......Page 208 Deal with crises......Page 216 Analyse your competition......Page 222 Monitor your performance targets......Page 231 Manage your risk......Page 239 Are you growing or ageing?......Page 246 Use limited resources......Page 253 Part V: Recharge your marketing......Page 258 Show me the money......Page 259 The marketing mix......Page 267 Establish your brand......Page 272 Organise your marketing......Page 278 Placing and promoting......Page 284 Weave a wider web......Page 290 Part VI: Staying recharged......Page 300 Look at the big picture......Page 301 Put it all together......Page 311 Remain recharged......Page 317 Index......Page 326 Written for entrepreneurs, small business owners, managers and employees. This is the only book on the market that focuses on gaining a good understanding of key business concepts rather than soft business skills.
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