Public Diplomacy and the Implementation of Foreign Policy in the US, Sweden and Turkey (Palgrave Macmillan Series in Global Public Diplomacy)

This book presents a comprehensive framework, six pathways of connection, which explains the impact of public diplomacy on achieving foreign policy goals. The comparative study of three important public diplomacy practitioners with distinctive challenges and approaches shows the necessity to move beyond soft power to appreciate the role of public diplomacy in global politics. Through theoretical discussions and case studies, six pathways of connection is presented as a framework to design new public diplomacy projects and measure their impact on foreign policy. 1. The Need for Communication2. Public Diplomacy: The New Foreign Policy 'Tool'3. Six Pathways of Connection: A Theoretical Framework4. The Pioneer of Public Diplomacy: United States of America5. Collaboration and Public Diplomacy: Sweden6. History and Culture: Turkey7. Six Pathways of Connection: A Practical Roadmap8. Conclusion: Connecting Foreign Policy and Communication7.2 A Comparative Look7.3 Reflection On the Practice8. Conclusion: Connecting Foreign Policy and Communication8.1 Moving Away from Soft Power 8.2 Public Diplomacy as A Foreign Policy Tool 8.3 Final Remarks7.2 A Comparative Look7.3 Reflection On the Practice8. Conclusion: Connecting Foreign Policy and Communication8.1 Moving Away from Soft Power 8.2 Public Diplomacy as A Foreign Policy Tool 8.3 Final Remarks7.2 A Comparative Look7.3 Reflection On the Practice8. Conclusion: Connecting Foreign Policy and Communication8.1 Moving Away from Soft Power 8.2 Public Diplomacy as A Foreign Policy Tool 8.3 Final Remarks7.2 A Comparative Look7.3 Reflection On the Practice8. Conclusion: Connecting Foreign Policy and Communication8.1 Moving Away from Soft Power 8.2 Public Diplomacy as A Foreign Policy Tool 8.3 Final Remarks "This book presents a comprehensive framework, six pathways of connection, which explains the impact of public diplomacy on achieving foreign policy goals. The comparative study of three important public diplomacy practitioners with distinctive challenges and approaches shows the necessity to move beyond soft power to appreciate the role of public diplomacy in global politics. Through theoretical discussions and case studies, six pathways of connection is presented as a framework to design new public diplomacy projects and measure their impact on foreign policy" (ed.)