Proliferation of the Internet Economy: E-commerce for Global Adoption, Resistance, and Cultural Evolution (Premier Reference Source)

The explosive expansion of the Internet has led to dramatic shifts in the methodology of conducting business, allowing for instantaneous communication and activities. Proliferation of the Internet Economy: E-Commerce for Global Adoption, Resistance, and Cultural Evolution provides deep insight into the globalization of e-commerce and the minimization of the digital divide between developed and developing countries. This book specifically addresses and explains the adoption and proliferation of global e-commerce. Title......Page 2 Table of Contents......Page 5 Foreword......Page 10 Preface......Page 12 Acknowledgment......Page 19 Introduction to E-Commerce......Page 22 E-Commerce Background......Page 30 Service Quality of E-Commerce for Global Consumers......Page 61 Global Quality Management Practicefor E-Commerce......Page 86 E-Commerce Diffusion:Critical Factors Affecting Diffusion of E-Commerce......Page 100 Diffusion of E-Commerce in Developed and Developing Countries: Comparative Studies......Page 128 E-Commerce Adoption in Developing Countries......Page 161 Influencing Factors and the Acceptance of Internet and E-BusinessTechnologies in Maritime Canada’s SMEs: An Analysis......Page 189 Effect of Proliferation and Resistance of Internet Economy: Understanding Impact of Information and Communication Technology in Developing Countries......Page 207 Globalization and Relevant Strategy for E-Commerce......Page 243 Culturally Customizing International Web Sites......Page 272 A Cultural Perspective on Web Site Localization......Page 290 Conclusion, Implications, and Future Trends......Page 302 About the Authors......Page 314 Index......Page 318

The explosive expansion of the Internet has led to dramatic shifts in the methodology of conducting business, allowing for instantaneous communication and activities.

Savannah Schroll Guz - Library Journal

Addressing the rapidly changing field of electronic commerce, which has revolutionized global merchandising, Shareef (research assoc., Ontario Research Network for Electronic Commerce), Yogesh Kumar Dwivedi (business & economics, Swansea Univ.), Michael D. Williams (business & economics, Swansea Univ.), and Nitish Singh (coauthor, The Culturally Customized Web Site) divide the expansive subject into four segments and 13 chapters. Despite the nod to traditional academic form, chapter essays are largely (though not entirely) jargon-free and accessibly written. They will prove a valuable map to merchants adrift in a sea of alterations to conventional storefront trade.

'This book specifically develops theories to understand service quality and quality management practice of EC which is completely a new and innovative effort to formulate perceptions of global consumers'--Provided by publisher.