معرفی کتاب «Principles of general management : the art and science of getting results across organizational boundaries» نوشتهٔ John L Colley; Jacqueline L Doyle; Robert D Hardie; George W Logan; Wallace Stettinius; John L Jr Colley، منتشرشده توسط نشر Published in association with the Darden Graduate School of Business Administration در سال 2008. این کتاب در 9 صفحه، فرمت pdf، زبان انگلیسی ارائه شده است.
An up-to-date and comprehensive guide to the responsibilities of the general manager and the capabilities and tactics for meeting them Stop! If you have been looking for the one resource for managing a business of any size, this is it. Based on the extensive business experience of five experts, this authoritative guide provides an in-depth look at what every leader must know about managing across departments, functions, divisions, or companies. Drawing on decades of combined experience, John Colley and colleagues detail the wide range of skills, tools, and conceptual understanding as well as the qualities of leadership that a successful general manager must acquire. In an era of specialization and specialists, the authors return due focus to the generalist. No other book so passionately and thoroughly examines the roles and responsibilities of the general manager and the full scope of this distinct, pressure-filled occupation. The authors explore the quantitative and qualitative aspects of the job and discuss how the skilled manager moves an organization from abstract goals to definitive action. For every profit center or plant manager, function head, division president, or CEO, this book is indispensable reading. Published in association with The Darden Graduate School of Business Administration Provides An In-depth Look At What Every Leader Must Know About Managing Across Departments, Functions, Divisions, Or Companies. Drawing On Decades Of Combined Experience, John Colley And Colleagues Detail The Wide Range Of Skills, Tools, And Conceptual Understanding As Well As The Qualities Of Leadership That A Successful General Manager Must Acquire. In An Era Of Specialization And Specialists, The Authors Return Due Focus To The Generalist. No Other Book So Passionately And Thoroughly Examines The Roles And Responsibilities Of The General Manager And The Full Scope Of This Distinct, Pressure-filled Occupation. The Authors Explore The Quantitative And Qualitative Aspects Of The Job And Discuss How The Skilled Manager Moves An Organization From Abstract Goals To Definitive Action. For Every Profit Center Or Plant Manager, Function Head, Division President, Or Ceo, This Book Is Indispensable Reading. General Management In Economic Context -- General Management In Organizational Context -- The Roles And Tasks Of The General Manager -- The Efficacy Of Strategic Management -- The Strategic Management Process -- Fundamentals Of Strategy Formation -- The Strategic Plan : Purpose, Direction, And Goals -- The Business Plan : Scale And Resources -- The Annual Plan : Anticipated Actions -- The Business Model -- The Relationship Between Cash Flow And Growth -- Product, Marketing, And Pricing Strategies -- Relating Productivity And Firm Growth -- Residual Income, Eva, And Corporate Capital Charges -- The Allocation (redeployment) Of Capital (cash) -- Share Repurchases -- Making Effective Decisions -- Organizing And Aligning -- Staffing -- Integrating -- Executing -- Controlling And Reporting -- Learning And Innovation -- Public Relations And Advocacy -- Reflections On General Management. John L. Colley, Jr. ... [et Al.] ; Foreword By Robert F. Bruner. Includes Bibliographical References (p. 439-447) And Index. CONTENTS 7 FOREWORD 9 PREFACE 13 ACKNOWLEDGMENTS 19 Part I: Introduction to General Management 23 1. General Management in Economic Context 23 2. General Management in Organizational Context 35 3. The Roles and Tasks of the General Manager 60 Part II: The General Management Process: Planning 84 4. The Efficacy of Strategic Management 84 5. The Strategic Management Process 105 6. Fundamentals of Strategy Formulation 130 7. The Strategic Plan: Purpose, Direction, and Goals 157 8. The Business Plan: Scale and Resources 171 9. The Annual Plan: Anticipated Actions 195 Part III: Analytical Concepts for the General Manager 214 10. The Business Model 214 11. The Relationship between Cash Flow and Growth 227 12. Product, Marketing, and Pricing Strategies 235 13. Relating Productivity and Firm Growth 244 14. Residual Income, EVA, and Corporate Capital Charges 267 15. The Allocation (Redeployment) of Capital (Cash) 282 16. Share Repurchases 295 Part IV: General Managers Taking Action 309 17. Making Effective Decisions 309 18. Organizing and Aligning 329 19. Staffing 343 20. Integrating 366 21. Executing 381 Part V: In Summation 397 22. Controlling and Reporting 397 23. Learning and Innovation 410 24. Public Relations and Advocacy 423 25. Reflections on General Management 435 Notes 455 Bibliography 459 Index 469
Stop! If you have been looking for the one resource for managing a business of any size, this is it. Based on the extensive business experience of five experts, this authoritative guide provides an in-depth look at what every leader must know about managing across departments, functions, divisions, or companies.
Drawing on decades of combined experience, John Colley and colleagues detail the wide range of skills, tools, and conceptual understanding as well as the qualities of leadership that a successful general manager must acquire. In an era of specialization and specialists, the authors return due focus to the generalist. No other book so passionately and thoroughly examines the roles and responsibilities of the general manager and the full scope of this distinct, pressure-filled occupation. The authors explore the quantitative and qualitative aspects of the job and discuss how the skilled manager moves an organization from abstract goals to definitive action. For every profit center or plant manager, function head, division president, or CEO, this book is indispensable reading.
If you have been looking for the one resource for managing a business of any size, this is it. Based on the extensive business experience of five experts, this authoritative guide provides an in-depth look at what every leader must know about managing across departments, functions, divisions, or companies. Drawing on decades of combined experience, John Colley and colleagues detail the wide range of skills, tools, and conceptual understanding as well as the qualities of leadership that a successful general manager must acquire. In an era of specialization and specialists, the authors return due focus to the generalist. No other book so passionately and thoroughly examines the roles and responsibilities of the general manager and the full scope of this distinct, pressure-filled occupation. The authors explore the quantitative and qualitative aspects of the job and discuss how the skilled manager moves an organization from abstract goals to definitive action. For every profit centre or plant manager, function head, division president, or CEO, this book is indispensable reading