Practice communication skills in English: Mass Media in Modern Society: учебное пособие

Об издании Основной титульный экран Дополнительный титульный экран непериодического издания – 1 Дополнительный титульный экран непериодического издания – 2 Содержание Предисловие Section 1. Introduction. The Evolution of Mass Media Warm-up Text One. The Evolutionary History of Mass Media Text Two. What is the Internet? Text Three. What is the Mainstream Media? Video-Based Listening Comprehension Local video Section 2. Printed Press. News Gathering Vocabulary Vocabulary Exercises Text One. The History of the Newspaper Text Two. British Press. The History of the Press in Britain Text Three. American Press. Newspapers in the USA Listening comprehension 1. American Press Text Four. Dramatic Decline Text Five. What is News? Listening Comprehension 2. News in the Age of Information Text Six. Information versus Story in the News Text Seven. How News is Gathered Text Eight. Freedom of the Press Video-Based Listening Comprehension 1. Why Should We Care About Press Freedom Local video Text Nine. Investigative Reporting or Muckraking? Video-Based Listening Comprehension 2. Progressive Era: The Muckrakers; A Muckraking History To Remember Local video1 Local video2 Creative Activities Section 3. Television Vocabulary Vocabulary Exercises Text One. Soap Operas Listening comprehension 1. The Soaps: Everyone Is Tuning In Text Two. Situation Comedies Text Three. Television Game Shows Text Four. Reality Shows: the Most Popular TV Format Nowadays Text Five. Talk Show Text Six. Television in Great Britain Listening Comprehension 2. Television in Great Britain (by David Morton) Text Seven. Television in the USA Listening Comprehension 3. Television in the USA (by Steve Saunders) Text Eight. Children and Television Creative Activities Section 4. Advertising Vocabulary Vocabulary exercises Text One. Types of Advertising Text Two. Seduced in the Supermarket Text Three. Manipulation of Minds Text Four. Commercials and the Younger Generation Listening comprehension 1. Commercials and the Young Creative Activities Local video Revision Exercises Argument Essay Prompts Appendix 1. Guidelines for Rendering an Article Appendix 2. Guidelines for Argument Essay Writing