Pilsner How the Beer of Kings Changedthe World : How the Beer of Kings Changed the World

On the night of April 17, 1945, Allied planes dropped 111 bombs on the Burghers' Brewery in Pilsen, Czechoslovakia, destroying much of the birthplace of pilsner, the world's most popular beer style and the best-selling alcoholic beverage of all time. Still, workers at the brewery would rally so they could have beer to toast their American, Canadian, and British liberators the following month. It was another twist in pilsner's remarkable story, one that started in a supernova of technological, political, and demographic shifts in the mid-1800s and that continues in the craft breweries of today. Tom Acitelli's Pilsner: How the Beer of Kings Changed the World tells that story. Pilsner shatters myths about pilsner's very birth and about its immediate parentage. Acitelli, author of the craft beer history The Audacity of Hops and the James Beard finalist American Wine , also pops the top on new insights into the pilsner style and into beer in general through a character-driven narrative that shows how pilsner influenced everything from modern-day advertising and marketing to today's craft beer movement. Best Book at the North American Guild Beers Writers "Effervescent and informative . . . This chronicle will intoxicate both beer nerds and history buffs." — Publishers Weekly A book for both the beer geek and the foodie seeking a better understanding of modern food and drink On the night of April 17, 1945, Allied planes dropped more than a hundred bombs on the Burghers' Brewery in Pilsen, Czechoslovakia, destroying much of the birthplace of pilsner, the world's most popular beer style and the bestselling alcoholic beverage of all time. Still, workers at the brewery would rally so they could have beer to toast their American, Canadian, and British liberators the following month. It was another twist in pilsner's remarkable story, one that started in a supernova of technological, political, and demographic shifts in the mid-1800s and that continues to unfold today anywhere alcohol is sold. Tom Acitelli's Pilsner: How the Beer of Kings Changed the World tells that story, shattering myths about pilsner's very birth and about its immediate parentage. A character-driven narrative that shows how pilsner influenced everything from modern-day advertising and marketing to immigration to today's craft beer movement. On the night of April17, 1945, Allied planes dropped more than a hundred bombs on the Burghers Brewery in Pilsen, Czechoslovakia, destroying much of the birth-place of pilsner, the worlds most popular beer style and the bestselling alcoholic beverage of all time. Still, workers at the brewery would rally so they could have beer to toast their American, Canadian, and British liberators the following month. It was another twist in pilsners remarkable story, one that started in a supernovaof technological, political, and demographic shifts in the mid-1800s and that continues to unfold today anywhere alcohol is sold. Tom Acitellis Pilsner: How the Beer of Kings Changed the World tells that story. Pilsner shatters myths about pilsners very birth and about its immediate parent-age. Acitelli, author of the acclaimed craft beer history The Audacity of Hops and the James Beard Award finalist American Wine , also pops the top on new insights into the pilsner style and into beer in general through a character-driven narrative that shows how pilsner influenced everything from modern-day advertising and marketing to immigration to todays craft beer movement. On the night of April 17, 1945, Allied planes dropped 111 bombs on the Burghers' Brewery in Pilsen, Czechoslovakia, destroying much of the birthplace of pilsner, the world's most popular beer style and the best-selling alcoholic beverage of all time. Still, workers at the brewery would rally so they could have beer to toast their American, Canadian, and British liberators the following month. It was another twist in pilsner's remarkable story, one that started in a supernova of technological, political, and demographic shifts in the mid-1800s and that continues in the craft breweries of today. Tom Acitelli's tells that story.__Pilsner____The Audacity of Hops____American Wine__ "The remarkable story of the world's most popular style of beer, from its humble birth in a far corner of the Austrian Empire in 1842 to its present dominance worldwide. Shattering myths about the style's origins and immediate parentage, this book shows how pilsner influenced everything from modern-day advertising and marketing to today's craft beer movement"-- Provided by publisher