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Persuasion IQ : The 10 Skills You Need to Get Exactly What You Want

معرفی کتاب «Persuasion IQ : The 10 Skills You Need to Get Exactly What You Want» نوشتهٔ Kurt W. Mortensen، منتشرشده توسط نشر AMACOM/American Management Association در سال 2008. این کتاب در فرمت pdf، زبان انگلیسی ارائه شده است.

Everything we want in life comes as a direct result of persuasion. Regardless of our job titles, careers, dreams, or goals, our ability to influence others is the key to success. Whether we're selling a product, presenting an idea, asking for a raise, or influencing someone to be a better person, persuasion is the magic ingredient. Yet despite the fact that much has changed in recent years regarding how people are persuaded - having become more discerning due to an onslought of countless persuasive messages through e-mail, TV, and other media every day - many of us continue to use outdated techniques for convincing others...or worse yet, have no technique at all.Kurt Mortensen, through his Persuasion Institute, has sought out and studied the world's top persuaders, and with his specially formulated ''Persuasion I.Q'' assessment - the most comprehensive persuasion resource available today - he lets readers in on the essential habits, traits, and skills necessary to cultivate their natural persuasive abilities. Do you realize how much your professional success, your income, and even your personal relationships depend on your ability to persuade, influence, and motivate other people? Yet many of us continue to use outdated techniques for convincing others...or worse yet, have no technique at all. Kurt Mortensen, through his Persuasion Institute, has sought out and studied the world's top persuaders, and with his specially formulated Persuasion I.Q. assessment--the most comprehensive persuasion resource available today--he lets readers in on the essential habits, traits, and behaviors necessary to cultivate their natural persuasive abilities. Concentrating on the 10 major Persuasion I.Q. skills, the book allows readers to determine their own current Persuasion I.Q., helping them to identify their strengths and weaknesses, and starting them down a path to enormous success and wealth. The book reveals powerful techniques that will enable them to: - read people quickly - create instant trust - get others to take immediate action - close more sales - win over clients - accelerate business success - earn what they're really worth - influence others to accept their points of view - win negotiations - enhance relationships - and--most important--hear the magical word "yes" more often! Whether you are selling a product, presenting an idea, or asking for a raise, persuasion is the magic ingredient. This powerful, life-changing book will transform anyone into a persuasion genius. Contents......Page 8 Preface......Page 10 Acknowledgments......Page 12 1. What Is Your Persuasion IQ? The New Rules of Success and Wealth......Page 14 2. Persuasion Resistance: Ten Common Obstacles That Limit Your Persuasion Success......Page 30 3. PQ Skill #1: Mental Programming of Top Persuaders......Page 52 4. PQ Skill #2: Understanding How Your Audience Thinks......Page 80 5. PQ Skill #3: Instant Rapport and Social Synchronization......Page 104 6. PQ Skill #4: Establishing Automatic Trust......Page 132 7. PQ Skill #5: Command Attention with Power and Authority......Page 154 8. PQ Skill #6: The Ability to Influence Other People......Page 174 9. PQ Skill #7: How to Motivate Yourself and Others Every Time......Page 192 10. PQ Skill #8: Advanced Presentation and Communication Skills......Page 218 11. PQ Skill #9: Preplanned Anticipation: The Secret Formulas of the Pros......Page 242 12. PQ Skill #10: Self-Mastery and Personal Development......Page 264 Final Thoughts: Time to Capture Your Greatness......Page 286 Appendix A: Persuasion IQ Book Bonuses/Free Reports......Page 294 Appendix B: Abridged Persuasion IQ Test......Page 298 Endnotes......Page 312 A......Page 326 C......Page 327 F......Page 328 I......Page 329 M......Page 330 P......Page 331 S......Page 333 V......Page 334 Z......Page 335 About the Author......Page 336 Through his Persuasion Institute, Kurt Mortensen has sought out and studied the Persuasion IQ (PQ) of the world's top influencers. Now, in this game-changing guide, he's leveraging his vast knowledge to teach readers the essential habits, traits, and behaviors necessary to cultivate their natural persuasive abilities. Concentrating on the 10 major Persuasion IQ skills, the book provides readers an opportunity to assess their own PQ, identify their strengths and weaknesses, and start down a path to enormous success and wealth. Readers will discover powerful techniques that enable them to: read people quickly; create instant trust; get others to take immediate action; close more sales; win over clients; accelerate business success; earn what they're really worth; influence others to accept their points of view; win negotiations; enhance relationships; and--most important--hear the magical word “yes” more often!Your professional success, your income, and even your personal relationships depend on your ability to persuade, influence, and motivate other people. Whether you are selling a product, presenting an idea, or asking for a raise, persuasion is the magic ingredient. This powerful, life-changing book will transform anyone into a persuasion genius. Do you realize how much your professional success, your income, and even your personal relationships depend on your ability to persuade, influence, and motivate other people? Yet many of us continue to use outdated techniques for convincing others ... or worse yet, have no technique at all. Kurt Mortensen, through his Persuasion Institute, has sought out and studied the world?s top persuaders, and with his specially formulated Persuasion I.Q. assessment?the most comprehensive persuasion resource available today?he lets readers in on the essential habits, traits, and behaviors necessary to cultivate their natural persuasive abilities. Concentrating on the 10 major Persuasion I.Q. skills, the book allows readers to determine their own current Persuasion I.Q., helping them to identify their strengths and weaknesses, and starting them down a path to enormous success and wealth JSIC READING LIST What Is Your Persuasion Iq? The New Rules Of Success And Wealth -- Persuasion Resistance: Ten Common Obstacles That Limit Your Persuasion Success -- Pq Skill #1: Mental Programming Of Top Persuaders -- Pq Skill #2: Understanding How Your Audience Thinks -- Pq Skill #3: Instant Rapport And Social Synchronization -- Pq Skill #4: Establishing Automatic Trust -- Pq Skill #5: Command Attention With Power And Authority -- Pq Skill #6: The Ability To Influence Other People -- Pq Skill #7: How To Motivate Yourself And Others Every Time -- Pq Skill #8: Advanced Presentation And Communication Skills -- Pq Skill #9: Preplanned Anticipation: The Secret Formulas Of The Pros -- Pq Skill #10: Self-mastery And Personal Development -- Final Thoughts: Time To Capture Your Greatness. Kurt W. Mortensen. Includes Bibliographical References (p. 299-311) And Index. Are you a persuasion expert? Or do you need to boost your Persuasion I.Q.? This book gives you the skills you need to become a master persuader... and achieve anything your heart desires.
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