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Online and Blended Business Education for the 21st Century : Current Research and Future Directions

معرفی کتاب «Online and Blended Business Education for the 21st Century : Current Research and Future Directions» نوشتهٔ J.B. Arbaugh (Auth.)، منتشرشده توسط نشر Chandos Publishing (Oxford) Ltd در سال 2010. این کتاب در 5 صفحه، فرمت pdf، زبان انگلیسی ارائه شده است.

Examines the state of research of online and blended learning in business disciplines with the intent of identifying opportunities for meaningful future research and enhancing the practice of online teaching in business schools. The book evaluates research from business disciplines such as accounting, economics, finance, information systems (IS), management, marketing, and operations/supply chain management. The author reports on topics attracting interest from scholars in the respective disciplines, the methods commonly used to examine those topics, and the most noteworthy conclusions to date from that research. Written by a leading scholar on online learning in the business disciplines The author is the current editor of the leading Learning and Education journal Focused on online and blended learning in business schools Examines the state of research of online and blended learning in business disciplines with the intent of identifying opportunities for meaningful future research and enhancing the practice of online teaching in business schools. The book evaluates research from business disciplines such as accounting, economics, finance, information systems (IS), management, marketing, and operations/supply chain management. The author reports on topics attracting interest from scholars in the respective disciplines, the methods commonly used to examine those topics, and the most noteworthy conclusions to date from that research.

  • Written by a leading scholar on online learning in the business disciplines
  • The author is the current editor of the leading Learning and Education journal
  • Focused on online and blended learning in business schools
Content: Front matter , Pages i,iii Copyright , Page iv About the author , Pages ix-x Preface , Pages xi-xiv 1 - Overview of online business and management education , Pages 1-18 2 - Multi-disciplinary and program-level research in online business education , Pages 19-46 3 - The ‘soft/non-life’ discipline: information systems research in online teaching and learning , Pages 47-75 4 - The ‘soft/life’ disciplines: management and marketing in online business education , Pages 77-110 5 - The ‘hard’ business disciplines: accounting, operations, economics, finance and research in online teaching and learning , Pages 111-135 6 - Where should we go from here? , Pages 137-162 Bibliography , Pages 163-200 Index , Pages 201-204
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