Nói theo phong cách Obama : với một mục tiêu và viễn cảnh xác định bạn sẽ đem lại cho lời nói một sức mạnh vô địch =Say it like Obama ; the power of speaking with purpose and vision

Obama's Outstanding Communication Skills Gave Rise To An Unprecedented Political Movement And Fueled His Success. This Book Is About The Art Of Persuasion, The Power Of Presentation, And The Most Effective Techniques Of Communication. The Speech That Started It All -- Earning Trust And Confidence -- Breaking Down Barriers -- Winning Hearts And Minds -- Conveying Vision -- Driving Points Home -- Persuading -- Facing And Overcoming Controversy -- Motivating Others To Action And Leaving Strong Last Impressions -- The Speech That Made History -- Again. Shel Leanne. Includes Bibliographical References (p. 213-214). Includes Obama's historic acceptance speech from the Democratic National Convention In speech after speech, Barack Obama has “fired up” millions of enthusiastic supporters with his inspiring vision, rousing rhetoric, and charismatic presence His outstanding communication skills gave rise to an unprecedented political movement and fueled Obama’s success in becoming the first African American presidential nominee of a major U.S. political party. But inspiring and persuading millions isn’t simply a product of innate ability—Barack Obama honed techniques that made him a highly effective speaker before audiences numbering thirty to 200,000. These techniques are vital not only in the political arena, but also for business executives, managers, and leaders from all walks of life. This book is about the art of persuasion, the power of presentation, and the most effective techniques of communication. From building strong arguments and facing tough issues to inspiring a team or workforce to new levels of innovation and productivity, Say It Like Obama gives you the tools you can use to instill positive change at every level of your organization by learning how to: Make a strong first impression Use body language and voice Establish common ground Gain trust and confidence Win hearts and minds Drive your points home Convey your vision through imagery and words that resonate Build to a crescendo and leave a lasting impression Whether you’re a manager, executive, or public speaker, a teacher, business owner, or community leader, Say It Like Obama will provide you with presentation techniques that have inspired and mobilized audiences of every size. Business Communication,Motivational,Political,General,Leadership,Biography & Autobiography,Cultural Heritage,Business & Economics Reach Out, Fire Up, and Motivate Like Americas Most Audacious SpeakerIncludes Obamas historic acceptance speech from the Democratic National ConventionIn speech after speech, Barack Obama has “fired up” millions of enthusiastic supporters with his inspiring vision, rousing rhetoric, and charismatic presence His outstanding communication skills gave rise to an unprecedented political movement and fueled Obama’s success in becoming the first African American presidential nominee of a major U.S. political party.But inspiring and persuading millions isn’t simply a product of innate ability — Barack Obama honed techniques that made him a highly effective speaker before audiences numbering thirty to 200,000. These techniques are vital not only in the political arena, but also for business executives, managers, and leaders from all walks of life.This book is about the art of persuasion, the power of presentation, and the most effective techniques of communication. From building strong arguments and facing tough issues to inspiring a team or workforce to new levels of innovation and productivity, Say It Like Obama gives you the tools you can use to instill positive change at every level of your organization by learning how to: Make a strong first impression; Use body language and voice; Establish common ground; Gain trust and confidence; Win hearts and minds; Drive your points home; Convey your vision through imagery and words that resonate; Build to a crescendo and leave a lasting impression.Whether you’re a manager, executive, or public speaker, a teacher, business owner, or community leader, Say It Like Obama will provide you with presentation techniques that have inspired and mobilized audiences of every size. Reach out, fire up, and motivate like America's most audacious speaker Barack Obama has brought the power of oration back to American politics. Using well-practiced public-speaking skills, he not only rouses roaring applause but inspires real change in his listeners. Leadership expert Shel Leanne explains how to combine oratory, body language, and the fine art of persuasion into a seamless presentation that builds trust and stimulates action. You will come away with the skill to motivate individuals, teams, or an entire workforce to embrace your vision and put it to work "Barack Obama has brought the power of oration back to American politics. Using well-practiced public-speaking skills, he not only rouses roaring applause but inspires real change in his listeners." "Leadership expert Shel Leanne explains how to combine oratory, body language, and the fine art of persuasion into a seamless presentation that builds trust and stimulates action. You will come away with the skill to motivate individuals, teams, or an entire workforce to embrace your vision and put it to work."--Jacket A guide to effective public speaking uses the speeches of Barack Obama as examples as it explains how to earn trust, break down barriers, win hearts, convey a vision, drive points home, persuade, and motivate.