National monopoly to successful multinational: the case of enel : the case of Enel

Using the Enel case, this volume unpacks the effective implementation of an ambidextrous perspective on adaptation and change, providing some key lessons for managers and scholars. It begins by exploring Enel's recent history, before mapping the steps of a remarkable transition from public monopolist to a successful transnational group. Like many other European companies, Enel has faced the profound transformation of its market and its institutional contexts. However, Enel has managed to radically change its identity by becoming a major player in the global energy market. The scale and scope of its strategic, organizational and cultural transformation make this an almost unique case to study, especially in contexts where inertia and resistance to change represent a major constraint to development. This volume begins by exploring Enel's recent history, before mapping the steps of a remarkable transition from public monopolist to a successful transnational group. It is a story of change and strategic decision-making, which unpacks the managerial choices that enabled the company to thrive from regulatory and environmental opportunities and threats. This analysis focuses on the events and people behind the story of change, to highlight the managerial factors behind an outstanding international growth and cultural transformation. Using the Enel case, National Monopoly to Successful Multinational unpacks the effective implementation of an ambidextrous perspective on adaptation and change, proposing some key lessons for managers and scholars alike Front Matter....Pages i-xi Introduction....Pages 1-10 Front Matter....Pages 11-11 From Enel’s Origins to the Regulatory Shake-up (1962–1996)....Pages 12-24 Cultural Change, Reorganization and Diversification (1996–2002): The Search for a New Identity....Pages 25-42 Strategic Refocusing and International Expansion: Building the Future Enel (2002–2010)....Pages 43-56 2008–2010: Enel Today....Pages 57-78 Enel, Ten Years of Extraordinary Financial Performance....Pages 79-89 Front Matter....Pages 93-99 A Balance between Dynamism and Preserving Excellence and Operational Reliability....Pages 100-117 Leadership in a Combination of Continuity and Strategic Change: Building a New Identity....Pages 118-135 Institutional Legitimation and Reputation....Pages 136-141 Front Matter....Pages 151-153 Global Energy Scenarios....Pages 154-161 Technological Foundations for a Sustainable Competitive Edge....Pages 162-179 Strategic Challenges and Building One Company....Pages 180-188 Afterword: Five Rather Difficult Issues....Pages 193-200 Back Matter....Pages 201-210