Modernizing Academic Teaching and Research in Business and Economics: International Conference MATRE 2016, Beirut, Lebanon (Springer Proceedings in Business and Economics)

This proceedings volume brings together the results of a corporate discussion on research, academic teaching and education in the field of business and economics in the context of globalization. The contributions examine leadership and sustainability, quality and governance and the internationalization of higher education. With a particular focus on business education and business schools, the book discusses the labor market and modernization as well as contemporary trends and challenges. By including both academic papers and contributions from industry, it forges research links between academia, business and industry. Preface to the Conference Proceedings 6 The Program Committee 8 Organization Committee 9 Contents 10 Seeds of Sustainability in Lebanese Universities: An Empirical Study 12 1 The Framework 12 2 Universities Play a Major Role in Inspiring and Teaching Sustainability Concepts 14 2.1 Can Higher Education Independently Implement Sustainable Development 14 2.2 Developing Organizational Learning at Universities 15 2.3 Reviewing Some Existing Tools of Assessment 15 3 Research Methodology 17 3.1 A Qualitative Study 17 3.2 The Sample: Higher Education in Lebanon 17 4 The Findings 19 4.1 Sustainability and the Current Curricula in Lebanese Universities 19 4.2 Benchmarking with European Universities 20 4.3 To Modernize or Not Modernize Higher Education 21 4.4 Converging Directions 23 4.4.1 The President of the Lebanese University: Professor Adnan Al Sayyed Hussein 25 4.4.2 AUB Contributor, Dr. Shady Hamadeh 25 4.4.3 LAU: Professor Raed EL Khalil 26 4.4.4 The Dean of Postgraduate Studies and Research at BAU, Professor Hania Nakkash 27 4.4.5 Balamand University Under the Loop of Dr. Habbouba Aoun 27 4.4.6 President of Sagesse University, Rev. Khalil Chalfoun 28 4.4.7 USEK Contributor, Dr. Samar Azzi Achkouty 28 5 Discussion 29 6 Conclusion and Limitations 31 Appendix: Survey on Sustainability 32 References 33 Supply and Demand for Information System (IS) Core Knowledge in Non-IS Business Occupations: Fresh Graduates ́ and Professional... 35 1 Introduction 36 2 Literature Review 37 2.1 Factual Data and Evidence 37 2.2 Related Studies: Reasons for Not Majoring in IS 38 2.3 Identifying Pattern for IS System Core Knowledge (Concepts and Skills) 40 2.4 Research Framework and Hypothesis Development 42 2.5 Methodology 43 2.6 Profile of Respondents (Survey 1-S) 44 2.7 Profile of Respondents (Survey 2-P) 45 3 Research Findings 45 3.1 Survey 1-S1 (Importance of MIS Course and Reasons for Not Majoring in IS) 46 3.2 Survey 1-S2 (Level of Proficiency in IS Core Knowledge and Skills) 47 3.3 (Survey 2-P): IS Core Knowledge and Skills Required of Non-BIS Graduates 50 4 Mapping Between IS Knowledge and Skills Supply and Demand 50 5 Conclusion and Limitations 51 References 54 Higher Education and Employability: Building Student ́s Self-confidence and Efficacy 57 1 Introduction 57 2 Motivation 59 3 Conceptual Foundations 60 3.1 Experience 61 3.2 Learning 61 3.3 Self-confidence 63 3.4 Self-efficacy 63 3.5 Self-efficacy and Results 64 4 Methodology of Research 65 5 Data Analysis 67 5.1 Introduction to PLS 67 5.2 Analysis: PLS-SEM Results 68 5.3 Bootstrapping (T-Statistics) 71 6 Conclusion 75 References 76 Using Data Mining and Business Intelligence to Develop Decision Support Systems in Arabic Higher Education Institutions 80 1 Introduction 81 2 Data Mining in Higher Education 82 2.1 Difficulties and Boundarie 83 2.2 User Knowledge Modeling 83 2.3 User Behavior Modeling 83 2.4 User Experience Modeling 84 2.5 Adaptation and Personalization 84 2.6 Implementation Challenges and Considerations 84 3 Stages of Knowledge Discovery Through Data Mining 85 4 The Proposed System for Higher Education 86 4.1 Using a Warehouse Builder 86 4.2 Building the Data Mining Models 86 4.3 Building the Business Intelligence System 88 5 Applying the Proposed System to a Case Study 89 6 Data Mining Results 89 7 Business Intelligence System Results 90 8 Conclusion 92 References 92 An Investigation of Students ́ Social Entrepreneurial Intentions in Syria: An Empirical Test 94 1 Introduction: Conceptualization and Terminology 95 2 Motivation 97 3 The Method and the Entry Description 99 4 Hypotheses and Discussion 103 5 Conclusion 105 Appendix 1 107 Appendix 1A 107 Appendix 1B 110 Appendix 2: Descriptive Statistics 111 Appendix 3: T-test 114 Appendix 4: Anova One-Way Analysis 115 Appendix 5: Post Hoc Tests 116 Appendix 6: Means Plots 118 Appendix 7: Bilateral Correlations Between Variables 121 References 122 Review of Leadership Research in Higher Education 124 1 Introduction 124 2 Literature Review 125 3 Leadership 126 4 Leadership in Higher Education 127 5 Conclusion 127 6 Recommendation for Future Studies 130 References 130 The Determinants of Business Students ́ Faculty Performance: Evidence from a Private University in Syria 131 1 Introduction 131 2 Literature Review 133 3 Sample and Methodology 134 3.1 Variables 134 3.2 Descriptive Statistics 135 3.3 Frequency Analysis 135 3.4 Correlation Matrix 136 3.5 Regression Analysis 136 4 Results 137 5 Conclusion and Recommendations 139 References 139 Adopting Mobile Business Solutions in the Modernization of Business Education 141 1 Introduction 141 2 Mobile Learning Structure 142 2.1 Mobile Learning Application Possibilities 143 2.2 Mobile User ́s Infrastructure 144 2.3 Mobile Protocol 144 2.4 Mobile Network Infrastructure 145 3 Knowledge Management and Learning Community 145 4 Conclusions 147 References 148 Relationship Between Sustainable Leadership and Organizational Trust: Empirical Evidence from Private Higher Education Institu... 150 1 Introduction 151 2 Leadership Behaviours in Higher Education 151 3 Higher Education in Syria 152 4 Organisational Trust 153 4.1 Leadership and Organisational Trust 153 5 Sustainable Leadership in Higher Education 154 6 Model of Sustainable Leadership and Organizational Trust in Higher Education 154 6.1 Research Hypothesis 155 7 Methodology Design 155 7.1 Questionnaire Measurement Scale Development 155 7.2 Questionnaire back Translation 156 7.3 Sampling Design and Strategy 157 8 Data Analysis 157 8.1 Exploratory Factor Analysis 157 8.2 Reliability Analysis of the Scale 157 8.3 Demographic Profile of Respondents 158 8.4 Correlation Analysis 159 9 Discussion 159 10 Managerial Implication 160 11 Research Limitation 160 12 Conclusion 161 References 161 The Effect of Good Governance on Higher Education in Syria, Lebanon and Jordan for the Period (2000-2011) 164 1 Introduction 164 2 Data Source and Methodological Framework 167 3 Results 167 4 Conclusion 168 References 169 University-Business Research Collaboration in Syria: An Empirical Assessment and Suggested Conceptual Model 171 1 Introduction 172 2 Literature Review 173 3 Empirical Study 175 3.1 Measures and Characteristic of Two Samples 175 4 Statistical Analysis and Results 176 4.1 The Reliability and Consistency Test of First Questionnaire (Faculty Members) 176 4.2 Answering the Questions Related to Faculty Members in the First Questionnaire 177 4.3 The Reliability and Consistency Test of Second Questionnaire (Business) 179 5 Triple Collaboration Model 182 5.1 Advantages for Universities and Researchers 183 5.2 Advantages for Businesses 183 5.3 Advantages for the Country 184 6 Conclusion and Recommendations 184 References 185 Forging Research Links Between Academia, Business and Industry in Syria and Lebanon 187 1 The State of Research Link Between Academia and Business 187 2 The State of Research, Development and Link with Industry 188 3 Factors Hindering RandD in Industry 189 4 What Should Be Done to Encourage Research and Forge Links 189 5 Establishing Science and Technology Parks 191 6 Linking MATRE Project Intended Research Centers in Syria and Lebanon with Centers in EU Partner Universities 191 References 192 Front Matter....Pages i-xii Seeds of Sustainability in Lebanese Universities: An Empirical Study....Pages 1-23 Supply and Demand for Information System (IS) Core Knowledge in Non-IS Business Occupations: Fresh Graduates’ and Professionals’ Perceptions and Perspectives....Pages 25-46 Higher Education and Employability: Building Student’s Self-confidence and Efficacy....Pages 47-69 Using Data Mining and Business Intelligence to Develop Decision Support Systems in Arabic Higher Education Institutions....Pages 71-84 An Investigation of Students’ Social Entrepreneurial Intentions in Syria: An Empirical Test....Pages 85-114 Review of Leadership Research in Higher Education....Pages 115-121 The Determinants of Business Students’ Faculty Performance: Evidence from a Private University in Syria....Pages 123-132 Adopting Mobile Business Solutions in the Modernization of Business Education....Pages 133-141 Relationship Between Sustainable Leadership and Organizational Trust: Empirical Evidence from Private Higher Education Institutions in Syria....Pages 143-156 The Effect of Good Governance on Higher Education in Syria, Lebanon and Jordan for the Period (2000–2011)....Pages 157-163 University-Business Research Collaboration in Syria: An Empirical Assessment and Suggested Conceptual Model....Pages 165-180 Forging Research Links Between Academia, Business and Industry in Syria and Lebanon....Pages 181-186