MIS Essentials, Global Edition
معرفی کتاب «MIS Essentials, Global Edition» نوشتهٔ Kroenke, David M، منتشرشده توسط نشر Pearson Education در سال 2014. این کتاب در 4 صفحه، فرمت pdf، زبان انگلیسی ارائه شده است. «MIS Essentials, Global Edition» در دستهٔ بدون دستهبندی قرار دارد.
"For undergraduate Introductory Management Information Systems courses." Exploring how people use IS to solve business problems, this engaging introduction explains why MIS is the most important course in the business school-showing students how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Three unique Guides per chapter focus on the themes of ethics, security, and other timely topics; a number of illustrative cases, exercises, projects, and other aids ensure that students connect the knowledge in the text to everyday life. With a new edition now publishing each year, "MIS Essentials," Fourth Edition contains fresh, new, and current material to help keep your students up to date. Teaching and Learning Experience This program will provide a better teaching and learning experience-for you and your students. Here's how: Personalize learning with MyMISLab-the online homework, tutorial, and assessment program that fosters learning within and beyond the classroom. Focus on important themes of ethics, security, and other timely topics through text's Guides, designed to help students improve their skills as future business professionals.Connect classroom knowledge to everyday life with illustrative cases and a number of exercises and other interactive features.Keep content current to help keep your students up to date with the most recent events.Note: You are purchasing a standalone product; MyMISLab does not come packaged with this content. If you would like to purchase "both "the physical text and MyMISLab search for ISBN-10: 0133807479 / ISBN-13: 9780133807479. That package includes ISBN-10: 0133546594 /ISBN-13: 9780133546590 and ISBN-10: 0133591328 / ISBN-13: 9780133591323. MyMISLab is not a self-paced technology and should only be purchased when required by an instructor. Cover......Page 1 Contents......Page 13 Chapter Extensions......Page 18 To the Student......Page 19 About the Author......Page 20 This Could Happen to You......Page 22 This Could Happen to You......Page 24 1. Why is Introduction to MIS the Most Important Class in the Business School?......Page 26 How Can I Attain Job Security?......Page 27 How Can Intro to MIS Help You Learn Nonroutine Skills?......Page 28 Jobs......Page 29 2. What is an Information System?......Page 31 Experiencing MIS InClass Exercise 1: Information Systems and Online Dating......Page 32 Achieving Strategies......Page 33 4. Why is the Difference Between Information Technology and Information Systems Important to You?......Page 34 Strong Passwords......Page 35 How Does the Knowledge in this Chapter Help You?......Page 36 Ethics Guide: Ethics and Professional Responsibility......Page 37 Guide: Five-Component Careers......Page 39 Case Study 1: The Amazon of Innovation......Page 43 This Could Happen to You......Page 46 How AllRoad Works......Page 48 The Existing AllRoad Process......Page 49 How AllRoad Processes Must Change to Support 3D Printing......Page 51 What is Process Quality?......Page 52 Using Information Systems to Improve Process Quality......Page 54 4. What is Information?......Page 55 Where is Information?......Page 56 Experiencing MIS InClass Exercise 2: How Much is a Quarter Worth?......Page 57 Timely......Page 58 Worth Its Cost......Page 59 How Does the Knowledge in this Chapter Help You?......Page 60 Ethics Guide: I Know What's Better, Really......Page 61 Guide: Understanding Perspectives and Points of View......Page 63 Case Study 2: Eating Our Own Dog Food......Page 68 This Could Happen to You......Page 72 2. What Five Forces Determine Industry Structure?......Page 74 3. What is Competitive Strategy?......Page 76 4. How Does Competitive Strategy Determine Value Chain Structure?......Page 77 Primary Activities in the Value Chain......Page 78 5. How Do Value Chains Determine Business Processes and Information Systems?......Page 79 Competitive Advantage via Business Processes......Page 81 Experiencing MIS InClass Exercise 3: Competitive Strategy Over the Web......Page 82 How Does an actual Company use IS to Create Competitive advantages?......Page 83 How does this System Create a Competitive Advantage?......Page 85 How does the knowledge in this chapter help you?......Page 86 Ethics Guide: Yikes! Bikes......Page 87 Guide: Your Personal Competitive Advantage......Page 89 Case Study 3: BOSU® Balance Trainer......Page 94 This Could Happen to You......Page 98 This Could Happen to You......Page 100 Basic Components......Page 102 Computer Data......Page 103 In fewer than 300 words, how does a Computer work?......Page 104 Why does a Business Professional Care How a Computer Works?......Page 105 What is the difference between a Client and a Server?......Page 106 2. What Do Business Professionals Need to Know About Operating Systems Software?......Page 107 What are the Major Operating Systems?......Page 108 Virtualization......Page 110 3. What Do Business Professionals Need to Know About Applications Software?......Page 112 Experiencing MIS InClass Exercise 4: Place Your Bets Now!......Page 113 How Do Organizations Acquire Application Software?......Page 115 What is Firmware?......Page 117 Why Do Programmers Volunteer their Services?......Page 118 How Does Open Source Work?......Page 119 How does the knowledge in this chapter help you?......Page 120 Ethics Guide: Showrooming: The Consequences......Page 121 Guide: "Because It's Where the Money is . . ."......Page 123 Case Study 4: The Apple of Your i......Page 128 This could happen to you......Page 132 1. What is the Purpose of a Database?......Page 134 2. What is a Database?......Page 135 Relationships Among Rows......Page 136 Metadata......Page 137 3. What is a Database Management System (DBMS)?......Page 138 Experiencing MIS InClass Exercise 5: How Much is a Database Worth?......Page 139 Traditional Forms, Queries, Reports, and Applications......Page 142 Thin-Client Forms, Reports, Queries, and Applications......Page 144 Multi-User Processing......Page 146 Need to Store New Data Types......Page 147 Will NoSQL Replace Relational DBMS Products?......Page 148 What Do Nonrelational DBMS Mean for You?......Page 149 How does the knowledge in this chapter help you?......Page 150 Ethics Guide: Querying Inequality?......Page 151 Guide: No, Thanks, I'll Use a Spreadsheet......Page 153 Case Study 5: Fail Away with Dynamo, Bigtable, and Cassandra......Page 158 This could happen to you......Page 160 What is the Cloud?......Page 162 Why is the Cloud Preferred to In-House Hosting?......Page 164 Why Now?......Page 165 Cloud Services from Cloud Vendors......Page 166 Content Delivery Networks from Cloud Vendors......Page 167 Use Web Services Internally......Page 168 PaaS Services at AllRoad......Page 169 Virtual Private Network (VPN)......Page 170 Using a Private Cloud......Page 171 Using a Virtual Private Cloud......Page 173 5. What Does the Cloud Mean for Your Future?......Page 174 How does the knowledge in this chapter help you?......Page 176 Ethics Guide: Cloudy Profit?......Page 177 Guide: You Said What? About Me? In Class?......Page 179 Case Study 6: FinQloud Forever . . . Well, at Least for the Required Interval . . .......Page 183 This could happen to you......Page 186 This could happen to you......Page 188 Workgroup Information Systems......Page 190 2. How Do Enterprise Systems Solve the Problems of Departmental Silos?......Page 191 What Are the Problems of Information Silos?......Page 192 An Enterprise System for Patient Discharge......Page 194 Business Process Reengineering......Page 195 Customer Relationship Management (CRM)......Page 196 Experiencing MIS InClass Exercise 7: Choosing a CRM Product......Page 198 Enterprise Resource Planning (ERP)......Page 199 Enterprise Application Integration (EAI)......Page 200 What Are the Challenges When Implementing and Upgrading Enterprise Systems?......Page 201 4. How Do Inter-Enterprise IS Solve the Problems of Enterprise Silos?......Page 202 How does the knowledge in this chapter help you?......Page 204 Ethics Guide: Dialing for Dollars......Page 205 Guide: The Flavor-of-the-Month Club......Page 207 Case Study 7: Using the PRIDE Database......Page 212 This could happen to you......Page 216 Three SMIS Roles......Page 218 SMIS Components......Page 221 2. How Do SMIS Advance Organizational Strategy?......Page 223 Social Media and the Sales and Marketing Activity......Page 224 Social Media and Customer Service......Page 225 Social Media and Manufacturing and Operations......Page 226 Social Media and Human Resources......Page 227 3. How Do SMIS Increase Social Capital?......Page 228 How Do Social Networks Add Value to Businesses?......Page 229 Using Social Networking to Increase the Number of Relationships......Page 230 Connecting to Those with More Assets......Page 231 Managing the Risk of Employee Communication......Page 232 Managing the Risk of User-Generated Content......Page 233 5. Where is Social Media Taking Us?......Page 235 How does the knowledge in this chapter help you?......Page 236 Ethics Guide: Social Marketing? Or Lying?......Page 237 Guide: Social Recruiting......Page 239 Case Study 8: Sedona Social......Page 243 This could happen to you......Page 246 How Do Organizations Use BI?......Page 248 What Are Typical Uses for BI?......Page 249 Using Business Intelligence to Find Candidate Parts at AllRoad......Page 251 3. How Do Organizations Use Data Warehouses and Data Marts to Acquire Data?......Page 257 Problems with Operational Data......Page 258 Data Warehouses Versus Data Marts......Page 260 Data Mining Analysis......Page 261 BigData......Page 262 MapReduce......Page 263 Characteristics of BI Publishing Alternatives......Page 264 Experiencing MIS InClass Exercise 9: What Singularity Have We Wrought?......Page 265 What Are the Two Functions of a BI Server?......Page 267 How does the knowledge in this chapter help you?......Page 268 Ethics Guide: Unseen Cyberazzi......Page 269 Guide: Semantic Security......Page 271 Case Study 9: Hadoop the Cookie Cutter......Page 275 This could happen to you......Page 278 Chapter 10: Information Systems Development......Page 280 2. Why is Systems Development Difficult and Risky?......Page 282 The Difficulty of Requirements Determination......Page 283 Changing Technology......Page 284 3. What Are the Five Phases of the SDLC?......Page 285 4. How is System Definition Accomplished?......Page 286 Assess Feasibility......Page 287 5. What is the User's Role in the Requirements Phase?......Page 288 Determine Requirements......Page 289 Experiencing MIS InClass Exercise 10: GardenTracker......Page 290 Hardware Design......Page 291 Design of Job Descriptions......Page 292 System Testing......Page 293 System Conversion......Page 294 8. What Are the Tasks for System Maintenance?......Page 295 Scheduling and Budgeting Difficulties......Page 297 How does the knowledge in this chapter help you?......Page 298 Ethics Guide: Estimation Ethics......Page 299 Guide: The Real Estimation Process......Page 301 Case Study 10: The Cost of PRIDE?......Page 306 This could happen to you......Page 308 1. What Are the Functions and Organization of the IS Department?......Page 310 How is the IS Department Organized?......Page 311 What IS-Related Job Positions Exist?......Page 312 Communicate IS Issues to the Executive Group......Page 314 3. What Are the Advantages and Disadvantages of Outsourcing?......Page 315 Outsourcing Information Systems......Page 316 What Are the Outsourcing Alternatives?......Page 318 What Are the Risks of Outsourcing?......Page 319 Your User Rights......Page 322 Your User Responsibilities......Page 323 How does the knowledge in this chapter help you?......Page 324 Ethics Guide: Using the Corporate Computer......Page 325 Guide: Is Outsourcing Fool's Gold?......Page 327 Case Study 11: iApp$$$$ 4 U......Page 331 This could happen to you......Page 334 The IS Security Threat/Loss Scenario......Page 336 What Are the Sources of Threats?......Page 337 What Types of Security Loss Exist?......Page 338 Goal of Information Systems Security......Page 340 2. How Big is the Computer Security Problem?......Page 341 3. How Should You Respond to Security Threats?......Page 342 4. How Should Organizations Respond to Security Threats?......Page 344 Experiencing MIS InClass Exercise 12: Phishing for Credit Cards, Identifying Numbers, Bank Accounts......Page 345 Identification and Authentication......Page 346 Single Sign-on for Multiple Systems......Page 347 Encryption......Page 348 Firewalls......Page 349 Malware Protection......Page 350 6. How Can Data Safeguards Protect Against Security Threats?......Page 351 7. How Can Human Safeguards Protect Against Security Threats?......Page 352 Human Safeguards for Employees......Page 353 Account Administration......Page 355 Systems Procedures......Page 356 8. How Should Organizations Respond to Security Incidents?......Page 357 How does the knowledge in this chapter help you?......Page 358 Ethics Guide: Is It Spying or Just Good Management?......Page 359 Guide: The Final, Final Word......Page 361 Case Study 12: Will You Trust FIDO?......Page 365 Importance of Effective Critical Feedback......Page 368 Warning!......Page 370 Growth in Team Capability......Page 371 3. What Are the Four Primary Purposes of Collaboration?......Page 372 Making Decisions......Page 373 Managing Projects......Page 375 Primary Functions: Communication and Content Sharing......Page 377 Required Features......Page 381 Collaboration Tool Characteristics......Page 382 2. How Can You Use Collaboration Tools to Improve Team Communication?......Page 383 3. How Can You Use Collaboration Tools to Share Content?......Page 386 Shared Content with No Control......Page 387 Shared Content with Version Management on Google Drive......Page 388 Shared Content with Version Control......Page 389 4. How Can You Use Collaboration Tools to Manage Tasks?......Page 392 Sharing a Task List Using Microsoft SharePoint......Page 393 The Minimal Collaboration Tool Set......Page 395 The Comprehensive Collaboration Tool Set......Page 396 Choosing the Set for Your Team......Page 397 Don't Forget Procedures and People!......Page 398 Glossary......Page 401 Index......Page 412 For undergraduate Introductory Management Information Systems courses. Exploring how people use IS to solve business problems, this engaging introduction explains why MIS is the most important course in the business school–showing students how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Three unique Guides per chapter focus on the themes of ethics, security, and other timely topics; a number of illustrative cases, exercises, projects, and other aids ensure that students connect the knowledge in the text to everyday life. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
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