Markets [electronic resource

Markets is a friendly introduction to the world of modern markets, ranging from car boot sales to the new aerial markets of satellites, television and the 'instant' communication of data. The book describes: * the recent changes in British markets * how 1992 will affect our markets * how supply and demand work * how transport, communication and technology affect markets * what controls regulate them The book is clearly presented and packed with interesting activities, making it an ideal introduction to this core concept in modern business. Front Matter....Pages i-vii What is a Market?....Pages 1-4 Supply and Demand....Pages 5-12 Outside Forces....Pages 13-18 Markets in Secondhand Goods....Pages 19-23 Markets in New Goods....Pages 24-28 Marketing....Pages 29-38 Markets in Services....Pages 39-43 Competition and Monopoly....Pages 44-49 The European Community....Pages 50-55 1992....Pages 56-63 Internal Effects of 1992....Pages 64-68 The EC and the Wider World....Pages 69-74 Markets in the Sky....Pages 75-79 Financial Markets....Pages 80-84 Labour Markets....Pages 85-91 Market Research....Pages 92-96 Back Matter....Pages 97-98 An examination of the fundamental aspects of both the economic concept and functioning entity of markets. Markets are discussed in terms of types, including money and labour markets, and in terms of the European Community, its present internal and external effects and anticipated changes in 1992.