Managing Religious Tourism (CABI Religious Tourism and Pilgrimage Series)

Abstract This book endeavours to put forward a toolkit that will aid positive outcomes in religious tourism management, drawing on case studies from multiple countries and regions. This book is divided into three main sections. The first deals with the theoretical aspects of managing sacred sites; the second with best practice in the management of sacred sites; and the third provides case studies in this area. The book has 14 chapters and a subject index. Content: 1: IntroductionPart I: Theory2: Managing the Sacred: A Governance Perspective for Religious Tourism Destinations3: Innovation, Religion and Managing Value Creation: The World Heritage Site of the ArchAbbey of Pannonhalma, Hungary4: Managing St John's - Working for the Greater GoodPart II: Best Practice5: Managing Visitors at Sacred Sites: The Case of Montserrat6: Best Practice and Sacred Site Management: The Case of Temple Square in Salt Lake City, Utah7: Tackling the Problems of Deficient Data when Planning for Religious Tourism Management8: Issues and Approaches in Managing Visitors to Pagan Sacred SitesPart III: Case Studies9: Analysis of Territorial Development and Management Practices along the Way of St James in Galicia (Spain)10: Managing Cultural Shift Within Religious Sites in UK and the Role of the Performing and Visual Arts as Transforming the Experiences of Visitors11: Implications for Managed Visitor Experiences at Muktinath Temple (Chumig Gyatsa) in Nepal: A Netnography12: The Impact of Development of Religious Tourism on the Host Community - A Case Study of Mount E'mei in China13: Strategic Project Manresa 2022: Using Religious Tourism as a Keystone for the Revitalization of a Non-touristic and Non-religious City14: Toolkit: Managing Relationship Marketing with Sacred and Secular Consumers Managing Religious Tourism provides a global view of the tools and resources used in demand and supply management, in the context of pilgrimage and religious tourism. With a focus on toolkits and best practices, the book reinforces the quality of service provision and offers a reflection on consumers' perspectives and what drives their purchasing decisions with regards to a variety of destinations. These central themes are complemented by an understanding of management responses to consumer behaviour and mobility, accessibility, individualism and tourism for both sacred and secular purposes. The book also examines the ways in which networks, partnerships and the conceptual stakeholder approach can be employed by religious tourism suppliers working with destination management organisations. The text promotes sustainable development and a triple bottom line focus, with all chapters supporting policy for framing development. Key features include: - Global perspective on tools as well as management approaches and techniques. - Emphasis on sustainability in connecting sacred and secular consumers. - Focus on promoting learning and development within this important tourism sector. This volume provides a global view of the tools and resources used in demand and supply management in the context of pilgrimage and religious tourism. It uses a focus on toolkits and best-practice to reinforce quality of service provision, offer a reflection on consumers' perspectives and intentions to purchase, and support sustainable development This book provides a global view of the tools and resources used in demand and supply management in the context of pilgrimage and religious tourism. It uses a focus on toolkits and best-practice to reinforce quality of service provision, offer a reflection on consumers' perspectives and intentions to purchase, and support sustainable development.