International business : competing in the global marketplace
معرفی کتاب «International business : competing in the global marketplace» نوشتهٔ Charles W. L. Hill، منتشرشده توسط نشر McGraw-Hill/Irwin در سال 2010. این کتاب در فرمت mobi، زبان انگلیسی ارائه شده است.
Market-defining since it was first introduced, **__International Business__ 8e by Charles W. L. Hill**, continues to set the standard for international business textbooks. In writing the book, Charles Hill draws on his experience in teaching, writing, and global consulting to create the most thorough, up-to-date, and thought-provoking text on the market. Because many issues in international business are complex, the text explores the pros and cons of economic theories, government policies, business strategies, organizational structures, etc. Hill’s: __International Business__ is known for its strong emphasis on strategy, and for maintaining a tight integrated flow between chapters. Hill’s book is practical in nature, focusing on the managerial implications of each topic on the actual practice of international business. The author’s passion and enthusiasm for the international business arena is apparent on every page as he strives to make important theories interesting, informative, and accessible to all students. 'international Business' Addresses The Strategic, Structural And Functional Implications Of International Business In Firms Around The World. National Differences In Political Economy -- Differences In Culture -- Ethics In International Business -- International Trade Theory -- The Political Economy Of International Trade -- Foreign Direct Investment -- Regional Economic Integration -- The Foreign Exchange Market -- The International Monetary System -- The Global Capital Market -- The Strategy Of International Business -- The Organization Of International Business -- Entry Strategy And Strategic Alliances -- Exporting, Importing, And Countertrade -- Global Production, Outsourcing, And Logistics -- Global Marketing And R&d -- Global Human Resource Management -- Accounting In The International Business -- Financial Management In The International Business. Charles W. L. Hill. Includes Bibliographical References And Indexes.
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