International and Cross-Cultural Management Research (SAGE series in Management Research)
معرفی کتاب «International and Cross-Cultural Management Research (SAGE series in Management Research)» نوشتهٔ Jean-Claude Usunier، منتشرشده توسط نشر SAGE Publications Ltd در سال 1998. این کتاب در 884 صفحه، فرمت pdf، زبان انگلیسی ارائه شده است.
The increasingly global business environment has led to both a greater practical need for international management research and questioning of whether management science follows universal rules.
International and Cross Cultural Management Research addresses the particular characteristics of international management research, including the important role of culture. A key introduction provides a comprehensive overview of the major issues and different approaches to international managment research. The book offers a typology of research designs in international management, and shows the role culture plays in designs. Also discussed are the theories and paradigms that serve internationl and cross-cultural management research. Throughout, the author provides numerous illustrative examples from key empirical studies.
International and Cross Cultural Management Research provides an accessible intrduction to the major principles and practices. It will be an indispensable guide for students and others wishing to undertake research in business and management with an international and//or cross-cultural dimension.
Cover 1 Title Page 4 Copyright 5 Contents 6 List of figures and tables 8 Preface 10 Chapter 1 - Introduction 12 Chapter 2 - The Role of Language and Intellectual Styles in Cross - Cultural Comparisons 42 Chapter 3 - Design and Implementation of Cross - Cultural Research in Management 78 Chapter 4 - Methodological Issues in Cross - Cultural Management Research 113 Chapter 5 - Strategies for Improving the Relevance of Cross - Cultural Research in Management 146 References 179 Author index 197 Subject index 203 This introduction to the principles and practices of international and cross-cultural management research addresses the importance of culture and offers a typology of research designs