Instant Income : Strategies That Bring in the Cash for Small Businesses, Innovative Employees, and Occasional Entrepreneurs

“The first strategy Janet developed for me turned a $572 expenditure into $31,000 in just six hours. Her second turned $1,280 into $105,000 in just six weeks.”-Jack Canfield, cofounder of the Chicken Soup for the Soul® book seriesYouve spent a lot of time, effort, and money to get where you are today. Youve hired employees or established outsource relationships. Youve developed products or services, advertised, sold, and delivered. Perhaps you work for a small business, sharing the owners dream for substantial wealth. Along the way-without even knowing it-youve created something else too: marketable assets. Assets such as your relationships with suppliers, your advertising calendar, your Internet presence, your key employees, your sales force . . . and everything else that affects your business.Instant Income is the first ever system to show you how to turn uncommon assets into income you can make and use in just hours, days or weeks-and to help you develop entirely new streams of income from unlikely sources. With Janet Switzers proven secrets, youll be able toDiscover hidden pockets of potential income-at no cost to youSell more to your current customers and generate new clientsLower costs, increase prices, and maximize profitsGet others to do your marketing for youCreate your own Instant Income implementation planThis comprehensive guide is packed with ready-to-use campaigns, money-generating guidelines, do-it-yourself financial calendars, and so much more. Best of all, the purchase of this book gives you FREE full access to the Instant Income online tools. These tools include a FREE online audit, FREE sample intrapreneurship template, and FREE e-training program.This is no ordinary how-to guide. This is Instant Income-for you, for real, for life. Introduction: making money is easy For owners, employees and part-timers, cash will always be king Strategies that bring in the cash Getting customers to give you more money Customer strategy 1: Keep track of customer buying patterns, then call to take re-orders Customer strategy 2: Convert one-time customers to continuity customers Customer strategy 3: Upsell customers at the point of purchase Customer strategy 4: Resell customers prior to their contract renewal date Customer strategy 5: Instantly reactivate past customers and patients Getting other people to help bring in the cash Joint venture strategy 1: Create endorsed offers Joint venture strategy 2: Create a referral circle or professional consortium Joint venture strategy 3: Offer other people's products and services to your customers Joint venture strategy 4: Conduct a teleseminar with your joint-venture partner Joint venture strategy 5: Become an add-on to someone else's product or service Writing ads that make the phone ring Advertising strategy 1: Ask your customers to tell their story Advertising strategy 2: Broadcast a compelling press release Advertising strategy 3: Become an industry expert and get on the radio Advertising strategy 4: buy remnant space Advertising strategy 5: Hold a special sale using the "reason why" Prospecting for instant income Prospecting strategy 1: Conduct preview workshops and start speaking Prospecting strategy 2: Run a two-step campaign Prospecting strategy 3: Place your literature in targeted locations Prospecting strategy 4: Ask customers and vendors for referrals Prospecting strategy 5: Maximize your time at trade shows Helping your sales force earn instant income Sales strategy 1: Conduct follow-up telemarketing and voice broadcast campaigns Sales strategy 2: Start bundling products and services Sales strategy 3: Make specific product and service offers Sales strategy 4: Create a downsell position Sales strategy 5: Create instant sales with non-traditional salespeople Making instant income on the Internet Internet strategy 1: Launch a viral report and squeeze page Internet strategy 2: Recruit affiliates for a 24-hour strategy Internet strategy 3: Drive buyers to your website with articles Internet strategy 4: Broadcast Internet-only offers via email Internet strategy 5: Conduct a 28-day product launch campaign Finding instant income in overlooked assets Overlooked strategy 1: Liquidate inventory overstocks Overlooked strategy 2: Sell excess service capacity Overlooked strategy 3: Offer credit accounts a short-pay option Overlooked strategy 4: Turn your top employees into expensive experts Overlooked strategy 5: Sell apprenticeships that teach your business model Instant income overnight audit Identifying the hidden income opportunities in your small business Instant income overnight audit questions Going into business with the boss Embracing intrapreneurship Gathering information for the overnight audit Planning your meeting with the boss Negotiating a deal that brings you more pay Creating your task list and taking charge of your very first campaign Becoming an occasional entrepreneur Finding opportunity everywhere Occasional income sources that bring in the cash Minimizing the hassle factor Earning extra income whenever you need it Turning instant income into long-term revenue Using the instant income strategies to build lifetime wealth Integrating the strategies into your day-to-day business Developing a one-year income-generation calendar.

“You have a choice. You can spend 10 million dollars or 10 lifetimes to learn this rare information . . . or you can read this book. Every single thing you need is in it.”-T. Harv Eker, #1 New York Times Bestselling Author of Secrets of the Millionaire Mind

“Brilliantly simple and masterfully explained, the Instant Income formula can add substantial new cash flow to anyone's financial future. If you are looking to finish rich in your business, stop what you are doing and read Janet Switzer's revolutionary new book.”-David Bach, #1 New York Times bestselling author of The Automatic Millionaire

“In just 20 minutes on a Tuesday evening, Janet Switzer gave me a complete strategy for boosting my company's revenue. By Thursday afternoon, we had brought in an extra $332,650. Improve your own finances by reading this amazing book. Then buy copies for all your friends. The Instant Income system works so well, the results will take your breath away.”-Les Brown, legendary motivational speaker, talk-show host, and bestselling author of Live Your Dreams

“Lots of books will tell you how to invest your money. Instant Income tells you where to get the money in the first place. Janet Switzer's well-written guide truly delivers the first part of the wealth-building equation.”-Brian Tracy, bestselling author of The Way To Wealth and Getting Rich Your Own Way

“Everyone would like to have instant wealth, instant riches and instant success. Now Janet Switzer shows you exactly how to do it in the clearest, most step-by-step method ever.”-Mark Victor Hansen, cofounder of the Chicken Soup for the Soul® series

INCLUDES FREE ONLINE TOOLS TO BUILD YOUR OWN INSTANT INCOME® TODAY!

Janet Switzer is the New York Times bestselling coauthor of The Success Principles with Jack Canfield, cocreator of the phenomenal Chicken Soup for the Soul® franchise. Since 1993, Switzer has been the leading income generator of choice for Mr. Canfield's seminars and speaking business and for Mark Victor Hansen's mega-seminars and in-house catalogs. She has also developed successful campaigns in media, direct mail, and specialty marketing for many of the most renowned celebrity entrepreneurs in the world. Visit the Instant Income Web site at www.instantincome.com.

The first strategy Janet developed for me turned a $572 expenditure into $31,000 in just six hours. Her second turned $1,280 into $105,000 in just six weeks.-Jack Canfield, cofounder of the Chicken Soup for the Soul book series You've spent a lot of time, effort, and money to get where you are today. You've hired employees or established outsource relationships. You've developed products or services, advertised, sold, and delivered. Perhaps you work for a small business, sharing the owner's dream for substantial wealth. Along the way-without even knowing it-you've created something else marketable assets. Assets such as your relationships with suppliers, your advertising calendar, your Internet presence, your key employees, your sales force . . . and everything else that affects your business. Instant Income is the first ever system to show you how to turn uncommon assets into income you can make and use in just hours, days or weeks-and to help you develop entirely new streams of income from unlikely sources. With Janet Switzer's proven secrets, you'll be able to "Janet Switzer knows that a quicker, more immediate way to increase cash flow is the key to small business growth and survival. For the first time, Instant Income unveils the system she's used for 20 years to help others generate vast amounts of ready cash from previously untapped sources. Whether you're a small business owner or an employee, Switzer will show you how to analyze the potential of the resources you have, identify new wealth-building opportunities, and guide you step-by-step through implementing each income-boosting option, so you can generate short-term cash and build lasting income in any business"--Publisher description Shows you how to analyze the potential of the resources you have, identifies wealth-building opportunities, and guides you step-by-step through implementing several income-boosting options. Title from PDF title page (viewed on Aug. 29, 2007).