Inside the business of illustration

This guide to the ins and outs of today's dynamic illustration business tells budding illustrators everything that their teacher didn't know or their art director didn't tell them. Using an entertaining, running narrative format to look at key concerns every illustrator must face today, this book covers finding one's unique style and establishing a balance between art and commerce; tackling issues of authorship and promotion; and more. In-depth perspectives are offered by illustrators, art directors, and art buyers from various industries and professional levels on such issues as quality, price negotiation, and illustrator-client relationships.• Includes an afterword by Milton Glaser, well-known designer/illustrator• From the authors of The Education of an Illustrator (1-58115-075-x) Title Page......Page 2 Copyright Page......Page 3 Table of Contents......Page 4 Dedication......Page 7 Acknowledgments......Page 8 Foreword......Page 10 Introduction......Page 12 Sidebar: The Art Director/Illustrator Relationship......Page 29 Part One: An Overview of Art versus Illustration in America......Page 38 CHAPTER ONE Art and Illustration......Page 40 Talking about Art and Illustration......Page 62 Sidebar: Know Your Art and Artists......Page 68 Part Two: Style, Business, and Ethics for the Contemporary Illustrator......Page 72 CHAPTER TWO Style......Page 74 Talking about Style......Page 78 Sidebar: What Is Style? A Checklist......Page 83 Sidebar: Trend Spotter......Page 84 CHAPTER THREE Old and New......Page 88 Talking about Old and New......Page 93 Sidebar: Brief Timeline of Illustration......Page 97 CHAPTER FOUR Authorship......Page 100 Talking about Authorship......Page 105 Sidebar: What Is Authorship?......Page 109 CHAPTER FIVE Promotion......Page 112 Talking about Promotion......Page 116 Sidebar: Self-Promotion Guidelines......Page 120 Sidebar: Representing Yourself or Being Represented......Page 121 CHAPTER SIX Ethics......Page 124 Talking about Ethics......Page 128 Sidebar: Some Ethical Pitfalls and Pratfalls......Page 133 Part Three: Talking with Illustrators and Art Directors......Page 136 CHAPTER SEVEN Interviews with Illustrators......Page 138 STEVEN BRODNER......Page 140 ANN FIELD......Page 144 VIKTOR KOEN......Page 146 ROSS MACDONALD......Page 150 BRAD HOLLAND......Page 154 LEO AND DIANE DILLON......Page 158 CHRIS PAYNE......Page 162 ROBERTO PARADA......Page 166 MAIRA KALMAN......Page 170 WESLEY BEDROSIAN......Page 172 ANITA KUNZ......Page 178 NATHAN FOX......Page 182 WARD SUTTON......Page 186 CHRISTOPH NEIMANN......Page 190 RANDALL ENOS......Page 194 CHAPTER EIGHT Talking with Art Directors......Page 198 ROBERT NEWMAN......Page 200 CHRIS CURRY......Page 201 PETER GIRARDI......Page 203 J. J. SEDELMAIER......Page 204 STEPHEN DOYLE......Page 205 GAIL ANDERSON......Page 207 RICHARD WINKLER......Page 209 DARREL REES......Page 210 STEVEN GUARNACCIA......Page 212 FRANÇOISE MOULY......Page 213 AFTERWORD Milton Glaser on Illustration......Page 216 Resources......Page 222 Bios......Page 228 Index......Page 230 Working illustrators know from day-to-day experience that this business has changed dramatically.