Innovate or evaporate : test & improve your organization’s I.Q., its innovation quotient

Used as the criteria for selection for the Global Innovation Award, this book features questionnaires that allow firms to test their current levels of innovation in the areas of product, process, marketing and management. It includes lengthy and numerous descriptions of the 49 characteristics of innovative organizations. Examine Your Organizational Structure And Purposes With A Critical Eye To Evaluating Its Potential For Innovation And Change With The Help Of A Fine Handbook. From Analyses Of Innovation Versus Imitation Processes To Strategies And Alternatives To Traditional Business Approaches, This Is Packed With Original Information