Information technology for management : driving digital transformation to increase local and global performance, growth and sustainability

Information Technology for Management , 12 th Edition, provides students with a comprehensive understanding of the latest technological developments in IT and the critical drivers of business performance, growth, and sustainability. Integrating feedback from IT managers and practitioners from top-level organizations worldwide, the newest edition of this well-regarded textbook features thoroughly revised content throughout to present students with a realistic, up-to-date view of IT management in the current business environment. The text offers a flexible, student-friendly presentation of the material through a pedagogy that is designed to help students with different learning styles easily comprehend and retain information. This blended learning approach combines visual, textual, and interactive content―featuring numerous real-world case studies of how businesses use IT to increase efficiency and productivity, strengthen collaboration and communication, and maximize their competitive advantage. Students learn how IT is leveraged to reshape enterprises, engage and retain customers, optimize systems and processes, manage business relationships and projects, and more. Cover Title Page Copyright Brief Contents Contents Preface Acknowledgments Chapter 1 Digital Transformation Disrupts Companies, Competition, and Careers Locally and Globally Case 1.1 Opening Case: Uber and Airbnb Innovative Digital Business Models Facilitate Global Expansion and Operational Resilience During the COVID-19 Pandemic Introduction 1.1 Doing Business in the On-Demand and Sharing Economies Disruptive Digital Business Models IT’s Role in the On-Demand and Sharing Economies IT—Business Objectives 1.2 Business Process Improvement and Competition What Is a Business Process? Improving Business Processes Don’t Automate, Obliterate! Competition 1.3 IT Innovation and Disruption Social–Mobile–Analytics–Cloud (SMAC) Model Technology Mega Trends COVID-19 Accelerates Digital Transformation Lessons Learned 1.4 IT and You On-Demand ‘Gig’ Workers IT Adds Value to Your Performance and Career Managing and Interpreting Big Data Are High Demand Skills Becoming an Informed IT User Chapter Summary Key Terms Assuring Your Learning Case 1.2 Business Case: The IoT Comes to Sports Case 1.3 Video Case: Creating a Digital Vision to Transform a Company and Improve the Customer Experience References Chapter 2 Information Systems, IT Infrastructure, and the Cloud Case 2.1 Opening Case: The Amazing Story of Tommy Flowers—Creator of the First Programmable Computer Introduction 2.1 IS Concepts and Classification IT Adds Value Six Components of an IS Data, Information, Knowledge, and Wisdom Types of Information Systems Transaction Processing System Management Information System Decision Support Systems Executive Information System ISs Exist within Corporate Culture 2.2 IT Infrastructure, IT Architecture, and Enterprise Architecture Adding Value with an EA Measuring EA Success EA and Sustainability Developing an EA EA Must Be Dynamic and Evolving 2.3 Data Centers and Cloud Computing Data Centers Data Virtualization Cloud Computing Cloud Infrastructure Moving Workloads from the Enterprise to the Cloud Cloud Services Anything-as-a-Service (XaaS) Models Selecting a Cloud Vendor 2.4 Virtualization and Virtual Machines Chapter Summary Key Terms Assuring Your Learning Case 2.2 Business Case: Grupo AGORA Upgrades IT to Quench the Thirst of Millions Throughout Spain References Chapter 3 Data Management, Data Warehouses, and Data Governance Case 3.1 Opening Case: ThyssenKrupp Elevator Saves $1.5 Million and 900 Trees by Digitizing Documents Introduction 3.1 Data Management Database Technologies Databases Centralized Databases Distributed Databases Database Management System (DBMS) Elements of a DBMS Benefits of a DBMS DBMS Vendor Rankings 3.2 Data Warehouses and Data Marts Moving Data from a Database to a Data Warehouse or a Data Mart Building and Using a Data Warehouse Real-Time Support from an Active Data Warehouse Data Lakes 3.3 Data Governance and Master Data Management (MDM) Data Governance Master Data and Master Data Management (MDM) Benefits of Data Governance and Master Data Management 3.4 Information Management Data Life Cycle and Data Principles Harnessing Scattered Data Breaking Down Data Silos Culture Must Change Garbage In, Garbage Out The Cost of Dirty Data 3.5 Electronic Document, Record, and Content Management Electronic Document Management Electronic Document Management Systems Electronic Records Management Legal Duty to Retain Business Records Electronic Records Management Systems Enterprise Content Management Enterprise Content Management Systems Choosing an EDMS, ERMS, or ECMS Chapter Summary Key Terms Assuring Your Learning Case 3.2 Business Case: Dirty Data Jeopardize University Fundraising Efforts References Chapter 4 Networks, the Internet of Things (IoT), and Edge Computing Case 4.1 Opening Case: Cedar Park, Texas Improves Customer Communications to Empower Them to Conserve Water through Its New Smart Water Network Introduction 4.1 Network Fundamentals Business Functions Supported by Computer Networks Types of Networks Local Area Network (LAN) Wide Area Network (WAN) Intranets, Extranets, and Virtual Private Networks Transmission Media and Speed Network Components Circuit Switching vs. Packet Switching Network Applications 4.2 Wireless Networks and Standards Differences Between 4G and 5G Networks Advantages and Disadvantages of 5G There Is a Growing Need for 5G Wireless Network Standards Wireless Connectivity Wireless Networks Use Different Transmission Media Wireless Network Technologies 4.3 Mobile Computing and the Internet of Things (IoT) Mobile Network Drivers More Smartphone Use More High-Capacity Networks Faster Broadband Speeds More Mobile Video Benefits of Mobile Computing Mobile Technologies Examples of NFC Applications and Their Potential Business Value The Internet of Things Factors Driving IoT IoT Architecture The Growth of IoT Advantages and Disadvantages of IoT Edge Computing Edge Architecture and Apps Industry Applications of Edge Computing Choosing Mobile Computing Solutions Networks Support Communication, Search, Collaboration and Relationships 4.4 Network Quality of Service Net Neutrality Quality of Service Models Chapter Summary Key Terms Assuring Your Learning Case 4.2 Business Case: Carnival Seeks to Keep Passengers Happier at Sea with IoT, NFC, and Edge Computing References Chapter 5 Data Privacy and Cyber Security Case 5.1 Opening Case: Yahoo Is Fined $117.5 Million for Worst Data Hacks in History Introduction 5.1 Data Privacy Concerns and Regulations Confused, Concerned, and Out of Control The Privacy Paradox Privacy Rights Are Civil Rights U.S. Consumer Protection Data Privacy Regulations U.S. State-Level Privacy Laws European Union’s General Data Protection Rules (GDPR) The EU-U.S. Privacy Shield Public Lack of Understanding 5.2 Extent and Cost of Cyberattacks and Cyber Threats Unintentional Cyber Threats Intentional Cyber Threats How Much Does a Cyberattack Really Cost an Organization? 5.3 Cyberattack Targets and Consequences Most Prevalent and Deadly Cyber attack Targets 5.4 Defending Against Cyberattacks and Managing Risk Cyber Defense Strategies Managing Risk Securing Systems Backup and Recovery Business Continuity Planning Disaster Recovery Services 5.5 Regulatory Controls, Frameworks, and Models General Defense Controls Application Defense Controls Auditing Information Systems Government Regulations Risk Management and IT Governance Frameworks Industry Security Standards IT Security Defense-In-Depth Model Chapter Summary Key Terms Case 3.2 Business Case: Multi-National Marriott Hotels Could Face Consumer Backlash and up to $1 Billion in Regulatory Fines and Litigation Costs for Massive Data Breach References Chapter 6 Business Intelligence, Data Science, and Data Analytics Case 6.1 Opening Case: NASCAR Pushes the Envelope by Combining Big Data with Augmented Reality in the World of Live Customer Engagement Introduction 6.1 Business Intelligence and Data Science Four Phases of Decision-Making Data Driven Decision-Making with Data Analytics Traditional and Modern Business Intelligence (BI) Adding Value with Traditional and Modern BI Finding and Hiring BI Professionals Software to Support BI Professionals Data Science Adding Value with Data Science Building a Data Science Team Software to Support the Data Science Team 6.2 Big Data and Advanced Data Analytics Big Data The Four Vs of Big Data Big Data Goals and Challenges Predictive Data Analytics Prescriptive Data Analytics 6.3 Descriptive Data Analytics Tools Adding Value with Data Mining Adding Value through Learning, Exploration, and Discovery with Data Visualization Dashboards Are Real Time Adding Value with Digital Dashboards Enterprise Mashup Architecture Adding Value with Mashups 6.4 Predictive and Prescriptive Data Analytics Methods and Techniques Adding Value with Text Mining Spatial Data Mining Geocoding GIS Is Not Your Grandfather’s Map Infrastructure and Location-Aware Collection of Geospatial Data Adding Value with Spatial Data Mining Geospatial Data Analysis Software Regression Modeling Time-Series Regression Adding Value with Regression Adding Value with Optimization and Rules-Based Decision-Making Adding Value with Machine Learning Chapter Summary Key Terms Assuring Your Learning Case 6.2 Business Case: London Heathrow Airport Launches BI and Machine Learning to Improve Airfield Management, Predict Passenger Flow, and Transform Airport Security Case 6.3 Video Case: The Beauty of Data Visualization References Chapter 7 Social Media and Semantic Web Technology Case 7.1 Opening Case: The Darkside of Digital Campaigns: Disinformation and Foreign Influence Introduction 7.1 Web 2.0—Social Web Technologies The Constantly Changing Web A Platform for Services and Social Interaction Emergence of Social Applications, Networks, and Services Why Managers Should Understand Web Technology Communicating on the Web Challenges and Opportunities for Business 7.2 Social Web Tools and Applications Social Networking Services (SNS) How Businesses Use Social Networking Services E-commerce 2.0 and Social Commerce Private Social Networks Engaging Consumers with Blogs and Microblogs What Is the Purpose of a Blog? Blogging and Public Relations Reading and Subscribing to Blogs Blogging Platforms Microblogs Twitter Consumer Mashups and RSS Technology RSS Technology Social Metrics and Monitoring Tools Enterprise 2.0: Workplace Collaboration and Knowledge Sharing Collaboration Tools Social Tools for Information Retrieval, Knowledge Management, and Sharing Social Bookmarking Tools Content Creation and Sharing Shared Content Creation with Wikis Leveraging the Power of the Crowd: Crowdsourcing and Crowdfunding Crowdfunding Social Media Is More Than Facebook, YouTube, and Twitter 7.3 Using Search Technology for Business Success How Search Engines Work How Crawler Search Engines Work Why Search Is Important for Business Enterprise Search Recommendation Engines Search Marketing Web Search for Business Emerging Search Technologies 7.4 A Search for Meaning—Web 3.0 and Semantic Technology What Is the Semantic Web? The Language(s) of Web 3.0 Semantic Web and Semantic Search Semantic Web for Business 7.5 Recommendation Engines Chapter Summary Key Terms Assuring Your Learning Case 7.2 Business Case: Facebook Helps Songkick Rock the Ticket Sales Industry Case 7.3 Video Case: Power Searching with Google References Chapter 8 Omnichannel Retailing, E-commerce, and Mobile Commerce Technology Case 8.1 Opening Case Amazon Pioneers New In-Store Retail Concept Introduction 8.1 Omnichannel Retailing Keeping Up with Consumer Demands and Behavior Digital Connections Consumers Still Love to Shop in Stores Supply Chain Is More Important Than Ever The Omnichannel Retailing Concept 8.2 In-Store Retail Technology Changes in Consumer Shopping Behavior In-Store Retailing Trends In-Store Tech Improves Convenience and Enhances the Shopping Experience 8.3 E-commerce—Online Retailing Types of E-commerce Markets Challenges to E-commerce E-commerce Business and Strategic Planning 8.4 Mobile Commerce Mobile Advertising Mobile Apps Information: Competitive Advantage in Mobile Commerce QR Codes in Mobile Marketing Mobile Entertainment Hotel Services and Travel Go Wireless Mobile Social Networking 8.5 Mobile Payment and Financial Services Mobile Payment Systems Mobile Banking and Financial Services Short Codes Security Issues Questions Chapter Summary Key Terms Assuring Your Learning Case 8.2 Business Case: eBay—An E-commerce Pioneer Faces New Challenges Case 8.3 Video Case: Searching with Pictures Using Mobile Visual Search References Chapter 9 Functional Business Systems Case 9.1 Opening Case: Business Case: Equifax Data Breach Highlights Need for Regulatory Compliance Changes in Financial Management Introduction 9.1 Functional and Cross-Functional Business Processes Information Systems to Support Functional Business Units 9.2 Production and Operations Management Systems Inventory Control Systems Quality Management Systems (QMS) Computer-Integrated Manufacturing Systems Manufacturing Execution Systems Transportation Management Systems Other POM Technologies 9.3 Sales and Marketing Management Systems Sales Management Systems Marketing Management Systems Social Media as a Marketing Management Strategy 9.4 Accounting, Finance, and Regulatory Compliance Systems Accounting Systems Financial Planning and Budgeting Systems Regulatory Compliance Systems 9.5 Human Resource Information Systems (HRIS) Employee Development HR Planning, Control, and Management HRIS Move to the Cloud Chapter Summary Key Terms Assuring Your Learning Case 9.2 Business Case: MAHLE GmbH Partners with SAP and MHP to Digitalize Its Logistics and Product Development Processes Case 9.3 Video Case: Fuze Increases Its Sales and Marketing Success with an Account-Based Marketing System References Chapter 10 Enterprise Systems Case 10.1 Opening Case: High-Profile Food Recalls Prompt Walmart to Create a Safer, More Transparent, and More Efficient Global Food Supply Chain Introduction 10.1 Intro to Enterprise Systems Types of Enterprise Systems Integrating Legacy Systems 10.2 Enterprise Resource Planning Automating ERP ERP and the IT Infrastructure ERP Implementation Critical Success Factors Lessons Learned What’s New in ERP Systems? Selecting an ERP Vendor, Value-Added Reseller or Consultant 10.3 Supply Chain Management Automating the Supply Chain Managing the Three Supply Chain Flows Electronic Data Interchange in the Order Fulfillment and Logistics Process Virtual Collaboration in the Supply Chain Achieving a Fully Digitized Supply Chain Four Technology Stages of Digital Adoption Lessons Learned Leading SCM Systems Developers 10.4 Customer Relationship Management The CRM Process Automating CRM Customer Acquisition and Retention CRM for a Competitive Edge Implementing a CRM System Lessons Learned 10.5 Communicating and Collaborating with Enterprise Knowledge Management Systems, Enterprise Content Management Systems, and Enterprise Social Platforms What Is Knowledge Management? Koenig’s Three Stages of KM Development Automating EKM Benefits of EKM System Techniques for Managing Knowledge in Group Work Enterprise Content Management (ECM) Purpose and Benefits of an ECM System Using an ECM System Enterprise Social Platforms Growth in the ESP Market Evolution of ESPs Chapter Summary Key Terms Assuring Your Learning Case 10.2 Business Case: Lowe’s Integrates Augmented Reality and Robot Assistants into Its SCM and CRM Programs Case 10.3 Video Case: P&G—Creating Conversations with Global Consumers References Chapter 11 Artificial Intelligence, Robotics, and Quantum Computing Technology Case 11.1 Opening Case: HSBC Adopts Machine Learning Artificial Intelligence to Fight Money Laundering Introduction 11.1 How AI Works Stages of Artificial Intelligence Development Types of Artificial Intelligence Machines The Six Branches of Artificial Intelligence 11.2 AI Applications in Business and Society Adoption of AI Business Applications AI Maturity in Organizations Current AI Use in Business and Society Do All Businesses Need to Invest in AI? AI Use in the Public Sector Barriers to AI Adoption and Use 11.3 AI and Society (Ethics) Major Issues of Concern Work Automation and Job Loss Privacy, Civil Rights, and Government Use of Artificial Intelligence Unexpected Results When Bias Creeps into the Learning Process 11.4 Robotics Types of Robotic Machines 11.5 Quantum Computing (QC) What Is Quantum Mechanics? Quantum Computers Challenges in Quantum Computing Chapter Summary Key Terms Assuring Your Learning Case 11.2 Business Case: Recommendation Systems Powered by AI—Still Room for Improvement References Chapter 12 IT Strategy, Sourcing, and Strategic Technology Trends Case 12.1 Opening Case: San Diego County’s 20-Year Outsourcing Journey Introduction 12.1 IT Strategy and Competitive Advantage Aligning IT Strategy and Business Strategy The Open Group Architecture Framework (TOGAF) Resistance to Business–IT alignment Achieving and Sustaining a Competitive Advantage—Locally and Globally Competitive Advantage Tools Competing Globally IT-Enabled Service-Based Comparative Advantage 12.2 IT Strategic Planning, Process, and Tools The Five Components of an IT Strategy Identifying Value Drivers A Reactive Approach to IT Investments Will Fail Developing an IT Strategic Plan IT Strategic Planning Process and Tools Strategic Planning Tools 12.3 IT Sourcing Strategies and IT Service Management IT Offshoring IT Onshoring Cloud Services IT Service Management Levels and Types of IT Services Benefits of Using a Structured ITSM Strategy The Outsourcing Life Cycle Ask for “Proof of Concept” or a Trial Run Establishing and Managing IT Vendor Relationships Outsourcing Benefits Outsourcing Risks and Hidden Costs 12.4 Strategic Technology Trends Scanning for Strategic Technology Trends Chapter Summary Key Terms Assuring Your Learning Case 12.2 Business Case: Department of Defense (DOD) Evaluates Technology to Gain Help for Crisis Victims and Protect First Responders References Chapter 13 Systems Development, IT Service Management and Project, Program and Portfolio Management Case 13.1 Opening Case: VELCO Outsources Project Management and Brings in Politically Sensitive Capital Project $6 Million Under Budget Introduction 13.1 Systems Development The Systems Development Life Cycle 13.2 Systems Development Methodologies Waterfall Model Object-Oriented Analysis and Design Agile Systems Development Methodology The DevOps Approach to Systems Development Systems Development Tools and Techniques Choosing a Systems Methodology or Tool 13.3 Project, Program and Portfolio Management (PPPM) Project Management The Role of the Project Manager Program Management Portfolio Management Putting It All Together Why Projects Fail The Project Management Office PPPM Frameworks The Project Triple Constraint Five Phases of the Project Management Life Cycle 13.4 Initiating, Planning, and Executing Projects Phase One: Project Initiating Phase Two: Project Planning Phase Three: Project Execution 13.5 Monitoring/Controlling and Closing Projects Phase Four: Project Monitoring and Controlling Phase Five: Project Closing Achieving a High PMTQ Chapter Summary Key Terms Assuring Your Learning Case 13.2 Business Case: It Took 10 Years and More Than $600 Million to Realize That Big Muscles, Not Computer, Can Best Move Baggage Case 13.3 Demo Case: Mavenlink Project Management and Planning Software References Chapter 14 IT Ethics and Local and Global Sustainability Case 14.1 Opening Case: Royal Bank of Scotland Leverages Technology to Fulfill Its Strategy to Build a More Sustainable Bank Introduction 14.1 An Introduction to Ethics The Three Basic Tenets of Business and IT Ethics Code of Ethics IT Professionals’ Code of Ethics Developing an Ethics and Compliance Program Ethics Training in the Workplace IT-Related Unethical Behavior Discrimination in Social Media Recruiting Recruiting Regulations Proving Social Media Discrimination Protecting Companies and Candidates from Social Media Discrimination Providing a Secure and Respectful Workplace The Ethical Dilemma of Competing Responsibilities 14.2 ICT and Local Sustainability The Triple Bottom Line and Sustainable Development Profits: “Green IT” Trumps Greenbacks People: Preserving Quality of Life 14.3 ICT and Global Sustainability The Link between ICT and Climate Change Climate Change Mitigation Formal Climate Change Initiatives and Agreements Beyond Climate Change ICT and Sustainability in Developing Countries Barriers to ICT Acquisition, Implementation, and Use in Developing Countries Taking a People-First Approach to Technology Sustaining Business in a Post-COVID-19 World Chapter Summary Key Terms Assuring Your Learning Case 14.2 Business Case: Spies vs. Pirates—La Liga Fined Over Mobile App That Spied on Illegal Match Screenings Case 14.3 Video Case: IT Ethics in the Workplace References Glossary Organization Index Name Index Subject Index EULA "Preface To Be Updated-For castoff only Information Technology for Management discusses a variety of business strategies and explains how they rely on data, digital technology, and mobile devices to support them in the on-demand economy. Our goal is to provide students from any business discipline with a strong foundation for understanding the critical role that digital technology plays in enhancing business sustainability, profitability, and growth and excel in their careers. Enabling technologies discussed in this textbook include the following: Performance Combining the latest capabilities in big data analytics, reporting, collaboration, search, and digital communication helps enterprises be more agile and cuts costs to optimize business performance and profitability. Growth Strategic technologies enable business to create new core competencies, expand their markets, and move into new markets to experience exponential growth in the on-demand economy. Sustainability Cloud services are fundamental to sustaining business profitability and growth in today's on-demand economy. They play a critical role in managing projects and sourcing agreements, respecting personal privacy, encouraging social responsibility, and attracting and engaging customers across multimedia channels to promote sustainable business performance and growth. In this 11th edition, students learn, explore, and understand the importance of IT's role in supporting the three essential components of business performance improvement: technology, business processes, and people"-- Provided by publisher