Inclusive Businesses in Developing Economies : Converging People, Profit, and Corporate Citizenship

This book analyzes the emerging concepts and theories of inclusiveness in business by explaining corporate social responsibility, social learning, and value co-creation, as critical elements to the success of firms. The authors explore the causes and effects and challenges associated with the management of inclusive businesses. Divided in to six sections, this edited work includes twenty one chapters that examine the inclusive business philosophy, the social dynamics of managing inclusive business, the role of trade, and inclusive practices at work before concluding with a discussion of how to drive hybrid growth in these types of organizations. Focusing on developing economies, this book portrays the varied corporate experiences in inclusive business designs and customer value propositions across the industries. It surveys the problems, possible solutions, and policy frameworks for integrating business as a resource to alleviate poverty and social and economic inequality. Preface Praise for Inclusive Businesses in Developing Economies Contents Editors and Contributors About the Editors Contributors List of Figures List of Tables 1 Evidencing Inclusivity in Business: A Step Beyond the Bottom Line The Blueprint Inclusion with Purpose Inclusive Market Development The Triple Bottom line Summing-Up References Part I Corporate Responsiveness 2 “Check Your Cognitive Dissonance at the Door”: Corporate Social Responsibility Driving Anti-Ism Policies for Inclusive Growth Introduction Literature Review Ethics Codes Corporate Social Responsibility Cognitive Dissonance Inclusive Growth Conceptual Model Checking Cognitive Dissonance Discussion Concluding Remarks Future Research Directions References 3 A Meta-Analytic Study of Socially Desirable Responding (SDR) Across Indian and Chinese Cultures Introduction Socially Desirable Responding and Self-Inventory Surveys Culture as a Moderator Methodology Eligibility Criteria Literature Search Model Findings and Discussion Sample Description Homogeneity Meta-Analysis Results Limitations and Future Research References Part II Financial Perspectives 4 How China Strategically Invests in Africa? The Case of Zambia Introduction Natural Resources Aid Versus Partnership Non-Intervention Trade Relations The Case of Zambia Zambia-China FDI Zambia-China FDI: The Advantages Challenges of Zambia-China Investment Cooperation Discussion Recommendations for Managers References 5 Antecedents of Consumer Satisfaction in Online Banking: A Systematic Review with the Text Mining Approach Introduction Theoretical Framework Methodology Design of a Thematic Review Structure of the Review The Strategy of Searching the Materials Inclusion and Exclusion of Articles Topologies of Systematic Literature Review Process Result and Discussion Structuring of Domain of Studies by Years Article Distribution by Publication Origin Defining the Theoretical Domain Terminology and Nomenclature Online Banking Adoption Theories and Models Antecedents in Online Banking Attribute-Based Online Banking Viewpoint Consumer-Individualized Perspective Preference Related to Convenience Perspective Trust Based Perspective Dependability Based Perspective Risk Perception CRM in Digital Banking Perspective: Technological Perspective Perceived Cost Implications Co-occurrence Analysis of Different Variables Multidimensional Analysis of Different Variables Hierarchical Cluster Analysis of Variables Conclusion Managerial Implications Future Research Possibilities References Part III Human Resources Management 6 Impact of University’s Human Resources Practices on Professors’ Occupational Performance: Empirical Evidence from India’s Higher Education Sector Introduction Statement of Purpose Findings from Review of Literature and Development of Hypotheses HR Practices and Employee Job Performance ‘Hiring and Selection Process’ and Workplace Performance Relationship Between Employee Training and Work Performance Employee’s Performance Appraisal and Their Job Performance Job Performance and Compensation Practices for Employees HR Practices and Job Satisfaction The Mediating Role of Job Satisfaction Theoretical Foundation Conceptual Framework Methods and Methodology Measures Findings Demographic Characteristics Analysis of Data Measurement Model Structural Equation Model Results and Hypotheses Validation Mediating Effect of Professor’s Occupational Satisfaction Discussion Conclusion References 7 Paradigm Shift to Virtual Learning: A Blessing in Disguise Introduction Literature Review Conceptual Framework Research Questions Research Methodology Construct Validity and Reliability of the Self-Developed Scale Research Model and Hypothesis Data Analysis and Results Research Question 2: Are Students Ready to Accept the Shift to Virtual Learning? Conclusion Managerial Implications and Recommendations Limitations and Future Research References 8 A Study on the Impact of Demographic Factors on Work-Family Conflict Introduction Literature Review Hypothesis Gender and Work-Family Conflict Marital Status and Work-Family Conflict Parental Status and Work-Family Conflict Age and Work-Family Conflict Research Methodology Construct of Measures Data Analysis and Findings Gender and Family-to-Work Conflict Marital Status and Work-to-Family Conflict Marital Status and Family-To-Work Conflict Parental Status and Work-to-Family Conflict Parental Status and Family-to-Work Conflict Age and Work-to-Family Conflict Conclusion References 9 Does Positive Social Exchange Relationship Always Motivate Ethical Acts? Introduction Theoretical Framework and Hypotheses Development Perceived Organizational Support and UPB Moderating Role of Positive Reciprocity Beliefs on POS-UPB Relationship Objectives of the Study Research Methodology Sample Research Instruments Control Variables Results and Analysis Data Analysis Overview Preliminary Data Analyses and Overview of Analyses Perceived Organizational Support and UPB Positive Reciprocity Belief and POS-UPB Relationship Discussion and Implications Theoretical Implications Managerial Implications Limitations and Scope for Future Research References 10 Contextualization of Employee Recruitment and Retention in Technology Start-Ups Introduction Theoretical Perspective of Employee Recruitment and Retention Strategies Conceptualizing Context Integration of External Contextual Factors in Employee Recruitment and Retention Integration of Internal Contextual Factors in Employee Recruitment and Retention Conclusion, Research Gaps and Future Directives References 11 Antecedents and Consequences of Social Media Usage Behavior in Job Search: A Qualitative Study Toward a Conceptual Framework Introduction Social Media in Job Search and Recruitment Social Media Recruitment Theoretical Framing Technology Acceptance Model (TAM) Construct Validation Social Exchange Theory (SET) Specification of Constructs of SET Uses and Gratifications Theory (UGT) Specification of Constructs of UGT Modified Technology Acceptance Model (TAM) Specification of Constructs of TAM Research Methodology Sampling and Operationalization In-Depth Interviews (Construct Validation Methodology) Thematic Analysis—Coding and Operationalization of Constructs Results, Findings, and Discussions—Construct Validation Construct Validity—Social Exchange Theory (SET) Construct Validity—Uses and Gratifications Theory (UGT) Construct Validity—Technology Acceptance Model (TAM) Revised Technology Acceptance Model (TAM) Based on Construct Validity (Proposed) Findings and Discussion Limitations Implications References Part IV Inclusivity and Entrepreneurship 12 Driving Inclusive Leadership to Stimulate Innovation at Grassroots: Restructuring Business Skills Within Entrepreneurial Ecosystem Introduction Literature Review Research Design Methodology Results and Discussions Implications Conclusion References 13 Entrepreneurial Orientation, Human Capital, and Family Business Internationalization: An Empirical Study Introduction Theoretical Background and Hypotheses Entrepreneurial Orientation and Internationalization Human Capital and Family Business Internationalization Research Methodology Results and Discussion Descriptive Statistics Correlation Between Variables Regression Analysis First Model Second Model Testing of Hypothesis Model 1 Model 2 Conclusions Limitations and Future Research References 14 Entrepreneurship Development of Rural Women Through Digital Inclusion: Examining the Contributions of Public Programs Introduction Literature Review Entrepreneurship Development of Rural Women Women Empowerment Through Financial and Digital Inclusion Digital Literacy of Women Research Methodology Women Empowerment Through Digital Inclusion: Digital Empowerment Foundation (DEF) Case Study Digital Strategies for Women Empowerment and Development Employed by DEF Soochnapreneur (Information Entrepreneur) Mera App (My App) Digital Sarthak Conclusion and Way Forward References 15 Industry 4.0 Technologies Transforming the Future of Work in Post Pandemic World Introduction Theoretical Background Industry 4.0 The Future of Work: Beyond Industry 4.0 Revisited Employee Skills for the Future of Work Conclusion References 16 Women’s Self-Help Groups and COVID-19 Pandemic: Resilience and Sustenance Introduction Theoretical Framework Coronavirus and COVID-19 Pandemic COVID-19 in India Self-Help Groups Challenges Faced by Women’s Self-Help Groups During COVID-19 Pandemic Fear of Virus Food Insecurity Difficulties in Participating in Group Activities Inability to Sustain the Savings and Problem in Access to Credit Loss of Income and Livelihood Increased Domestic Violence Increased Care Burden Decline in Routine Check-Ups Measures and Resilience by Women’s Self-Help Groups During COVID-19 Pandemic for Sustenance Dissemination of Precautionary Measures Production of Masks, Sanitizers and Other Safety Kits Running Community Kitchens and Distribution of Dry Rations Role of Frontline Health Workers Policy Implication Conclusion References 17 Exploring the Institutionalization Process: A Qualitative Analysis in a High Impact Community Introduction Literature Review Social Illusory Reciprocal Relationship: Typification and Habituation Methodology Findings Fuzzy Classificatory Schemes Imaginary Under Construction (Organizational Mimicry) Fragile Institutional Supports Performance Scenarios Conclusion and Implications References Part V Marketing 18 To Study the Influence of Antecedents, Consumer Lifestyles and Consumer Involvement: Determining the Mediating Role of Visual Merchandising Literature Review Dimensions of Visual Merchandising—Definitions Dimensions of Visual Merchandising–Store Layout Dimensions of Visual Merchandising—Music Dimensions of Visual Merchandising—Lighting Cleanliness Shopping Behavior and Consumer Involvement Involvement Involvement, Shopping Behavior and Its Impact on Clothing Purchases Scope and Significance of the Study Objective of the Paper and the Research Problem Research Methodology Discussion of Findings Multiple Regression Analysis Conclusions Implications of the Study Research Limitations References 19 Dynamic Capabilities and Performance of the Firm: The Mediating Role of VRIN Resources Introduction Theoretical Background Hypotheses Development VRIN Resources and Performance of the Firm Dynamic Capabilities and VRIN Resources Mediating Role Firm VRIN Resources Methodology Sample and Data Collection Measurement Items Common Method Variance (CMV) Results and Analysis Measurement Model Results Structural Model Results Direct Effect Results Mediation Results Conclusion and Implications References Part VI Case Studies 20 Swasthika: Reworking on Marketing-Mix Introduction Industry Overview Organizational Structure Business Model Product Portfolio Swasthika’s Marketing Mix Product Price Place Promotion Issues Related to Product Marketing Transportation of Products Packaging Founder’s Dilemma Annexure I Annexure II 21 Bash on Regardless: A Case of a Hardy Leader Background of the Study Journey from an Army Cadet to a Resident Editor in the Times of India Prasenjit’s Commitment Toward Work and Life Prasenjit’s Internal Belief & Locus of Control Turning Challenges into Growth Opportunities The Emotional Connect and Empathy The Influence of Culture References: Index