Go Like Hell - Ford, Ferrari, and Their Battle for Speed and Glory at Le Mans

The epic story also told in the film FORD V. FERRARI: By the early 1960s, the Ford Motor Company, built to bring automobile transportation to the masses, was falling behind. Young Henry Ford II, who had taken the reins of his grandfather’s company with little business experience to speak of, knew he had to do something to shake things up. Baby boomers were taking to the road in droves, looking for speed not safety, style not comfort. Meanwhile, Enzo Ferrari, whose cars epitomized style, lorded it over the European racing scene. He crafted beautiful sports cars, "science fiction on wheels," but was also called "the Assassin" because so many drivers perished while racing them.__Go Like Hell__ tells the remarkable story of how Henry Ford II, with the help of a young visionary named Lee Iacocca and a former racing champion turned engineer, Carroll Shelby, concocted a scheme to reinvent the Ford company. They would enter the high-stakes world of European car racing, where an adventurous few threw safety and sanity to the wind. They would design, build, and race a car that could beat Ferrari at his own game at the most prestigious and brutal race in the world, something no American car had ever done. __Go Like Hell__ transports readers to a risk-filled, glorious time in this brilliant portrait of a rivalry between two industrialists, the cars they built, and the "pilots" who would drive them to victory, or doom. The epic story also told in the film FORD V. FERRARI: By the early 1960s, the Ford Motor Company, built to bring automobile transportation to the masses, was falling behind. Young Henry Ford II, who had taken the reins of his grandfather’s company with little business experience to speak of, knew he had to do something to shake things up. Baby boomers were taking to the road in droves, looking for speed not safety, style not comfort. Meanwhile, Enzo Ferrari, whose cars epitomized style, lorded it over the European racing scene. He crafted beautiful sports cars, "science fiction on wheels," but was also called "the Assassin" because so many drivers perished while racing them. Go Like Hell tells the remarkable story of how Henry Ford II, with the help of a young visionary named Lee Iacocca and a former racing champion turned engineer, Carroll Shelby, concocted a scheme to reinvent the Ford company. They would enter the high-stakes world of European car racing, where an adventurous few threw safety and sanity to the wind. They would design, build, and race a car that could beat Ferrari at his own game at the most prestigious and brutal race in the world, something no American car had ever done. Go Like Hell transports readers to a risk-filled, glorious time in this brilliant portrait of a rivalry between two industrialists, the cars they built, and the "pilots" who would drive them to victory, or doom.

By the early 1960s, Ford Motor Company, built to bring automobile transportation to the masses, was falling behind. Baby boomers were taking to the roads in droves, looking for speed not safety, style not comfort, and Ford didn’t offer what these young drivers wanted. Meanwhile, Enzo Ferrari lorded over the European racing scene, crafting beautiful, fast sports cars that epitomized style. Baime tells the remarkable story of how Henry Ford II, with the help of a young visionary named Lee Iacocca and a former racing champion turned engineer named Carroll Shelby, concocted a scheme to reinvent the Ford company. They would enter the high-stakes world of European car racing, where an adventurous few threw safety and sanity to the wind. They would design, build, and race a car that could beat Ferrari at his own game, at the most prestigious and dangerous race in the world, the 24 Hours of LeMans. Go Like Hell transports readers to a golden era in racing when Ford’s innovative strategy led to victories on the track and renewed respect for the American automobile.

By the early 1960s, Ford Motor Company, built to bring automobile transportation to the masses, was falling behind. Baby boomers were taking to the roads in droves, looking for speed not safety, style not comfort, and Ford didn't offer what these young drivers wanted. Meanwhile, Enzo Ferrari lorded over the European racing scene, crafting beautiful, fast sports cars that epitomized style. Baime tells the remarkable story of how Henry Ford II, with the help of a young visionary named Lee Iacocca and a former racing champion turned engineer named Carroll Shelby, concocted a scheme to reinvent the Ford company. They would enter the high-stakes world of European car racing, where an adventurous few threw safety and sanity to the wind. They would design, build, and race a car that could beat Ferrari at his own game, at the most prestigious and dangerous race in the world, the 24 Hours of LeMans. Go Like Hell transports readers to a golden era in racing when Ford's... By the early 1960s, the Ford Motor Company was falling behind. Young Henry Ford II, who had taken the reins with little business experience, had to do something to shake things up. Baby boomers were taking to the road in droves, looking for speed not safety, style not comfort. Meanwhile, Enzo Ferrari, whose cars epitomized style, was crafting beautiful sports cars, "science fiction on wheels," but was also called "the Assassin" because so many drivers perished while racing them. This is the story of how Henry Ford II, with the help of a young visionary named Lee Iacocca and a former racing champion turned engineer, Carroll Shelby, concocted a scheme to reinvent the Ford company. They would design, build, and race a car that could beat Ferrari at his own game at the most prestigious and brutal race in the world, something no American car had ever done.-- From publisher description